Hair Dyes Hair Colour & Hair Bleach

<ul><li>#Hairbesties, our Super Power Direct Dyes are extremely pigmented and allow you to create powerful color with maximum depth. All #mydentity Super Power Direct Dyes can be intermixed with each other to create endless possibilities.</li><li>The Super Power Direct Dyes are formulated with super power strength to last up to 30 shampoos!</li><li>#Hairbestie Tip: Use on pre-lightened hair for true to tone results. Some shades can be used over natural hair for glazing effects.</li></ul>

<ul><li>Breakthrough Miru-Style X-HP delivers x-treme heat protection (up to 450 degrees)</li><li>Radically reduces the damaging effects of thermal styling</li><li>Advanced VibraRiche technology for hair colour with two times the shine</li><li>Pre-blended shades to easily recreate the most demanding hair colour trends</li><li>Keratin and argan seed oil blend to improve the overall integrity of the hair</li></ul>

<ul><li>#Hairbesties, Permanent Natural Ice offers maximum gray coverage with a cool, natural result.</li><li>The NI Series gives balanced control and is great for intermixing with other #mydentity shades when a natural result is desired.</li><li>#Hairbestie Tip: When retouching gray coverage, used desired Permanent NI shade at the regrowth and refresh mids & ends with Demi-Permanent color two levels lighter.</li></ul>

<ul><li>Breakthrough Miru-Style X-HP delivers x-treme heat protection (up to 450 degrees)</li><li>Radically reduces the damaging effects of thermal styling</li><li>Advanced VibraRiche technology for hair colour with two times the shine</li><li>Formulated by Guy Tang</li><li>Keratin and argan seed oil blend to improve the overall integrity of the hair</li></ul>

<ul><li>100% recycled plastic tint bowl from Sibel </li><li>250ml capacity </li><li>Measuring scale </li><li>For mixing and applying product </li></ul>

<ul><li>Lifts up to 8 levels in a single application </li><li>Dust-free, violet powder </li><li>Delivers superior conditioning during the lifting process.</li><li>Ideal when fast-acting lift is desired </li><li>Unique consistency offers fluid spread-ability </li></ul>

<ul><li>Lift and tone in one step </li><li>Provides up to 6 levels of lift while depositing an even iridescent blonde reflection </li><li>Achieve a vibrant blonde in half the time </li><li>Maintains brightness in the hair </li><li>Delivers a reflective cool blonde tone in one simple step </li></ul>

<ul><li>100% recycled plastic small tint brush from Sibel </li><li>Hard nylon bristles </li><li>Ideal for precise colour application </li></ul>

<ul><li>Press-button closure</li><li>Standard size fits all</li><li>100% polyester</li></ul>

<ul><li>Available in 473mL and 1000mL</li><li>Specially formulated with my favorite lavender fragrance for all your #mydentity haircolor needs.</li></ul>

<ul><li>Versatile formula for precise and global application techniques</li><li>Delivers superior conditioning during the lifting process</li><li>Protective crème base soothes the scalp and reduces sensitivity</li><li>Moisturising agents for optimal protection during and after the lifting process</li><li>Formulated by Guy Tang</li></ul>

<ul><li>100% recycled plastic large tint brush from Sibel </li><li>Hard nylon bristles </li><li>Ideal for long hair and covering large areas </li></ul>

<ul><li> I’m obsessed with mixing Naked Blush with Rose Gold, Dusty Lavender, and Silver Smoke for a variety of blushing naked tones</li><li>Formulated by Guy Tang!</li><li>Pre-blended signature shades enable stylists to easily recreate the most demanding haircolor trends of the season</li><li>Break-through mirustyle x-hp™ delivers x-treme heat protection up to 450º to radically reduce the damaging effects of thermal styling</li></ul>

<ul><li>For warmer end results, mix the Naked Glow Series with the Copper Red Copper and Rose Gold Series</li><li>Formulated by Guy Tang!</li><li>Pre-blended signature shades enable stylists to easily recreate the most demanding haircolor trends of the season</li><li>Break-through mirustyle x-hp™ delivers x-treme heat protection up to 450º to radically reduce the damaging effects of thermal styling</li></ul>

<ul><li>Deposits pigment onto the hair while conditioning - the longer the conditioner is left on, the more intense and pigmented the hair will be </li><li>Can be used for 1-5 minutes to refresh or tone the hair </li><li>Can be used for 10 minutes on pre-lightened hair for an intense colour deposit </li><li>Infused with sunflower seed oil, argan oil, and meadowfoam seed oil for enhanced softness and shine</li><li>Colour lasts up to 25 washes</li></ul>

<ul><li>Intense, cool shades that fade on tone</li><li>Primary Tone: Grey, Secondary Tone: Gray-Blue</li><li>Highest concentration of smoky ash dye-load</li><li>Control to combat warm tones to lower levels to deliver a cool base</li><li>Mix with NI series to cover grey hair. Mix Dark Shadows for your scalpagé formula to prevent hot roots. Mix Aqua Blue or Turquoise boosters when amplified control is needed. </li></ul>

<ul><li>#MyHero 4 Step Intense Restorative System works to repair and rejuvenate hair from the inside out </li><li>Powered by X-Tech, 10 Keratin and Amino Acids to help to rebuild the hair’s inner matrix and replenish lost amino acids </li><li>Hair is rejuvenated to fuller, healthier looking state</li><li>Ideal for chemically treated and/or stressed virgin hair</li></ul>

