• 4+1 | 8+4
    FREE 7" Tablet with Case
    1 2 3 4 5
    1 2 3 4 5
    3 reviews
    • Professional demi-permanent hair colour
    • Provides extraordinary softness and brilliance to hair
    • Dual action colouring system - long lasting, rich, intense results
    • Shine polymers create smooth, even, reflective transparent film
    • Up to 50% grey coverage
    • Range includes 32 shades and 2 specifically formulated developers
    Trade Price: £4.95
    ex VAT
  • 4+1 | 8+4
    FREE 7" Tablet with Case
    1 2 3 4 5
    1 2 3 4 5
    17 reviews
    • NEW Koleston Perfect Professional permanent colour
    • Unique technology for the ultimate salon experience - better colour, condition and ingredients
    • Even, pure colour results with natural depth and shine
    • Significantly reduces hair damage, colour after colour
    • Up to 100% grey coverage and up to 3 levels of lift
    Trade Price: £7.97
    ex VAT
  • 4+1 | 8+4
    FREE 7" Tablet with Case
    1 2 3 4 5
    1 2 3 4 5
    65 reviews
    • Rich, permanent hair colour
    • Provides perfect coverage of grey hair
    • Wide palette of rich tones and shades
    • Enriched with Ionéne G and Incell
    • Helps strengthen and reinforce the hair fibre
    Trade Price: £7.49
    ex VAT
  • 4+1 | 8+4
    FREE 7" Tablet with Case
    1 2 3 4 5
    1 2 3 4 5
    17 reviews
    • NEW Koleston Perfect Professional permanent colour
    • Unique technology for the ultimate salon experience - better colour, condition and ingredients
    • Even, pure colour results with natural depth and shine
    • Significantly reduces hair damage, colour after colour
    • Up to 100% grey coverage and up to 3 levels of lift
    Trade Price: £7.97
    ex VAT
  • 4+1 | 8+4
    FREE 7" Tablet with Case
    1 2 3 4 5
    1 2 3 4 5
    17 reviews
    • NEW Koleston Perfect Professional permanent colour
    • Unique technology for the ultimate salon experience - better colour, condition and ingredients
    • Even, pure colour results with natural depth and shine
    • Significantly reduces hair damage, colour after colour
    • Up to 100% grey coverage and up to 3 levels of lift
    Trade Price: £7.97
    ex VAT
  • 4+1 | 8+4
    FREE 7" Tablet with Case
    1 2 3 4 5
    1 2 3 4 5
    65 reviews
    • Rich, permanent hair colour
    • Provides perfect coverage of grey hair
    • Wide palette of rich tones and shades
    • Enriched with Ionéne G and Incell
    • Helps strengthen and reinforce the hair fibre
    Trade Price: £7.49
    ex VAT
  • 4+1 | 8+4
    FREE 7" Tablet with Case
    1 2 3 4 5
    1 2 3 4 5
    0 reviews
    • Enriched with 3 protective & conditioning ingredients: glycerin, pro-vitamin B5, wheat protei.
    • Wide range of shades answers all colour wishes
    • Up to 100% grey coverage
    • Long-lasting colour results at optimal hair condition
    • Natural-looking colour result with intense shine
    Trade Price: £6.76
    ex VAT
  • 4+1 | 8+4
    1 2 3 4 5
    1 2 3 4 5
    1 review
    • #Hairbesties, our Super Power Direct Dyes are extremely pigmented and allow you to create powerful color with maximum depth. All #mydentity Super Power Direct Dyes can be intermixed with each other to create endless possibilities.
    • The Super Power Direct Dyes are formulated with super power strength to last up to 30 shampoos!
    • #Hairbestie Tip: Use on pre-lightened hair for true to tone results. Some shades can be used over natural hair for glazing effects.
