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<ul><li>Neutralising shampoo for blonde hair</li><li>Purple Chroma Crème helps to instantly neutralizes unwanted yellow reflects for a superior colour correction and care</li><li>Alternate Purple Chroma Crème with regular shampoo and adapt the leave-on time depending on desired degree of neutralization, from 2 to 5 minutes </li><li>Delivers up to 3x more shine*** </li></ul>

<ul><li>Ultraviolet pigments banish yellow tones</li><li>Now in salon and retail sizes</li><li>Formulated for blonde, bleached and pre-lightened hair</li><li>Sulphate free</li><li>100% vegan and cruelty free</li></ul>

<ul><li>Ultraviolet pigments banish yellow tones</li><li>Now in salon and retail sizes</li><li>Formulated for blonde, bleached and pre-lightened hair</li><li>Sulphate free</li><li>100% vegan and cruelty free</li></ul>