<ul><li>#Hairbesties, introducing #MyHero Collagen Powder Protective Booster, a revolutionary powder additive that can be used with any lightener and/or color formula to shield the hair against damage during a lightener/color service. </li><li>Protects & reinforces by creating a protective coating around the hair structure to prevent damage before it starts</li><li>Collagen & Amino Acids deliver conditioning properties for added protection </li><li>Succinic Acids forms bridges between broken Keratin chains to further strengthen hair while processing</li><li>No compromise to color/lightening results and no added processing time</li></ul>

<ul><li>A conditioning direct dye remover that undresses the hair in as little as 5 minutes </li><li>Gentle, ammonia-free formula </li><li>Contains a unique blend of moisturising agents</li><li>Adds moisture and shine to processed hair</li><li>Powered by persulfates instead of ammonia, for an equally powerful result in a gentle formula </li></ul>

<ul><li>Saves time & effort: automatically sections or weaves the hair with one quick pass </li><li>Perfect for highlights, lowlights, coloring, balayage and microbraiding </li><li>3 Sides: 2 different weaving sides for either a wider or narrower option, and 1 regular comb on top </li><li>High quality and durable, made from strong, flexible, chemical resistant ABS material </li><li>Lightweight and ergonomic for a firm grip and easy handling </li></ul>

<ul><li>Range of high lift demi-permanent liquid toners and oil booster</li><li>Ideal for creating subtle highlights on levels 5-9</li><li>Lifts evenly through colour providing up to 6 levels of lift</li><li>Each toner deposits a unique iridescent blonde reflection without over processing</li><li>Ideal for precision highlighting, babylights or foil applications</li></ul>

<ul><li>Supports when painting or highlighting </li><li>Perfect when working with multi-length hair </li><li>Rose gold </li></ul>

<ul><li>Intense, cool shades that fade on tone</li><li>Primary Tone: Grey, Secondary Tone: Gray-Blue</li><li>Highest concentration of smoky ash dye-load</li><li>Control to combat warm tones to lower levels to deliver a cool base</li><li>Mix with NI series to cover grey hair. Mix Dark Shadows for your scalpagé formula to prevent hot roots. Mix Aqua Blue or Turquoise boosters when amplified control is needed. </li></ul>

<ul><li>Ideal for applying liquid hair colours </li><li>With comb for easy application</li><li>Sponge layer for even distribution </li><li>Complete with 100ml measuring scale </li><li>Soft and squeezable bottle material </li></ul>

<ul><li>Large brush for easily blending and feathering colour </li><li>Ideal for balayage </li></ul>

<ul><li>Sibel Eco Tint Bowl</li><li>black</li><li>anti-slip bottom</li><ul>

<ul><li>Intense, cool shades that fade on tone</li><li>Primary Tone: Grey, Secondary Tone: Gray-Blue</li><li>Highest concentration of smoky ash dye-load</li><li>Control to combat warm tones to lower levels to deliver a cool base</li><li>Mix with NI series to cover grey hair. Mix Dark Shadows for your scalpagé formula to prevent hot roots. Mix Aqua Blue or Turquoise boosters when amplified control is needed. </li></ul>

<ul><li> Sibel weaver highlighting comb set in 3 different colours</li><li> Barbed row of teeth - to securely hold the separated hair </li><li>Extra row of regular teeth for combing/taming of hair </li><li>Super easy and quick handling - just a twist of the wrist </li><li>Ideal to create any type of highlights including very fine babylights </li></ul>

<ul><li>Hair colouring paper is a proven eco-friendly aluminium foil replacement</li><li>Helps reduce total carbon footprint</li><li>Lightweight and very comfortable for clients; easy, pain-free removal</li><li>Suitable for all highlighting and hair colouring techniques</li><li>FSC® certified paper; fully recyclable packaging</li></ul>

<ul><li>100% recycled plastic highlighting paddle from Sibel </li><li>With teeth </li><li>Ideal for precise highlights </li></ul>

<ul><li>Sibel Setting Net</li><li>Lightweight mesh</li><li>Set wet or dry hair</li><li>Keep hair under control</li><li>The perfect finish</li></ul>

<ul><li>Electrical spray applicator kit</li><li> Fast & easy application of hair building fibers</li><li> Set including: electrical spray head, container (capacity: 25g), back-up container (capacity: 10g), USB charging cable, hairline guide</li><li> Hair fibers & fixing spray not included</li></ul>

<ul><li>Digital weighing scale for hairdressers</li><li>Glass top 18.7 cm in diameter</li><li>Weighing maximum 5 kg</li><li>2 minutes automatic turn off</li><li>Modern design, battery included</li></ul>

<ul><li> Manual spray applicator </li><li> Fits with the Hair Sculptor hair fiber bottles (remove the sprinkler mesh first!)</li><li> Allows to easily target and spray the hair fibers into specific areas of the hair</li><li> For a more precise, fine/even distribution </li><li> Use the hairline guide (when working around the hairline)</li></ul>

<ul><li>Hook-and-loop closure</li><li>Standard size fits all</li><li>100% polyester</li></ul>

<ul><li>Intense, cool shades that fade on tone</li><li>Primary Tone: Green, Secondary Tone: Gray</li><li>Neutralizes unwanted red/brassy tones</li><li>HairBestie Tip: Mix with Shadow Ash for creative control of warmth or use Dark Shadows for a scalpagé formulation to mute the scalpagé from glowing. Amplify the control by adding Turquoise or Aqua Blue Booster if matte result is desired.</li></ul>