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<ul><li>Adhesive fixes curlers and lashes before treatment</li><li>Latex Free formula</li></ul>

<ul><li>Breakthrough Miru-Style X-HP delivers x-treme heat protection (up to 450 degrees)</li><li>Radically reduces the damaging effects of thermal styling</li><li>Advanced VibraRiche technology for hair colour with two times the shine</li><li>Pre-blended shades to easily recreate the most demanding hair colour trends</li><li>Keratin and argan seed oil blend to improve the overall integrity of the hair</li></ul>

<ul><li>#Hairbesties, our Super Power Direct Dyes are extremely pigmented and allow you to create powerful color with maximum depth. All #mydentity Super Power Direct Dyes can be intermixed with each other to create endless possibilities.</li><li>The Super Power Direct Dyes are formulated with super power strength to last up to 30 shampoos!</li><li>#Hairbestie Tip: Use on pre-lightened hair for true to tone results. Some shades can be used over natural hair for glazing effects.</li></ul>

<ul><li>Salon trio for LashLift and BrowLift lamination</li><li>Dual treatment formula lifts lashes and laminates brows</li><li>Maximises volume and strength for a glossy shine and a thicker, fuller appearance</li><li>Convenient individual treatment sachets for complete hygiene</li><li>Contains 10 x Lift Lotion Sachets, 10 x Fix Lotion Sachets and 10 x Boost Lotion Sachets</li></ul>

<ul><li>Improved Formula - Highly pigmented </li><li>Long lasting colour </li><li>Vegan Friendly and cruelty free </li><li>Creamy consistency makes it easier to apply </li></ul>

<ul><li>#Hairbesties, Permanent Natural Ice offers maximum gray coverage with a cool, natural result.</li><li>The NI Series gives balanced control and is great for intermixing with other #mydentity shades when a natural result is desired.</li><li>#Hairbestie Tip: When retouching gray coverage, used desired Permanent NI shade at the regrowth and refresh mids & ends with Demi-Permanent color two levels lighter.</li></ul>

<ul><li>Breakthrough Miru-Style X-HP delivers x-treme heat protection (up to 450 degrees)</li><li>Radically reduces the damaging effects of thermal styling</li><li>Advanced VibraRiche technology for hair colour with two times the shine</li><li>Formulated by Guy Tang</li><li>Keratin and argan seed oil blend to improve the overall integrity of the hair</li></ul>

<ul><li>Introductory kit for performing both Lashlift and Browlift treatments </li><li>Dual treatment formulas: curl lashes, sculpt, and laminate brows </li><li>Up to 10 treatments </li><li>Instant, long-lasting lift and curl </li><li>Safe and effective on both lashes & brows</li></ul>

<ul><li>Step 1 to stunning brows and lashes</li><li>Dual Treatment Formula - Lifts lashes and laminates brows</li><li>Lift Lotion gently breaks down the hair structure in preparation for Step 2</li><li>Each sachet performs up to 2 treatments - maximum value for a combined lash & brow treatment</li></ul>

<ul><li>Blended with Essential Oils, plant extracts and Tea Tree Oil</li><li>Penetrates deep into the skin to condition and restore moisture.</li><li>Helps replenish the skin</li><li>Leaves feet with a youthful softness</li><li>No parabens, sulphates or mineral oil</li></ul>

<ul><li>Step 2 to stunning brows and lashes</li><li>Dual Treatment Formula - Lifts lashes and laminates brows</li><li>Fix Lotion to set lashes and brows to perfection</li><li>Each sachet performs up to 2 treatments - maximum value for a combined lash & brow treatment</li></ul>

<ul><li>Improved Formula - Highly pigmented </li><li>Long lasting colour </li><li>Vegan Friendly and cruelty free </li><li>Creamy consistency makes it easier to apply </li></ul>

<ul><li>Blended with Essential Oils, plant extracts and Tea Tree Oil</li><li>Helps penetrate deep into the skin to condition and restore moisture</li><li>Will leave feet feeling refreshed and revitalised</li><li>No parabens, sulphates or mineral oil</li></ul>

<ul><li>Unique silicone eyelash perming curler pads</li><li>Lifts lashes from the root</li><li>Creates the illusion of length and volume</li><li>Super Soft style</li></ul>

<ul><li>Lifts up to 8 levels in a single application </li><li>Dust-free, violet powder </li><li>Delivers superior conditioning during the lifting process.</li><li>Ideal when fast-acting lift is desired </li><li>Unique consistency offers fluid spread-ability </li></ul>

<ul><li>Original ceramic heat technology</li><li>Optimum styling temperature of 185°C: any hotter damages the hair, any cooler and the result is compromised</li><li>Floating plates: for extra control while styling</li><li>30 second heat up time: for quick and easy styling</li><li>2 years manufacturer's guarantee</li></ul>

<ul><li>Air-fusion™ technology dries and styles hair with one tool and no damage to the hair</li><li> Shine Shot™ mode turns the Duet into an air-free 185°C ghd styler</li><li>Low-temperature floating plates are ultra-gloss coated to ensure smooth and snag-free styling</li><li>Heat resistant protective guard allows you to cover the heated plates immediately after use</li><li>Automatic sleep mode switches unit off if not used for 30 minutes</li><li>45% Less Energy Consumption, low sound level, 2 year warranty</li></ul>

<ul><li>Blended with Essential Oils, plant extracts and Tea Tree Oil</li><li>Helps condition and soothe rough dry skin</li><li>Non-greasy & hydrating</li><li>Helps revive tired skin</li><li>No parabens, sulphates or mineral oil</li></ul>