    Sign In for prices
  • 4+1 | 8+4
    1 2 3 4 5
    1 2 3 4 5
    40 reviews
    • Micro pure pigment technology for deep colour penetration
    • Advance marine therapy for improved condition and shine
    • Colours are inter-mixable for unlimited results
    • Up to 100% grey coverage
    • Standard mixing ratio 1:1 1/2
    Trade Price: £6.35
    ex VAT
  • 4+1 | 8+4
    1 2 3 4 5
    1 2 3 4 5
    13 reviews
    • Simple to use with pre-adjusted tones and pre-blended bases
    • Up to 2 applications per 90ml tube
    • Covers up to 100% grey coverage
    • Contains cera-oil complex for shine, condition smooth results
    • Wide range of gorgeous shades
    Trade Price: £6.99
    ex VAT
  • 4+1 | 8+4
    FREE 7" Tablet with Case
    1 2 3 4 5
    1 2 3 4 5
    112 reviews
    • Innovative high quality pigments provide excellent coverage
    • Rosemary oil aids optimum coverage, shine and condition
    • Nine essential herbs preserve hairs natural beauty and health
    • Range includes 75 shades and 4 developers
    • Up to 100% grey coverage
    Trade Price: £4.95
    ex VAT
  • 4+1 | 8+4
    1 2 3 4 5
    1 2 3 4 5
    3 reviews
    • Breakthrough Miru-Style X-HP delivers x-treme heat protection (up to 450 degrees)
    • Radically reduces the damaging effects of thermal styling
    • Advanced VibraRiche technology for hair colour with two times the shine
    • Pre-blended shades to easily recreate the most demanding hair colour trends
    • Keratin and argan seed oil blend to improve the overall integrity of the hair
    Sign In for prices
  • 4+1 | 8+4
    FREE 7" Tablet with Case
    1 2 3 4 5
    1 2 3 4 5
    65 reviews
    • Rich, permanent hair colour
    • Provides perfect coverage of grey hair
    • Wide palette of rich tones and shades
    • Enriched with Ionéne G and Incell
    • Helps strengthen and reinforce the hair fibre
    Trade Price: £7.49
    ex VAT
  • 4+1 | 8+4
    FREE 7" Tablet with Case
    1 2 3 4 5
    1 2 3 4 5
    9 reviews
    • Illumina Colour Tube from Wella Professionals
    • Permanent hair colour
    • With Microlight technology
    • 70% more luminosity
    • In 10/69 lightest violet cendre blonde colour
    Trade Price: £9.67
    ex VAT
  • 4+1 | 8+4
    1 2 3 4 5
    1 2 3 4 5
    6 reviews
    • Breakthrough Miru-Style X-HP delivers x-treme heat protection (up to 450 degrees)
    • Radically reduces the damaging effects of thermal styling
    • Advanced VibraRiche technology for hair colour with two times the shine
    • Formulated by Guy Tang
    • Keratin and argan seed oil blend to improve the overall integrity of the hair
    Trade Price: £6.93
    ex VAT
  • 4+1 | 8+4
    FREE 7" Tablet with Case
    1 2 3 4 5
    1 2 3 4 5
    13 reviews
    • Low commitment colour
    • Provides radiant tones
    • No Ammonia, tone-on-tone colour
    • Rich, deep reflects and exceptional soft feel
    • Up to 70% white hair coverage
    Trade Price: £8.48
    ex VAT
  • 4+1 | 8+4
    FREE 7" Tablet with Case
    1 2 3 4 5
    1 2 3 4 5
    9 reviews
    • Rich, Permanent Hair Colour
    • Ultra-cool tones to luminous platinum blondes
    • Intense neutralising shades provide up to 4.5 levels of lift
    • Provides perfect coverage of grey hair
    • Enriched with Ionéne G and Incell to help strengthen and reinforce the hair fibre
    Trade Price: £7.92
    ex VAT
  • 4+1 | 8+4
    FREE 7" Tablet with Case
    1 2 3 4 5
    1 2 3 4 5
    16 reviews
    • Micro colour pigment for better penetration
    • Up to 100% grey coverage and long lasting colour
    • Gentle formula with plant extracts and vitamin C
    • 65 Natural and Reflex shades and 4 developers
    • Improved shade performance within the super lightener range giving up to 4.5 levels of lift
    Trade Price: £4.95
    ex VAT
  • 4+1 | 8+4
    FREE 7" Tablet with Case
    1 2 3 4 5
    1 2 3 4 5
    5 reviews
    • High Lift colours that provide maximum lift
    • Breakthrough Fibreplex Bond Technology
    • Enforces bonds within the hair structure during the lifting process
    • Enforcing bonds for 94% less hair damage
    • New ultra-cool SilverWhite pigment combinations allows coolest blonde shades ever
    Trade Price: £7.28
    ex VAT
  • 4+1 | 8+4
    FREE 7" Tablet with Case
    1 2 3 4 5
    1 2 3 4 5
    0 reviews
    • TIGI Copyright Colour Creative permanent hair colour
    • Fully intermixable with other shades
    • For 100% grey coverage
    • Dark natural blonde 6/0
    Trade Price: £7.85
    ex VAT
  • 4+1 | 8+4
    FREE 7" Tablet with Case
    1 2 3 4 5
    1 2 3 4 5
    3 reviews
    • A complete semi-permanent expressive colour palette
    • 12 specially crafted pure vibrant shades and 1 clear shade
