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#mydentity Guy Tang Big9 Crème Lightener 285g

£19.95 ex. VAT (Trade Price)
(£23.94 inc. VAT)
| £7.00 per 100g
In stock for delivery
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  • Versatile formula for precise and global application techniques
  • Delivers superior conditioning during the lifting process
  • Protective crème base soothes the scalp and reduces sensitivity
  • Moisturising agents for optimal protection during and after the lifting process
  • Formulated by Guy Tang


#Hairbesties, this is unlike any lightener you've ever used! It's named #Big9 because it lifts up to 9 levels in a single application (no heat required). Guy Tang created #Mydentity because he wanted to customise colours we all dream of - colours that are missing from today s hair colour. He wanted to create a line that brings back the fun and excitement in our industry.

Directions for Use

#Hairbesties, you can use #Big9 Crème Lightener for precise and global application techniques. Mix well 1:1 1/2 with Permanent Developer for global consistency; 1:1 for precision foil or retouch application. On-scalp application: I recommend up to 20 Volume; Off-scalp: Up to 40 Volume. Apply to dry hair. Process for 20-45 minutes. Additional heat is not required.


Mineral Oil, Potassium Persulfate, Sodium Silicate, Sodium Persulfate, Ammonium Persulfate, Magnesium Stearate, Acrylates/C10-30 Alkyl Acrylate Crosspolymer, Silica, Xanthan Gum, EDTA, Petrolatum

Delivery & Stock

Available for:
Home Delivery Click and Collect

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