<ul><li>Infused with Peppermint & Tea Tree essential oils.</li><li>Contains 6 full-size products for a complete foot care experience.</li><li>Blends of essential oils and plant extracts including Aloe Vera help to soothe, cool and revitalise.</li><li>Leaves feet feeling refreshed, invigorated and moisturised. </li></ul>

<ul><li>Step 3 - Boost Lotion to complete the treatment</li><li>Plumps and conditions brows and lashes. Hair is left softer</li><li>Convenient individual treatment sachets for complete hygiene</li><li>Dual Treatment Formula - safe and effective on both Lashes & Brows</li></ul>

<ul><li>Salon System Lashperm Lashlift Curlers</li><li>Medium</li><li>Unique lash lengthening method</li><li>Lasts for up to eight weeks</li><li>For professional use only</li></ul>

<ul><li>Blended with Essential Oils, plant extracts and Tea Tree Oil</li><li>Penetrates deep into the skin to condition and restore moisture.</li><li>Helps replenish the skin</li><li>Leaves feet with a youthful softness</li><li>No parabens, sulphates or mineral oil</li></ul>

<ul><li>Please note this product is part of the ghd Professional use range which comes in simple no frills packaging and are exclusive to trade customers. These products cannot be resold through your own salon to retail customers.</liProven to deliver sleeker, smoother & healthier looking hair</li><li>New dual-zone technology for consistent heat regulation at the optimum styling temperature of 185 C</li><li>Sleek design: smooth, contoured, floating plates and round barrel make it easy to create a range of looks</li><li>Heats up in just 25 seconds</li><li>Automatic sleep mode, professional-length 2.7m cable, universal voltage, 2 year warranty</li></ul>

<ul><li>Please note this product is part of the ghd Professional use range which comes in simple no frills packaging and are exclusive to trade customers. These products cannot be resold through your own salon to retail customers.</li><li>Patented Tri-Zone technology locks in curls with even heat</li><li>Advanced ceramic coating designed for smoother curling</li><li>Spring-activated lever for securing the tips of the hair</li><li>Creates consistent medium size curls</li><li>For classic style and volume, even on shorter hair</li></ul>

<ul><li>Blended with Essential Oils, plant extracts and Tea Tree Oil</li><li>Penetrates deep into the skin to condition and restore moisture.</li><li>Helps replenish the skin</li><li>Leaves feet with a youthful softness</li><li>No parabens, sulphates or mineral oil</li></ul>

<ul><li>Helps hydrate your nails</li><li>Helps to prevent cracking and peeling</li><li>Easily absorbed</li><li>Vitamin rich oil encourages growth of strong healthy nails</li><li>No parabens, sulphates or mineral oil</li></ul>

<ul><li>Blended with Essential Oils, plant extracts and Tea Tree Oil</li><li>Helps condition and soothe rough dry skin</li><li>Non-greasy & hydrating</li><li>Helps revive tired skin</li><li>No parabens, sulphates or mineral oil</li></ul>

<ul><li>Lash and brow tint brush from Salon System</li><li>Long-lasting toray fibres</li><li>Great for fine detail</li><li>In black</li></ul>

<ul><li>6V developer to be used in conjunction with #Mydentity Demi-Permanent shades</li><li>Specially formulated with my favourite lavender fragrance for all your #mydentity hair colour needs</li></ul>

<ul><li>All the essentials to complete a 5 step facial</li><li>Specifically formulated for Normal/Dry skin types</li><li>Contains 5 full-sized products</li><li>No parabens, sulphates or mineral oil</li><li>Includes: Nourishing Cleanser 200ml, Nourishing Toner 200ml, Nourishing Moisturiser 200ml, Intensive Nourishing Mask 100ml and Gentle Facial Exfoliator 150ml</li></ul>

<ul><li>Suitable for lash and brow tinting treatments</li><li>Contains everything you need to get started</li><li>Ideal for students</li><li>Improved Formula - Highly pigmented </li></ul>

<ul><li>Please note this product is part of the ghd Professional use range which comes in simple no frills packaging and are exclusive to trade customers. These products cannot be resold through your own salon to retail customers.</li><li>Patented Tri-Zone technology locks in curls with even heat</li><li>Advanced ceramic coating designed for smoother curling</li><li>Spring-activated lever for securing the tips of the hair</li><li>Creates big hair volume and tumbling soft waves</li><li>Healthier-looking curls that stay locked in day and night</li></ul>

<ul><li>Formula leaves cuticles smooth & soft</li><li>Helps to make the manicure process easier</li><li>No parabens, sulphates or mineral oil</li><li>Lavender extract provides antiseptic properties</li></ul>

<ul><li>Deep soothing foot masque enriched with botanical extracts</li><li>Peppermint Oil fused with Aloe Vera</li><li>Leaves feet feeling perfectly soft, smooth and supple</li><li>Revitalises dry, tired, dehydrated feet</li><li>No parabens, sulphates or mineral oil</li></ul>

<ul><li>Infused with Orange Blossom & Rosemary.</li><li>Contains 5 full-size products for a truly professional manicure experience.</li><li>Provides the perfect balance of uplifting and restorative benefits along with a moisturising and protective base.</li><li>Designed to promote healthy hands and nails.</li></ul>

<ul><li>Versatile formula for precise and global application techniques</li><li>Delivers superior conditioning during the lifting process</li><li>Protective crème base soothes the scalp and reduces sensitivity</li><li>Moisturising agents for optimal protection during and after the lifting process</li><li>Formulated by Guy Tang</li></ul>