    • Full intermixability, beautiful pastelisation and bespoke colouring results
    • Fading true-to-tone and lasting up to 20 washes
    • Use full head or partial application
    Trade Price: £8.97
    ex VAT
  • 4+1 | 8+4
    FREE 7" Tablet with Case
    1 2 3 4 5
    1 2 3 4 5
    4 reviews
    • Colour Touch Plus from Wella Professionals
    • Oxidising semi--permanent colour
    • Glossy and natural-looking
    • Multi-tonal with 70 per cent grey coverage
    • 66/07 Dark Natural Brunette Blonde
    Trade Price: £8.58
    ex VAT
  • 4+1 | 8+4
    FREE 7" Tablet with Case
    1 2 3 4 5
    1 2 3 4 5
    0 reviews
    • Intense visibility
    • Ultra-light coverage for a translucent result
    • A chromed finish that subtly reflects the light
    • Rich, Deep, Intense Colour
    Trade Price: £7.69
    ex VAT
  • 4+1 | 8+4
    1 2 3 4 5
    1 2 3 4 5
    1 review
    • Viton S permanent hair colour from Clynol
    • With sejan seed extract
    • Intense, vivid and resilient colour results
    • Up to 100 per cent grey coverage
    • Ultra-light ash blonde 12.1 supplied
    Trade Price: £7.20
    ex VAT
  • 4+1 | 8+4
    FREE 7" Tablet with Case
    1 2 3 4 5
    1 2 3 4 5
    4 reviews
    • Goldwell Colorance Tube
    • Semi-permanent hair colour
    • Lipid emulsive action
    • Repairs damaged hair
    • In 10P pastel pearl blonde colour
    Trade Price: £6.50
    ex VAT
  • 4+1 | 8+4
    1 2 3 4 5
    1 2 3 4 5
    10 reviews
    • Neutralize warmth in 5 minutes or less
    • Use on pre-lightened hair to finish a blonde client or prepare for a metallic application
    • Deopsit only color crème
    • formulated without ammonia
    • Mix 1:2 With Kenra Color Activator 9 Volume
    Sign In for prices
  • 4+1 | 8+4
    FREE 7" Tablet with Case
    1 2 3 4 5
    1 2 3 4 5
    1 review
    • L'Oréal Professionnel INOA ODS2
    • Odourless, ammonia-free permanent hair colour
    • 9.13/ very light beige blonde
    • Up to 100% grey/white coverage
    • Hair feels intensely nourished and hydrated with glossy shine
    Trade Price: £8.17
    ex VAT
  • 4+1 | 8+4
    FREE 7" Tablet with Case
    1 2 3 4 5
    1 2 3 4 5
    112 reviews
    • Innovative high quality pigments provide excellent coverage
    • Rosemary oil aids optimum coverage, shine and condition
    • Nine essential herbs preserve hairs natural beauty and health
    • Range includes 75 shades and 4 developers
    • Up to 100% grey coverage
    Trade Price: £4.95
    ex VAT
  • 4+1 | 8+4
    1 2 3 4 5
    1 2 3 4 5
    13 reviews
    • Customize permanent formulations by adding boosters into the formula
    • Mix with Developer 10 Volume for special effect coloring
    • Intermixable with Kenra Color Permanent shades
    Trade Price: £6.80
    ex VAT
  • 4+1 | 8+4
    FREE 7" Tablet with Case
    1 2 3 4 5
    1 2 3 4 5
    0 reviews
    • High Croma colourant provides results without need to pre-lighten
    • Vibrant red highlights for brown hair
    • 3 shades (Magenta Red, Pure Copper and Red)
    • Enriched with Ionéne G and Incell
    • Helps strengthen and reinforce the hair fibre
    Trade Price: £7.92
    ex VAT
  • 4+1 | 8+4
    FREE 7" Tablet with Case
    1 2 3 4 5
    1 2 3 4 5
    1 review
    • Lifting & white blending in 1 step
    • Up to 4 levels of lift
    • For natural bases 6 or lighter
    • For bases with 30% or more white hair
    Trade Price: £7.88
    ex VAT
  • 4+1 | 8+4
    1 2 3 4 5
    1 2 3 4 5
    9 reviews
    • Semi-permanent colour perfect for enhancing natural tone
    • Micro pure pigment technology for deep colour penetration
    • Advance Marine therapy for improved condition and shine
    • Colours are inter-mixable for unlimited results
    • Standard mixing ratio 1:1 1/2
    Trade Price: £6.35
    ex VAT
  • 4+1 | 8+4
    1 2 3 4 5
    1 2 3 4 5
    0 reviews
    • Integrated Hair Bond Technology
    • Up to 4-5 Levels of lift on natural nases
    • Significantly reduced hair damage
    • 6 shade avaliable
    • Lift and Tone in one application . Mixing ratios 1:2
    Trade Price: £6.24
    ex VAT
  • 4+1 | 8+4
    FREE 7" Tablet with Case
    1 2 3 4 5
    1 2 3 4 5
    0 reviews
    • Lift and colour in one step
    • Outstanding brightness and luminosity
    • Up to 5 levels of lift
    • Intense contrast even on dark or coloured bases
    • Irresistible shine
    Trade Price: £7.28
    ex VAT
  • Offer
    4+1 | 8+4
    FREE 7" Tablet with Case
    1 2 3 4 5
    1 2 3 4 5
    2 reviews
    • Rich, permanent hair colour
    • Provides perfect coverage of grey hair
    • Wide palette of rich tones and shades
    • Enriched with Ionéne G and Incell
    • Helps strengthen and reinforce the hair fibre
    Trade Price: £7.92
    ex VAT