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541568 - 7RG

#mydentity Demi-Permanent Hair Colour - 7RG 58g

In Stock
Delivery Lead Time: Next day delivery
Available for:
Home Delivery Click & Collect
  • Breakthrough Miru-Style X-HP delivers x-treme heat protection (up to 450 degrees)
  • Radically reduces the damaging effects of thermal styling
  • Advanced VibraRiche technology for hair colour with two times the shine
  • Pre-blended shades to easily recreate the most demanding hair colour trends
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FREE Speaker
FREE Personal Speaker when you spend £/€125 within a single brand. Excludes Training Courses, Moroccanoil, Olaplex, Matrix, ghd, L’Oréal Steampod & Instant Highlights, Cloud 9 and Equipment Direct. Other exclusions may apply.
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Buy 5 Get FREE Developer
  • BUY MULTIPLES OF 5 FOR CHOICE OF FREE DEVELOPER
  • FREE MYDENTITY DEVELOPER 473ML
  • MIX & MATCH ACROSS PERMANENT & DEMI-PERMANANT 58g/85g
  • SEE THE FULL MYDENTITY RANGE

Description

#Hairbesties, all #Mydentity Demi-Permanent Hair Colour crèmes feature breakthrough Miru-Style X-HP delivering x-treme heat protection (up to 450 degrees), to radically reduce the damaging effects of thermal styling, as well as advanced VibraRiche technology for hair colour with two times the shine. Guy Tang created #Mydentity because he wanted to customise colours we all dream of - colours that are missing from today s hair colour. He wanted to create a line that brings back the fun and excitement in our industry.

Directions for Use

#Hairbestie, mix one part Demi-Permanent Color Crème with two parts Demi-Permanent Developer 6V (1:2), and apply color. Process for 5-25 minutes. For more opaque coverage, I recommend mixing one part Demi-Permanent Color Crème with one part Demi-Permanent Developer (1:1).

Delivery & Stock

Available for:
Home Delivery Click & Collect

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