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<ul><li>Award-winning patented formula</li><li>Up to 21 days of chip free wear</li><li>Cures in a LED Lamp in 30 seconds</li><li>New ergonomically designed cap & bottle</li><li>Soaks off completely in 10-15 minutes</li></ul>

<ul><li>Breakthrough Miru-Style X-HP delivers x-treme heat protection (up to 450 degrees)</li><li>Radically reduces the damaging effects of thermal styling</li><li>Advanced VibraRiche technology for hair colour with two times the shine</li><li>Pre-blended shades to easily recreate the most demanding hair colour trends</li><li>Keratin and argan seed oil blend to improve the overall integrity of the hair</li></ul>

<ul><li>#Hairbesties, our Super Power Direct Dyes are extremely pigmented and allow you to create powerful color with maximum depth. All #mydentity Super Power Direct Dyes can be intermixed with each other to create endless possibilities.</li><li>The Super Power Direct Dyes are formulated with super power strength to last up to 30 shampoos!</li><li>#Hairbestie Tip: Use on pre-lightened hair for true to tone results. Some shades can be used over natural hair for glazing effects.</li></ul>

<ul><li>Base coat from Gelish</li><li>Part of the Soak-Off Nail Polish range</li><li>Creates an adhesive bond betwen the nail and gel products</li><li>No damage to the nail plate</li><li>Protects the natural nail during traeatment</li></ul>

<ul><li>#Hairbesties, Permanent Natural Ice offers maximum gray coverage with a cool, natural result.</li><li>The NI Series gives balanced control and is great for intermixing with other #mydentity shades when a natural result is desired.</li><li>#Hairbestie Tip: When retouching gray coverage, used desired Permanent NI shade at the regrowth and refresh mids & ends with Demi-Permanent color two levels lighter.</li></ul>

<ul><li>Breakthrough Miru-Style X-HP delivers x-treme heat protection (up to 450 degrees)</li><li>Radically reduces the damaging effects of thermal styling</li><li>Advanced VibraRiche technology for hair colour with two times the shine</li><li>Formulated by Guy Tang</li><li>Keratin and argan seed oil blend to improve the overall integrity of the hair</li></ul>

<ul><li>Comfort Cure technology to mitigate heat spikes for sensitive clients</li><li>Optimized For PolyGel: New 60 second button has optimized the new light for curing PolyGel white applications</li><li>The Gold Standard of LED; improved High Efficiency LED technology that saves power and increases longevity</li><li>Illuminated comfort pad and digital touch screen display</li><li>Meets standard safety compliances world-wide, with Patented eyeShield and Safelight Technology</li></ul>

<ul><li>Revolutionary 2400 watt digital E-LYON® motor for lighter, quieter and faster styling </li><li>Incredible power, 88m3/h concentrated air flow </li><li>Extremely lightweight (395g) and quiet with an integrated acoustic silencing system </li><li>Air Ionizer and ceramic grill ensures sleek, beautiful hair </li><li>3 temperatures plus cold shot, 2 speeds, and 2 nozzles including a “Straightener Effect" nozzle for stunningly smooth blow drys </li></ul>

<ul><li>2150 watt / AC motor</li><li>4 temperature settings, 2 speed settings and cool shot</li><li>Powerful and extremely light</li><li>Incorporated ceramic and ion technology</li><li>Eco friendly technology</li></ul>

<ul><li>Top coat from Gelish</li><li>Part of the Soak-Off Nail Polish range</li><li>Seals in nail colour</li><li>Protects from chips, peeling and smudges</li><li>For a lasting gloss finish</li></ul>

<ul><li>Professional AC Motor with 1900 Watt</li><li>Air flow of 71 m³/h</li><li>4 temperature settings, 2 speed settings and cool shot</li><li>Eco Friendly</li><li>Rear filter</li><li>Long-life, powerful and well-balanced for comfortable use</li><li>Impact-resistant casing and heavy duty switches</li><li>Includes 2 styling concentrators</li></ul>

<ul><li>New powerful 2200 watt K-Advance motor</li><li>Ionic and ceramic technology</li><li>Ergonomic, lightweight design</li><li>Built-in silencer for less noise</li><li>Stay Cool front case technology</li><li>Soft touch switches designed for comfortable use</li></ul>

<ul><li>Lifts up to 8 levels in a single application </li><li>Dust-free, violet powder </li><li>Delivers superior conditioning during the lifting process.</li><li>Ideal when fast-acting lift is desired </li><li>Unique consistency offers fluid spread-ability </li></ul>

<ul><li>Wear alone for perfect looking nails or use instead of a base coat; Foundation Flex delivers the Gelish adhesion you trust, plus so much more!</li><li>Conceals discolouration, delivers volume and fills ridges for smooth, shapelier nails</li><li>Delivers ultra-light, flexible protection and a barely-there feel</li><li>Bio-sourced, light-activated bonder gives nails supernatural flexibility making breaks and snaps a thing of the past!</li><li>Vegan, 10-FREE, cruelty-free formula, fortified with Vitamin A and Biotin</li></ul>

<ul><li>Cures in LED lamp in 30 seconds</li><li>Stays on nails for up to 3 weeks with no chipping or peeling </li><li>Soaks off completely in only 10 to 15 minutes</li></ul>

<ul><li>One bottle, one brush, one formula to create amazing length and strength </li><li>All-in-one LED cured gel to extend, overlay, build and create nail art </li><li>Use with nail forms or tips to create lightweight, life-proof length, or under gel polish for extra strength </li><li>Unique self-leveling formula for no sidewall flooding </li><li>Over 21 days wear </li></ul>

<ul><li>Dehydrating treatment from Gelish</li><li>Part of the Soak-Off Nail Polish range</li><li>Essential pre-manicure step</li><li>Dehydrates the nail plate</li><li>Removes excess oils to prevent gels from peeling</li></ul>

<ul><li>A revolutionary K-Advance plus motor </li><li>Incredible 2250 watts of power </li><li>Air Ionizer Tech ionic technology</li><li>Anti-Heating of front case</li><li>2 speeds, 4 temperatures and a cold shot button</li></ul>

<ul><li>6V developer to be used in conjunction with #Mydentity Demi-Permanent shades</li><li>Specially formulated with my favourite lavender fragrance for all your #mydentity hair colour needs</li></ul>

<ul><li>Available in 473mL and 1000mL</li><li>Specially formulated with my favorite lavender fragrance for all your #mydentity haircolor needs.</li></ul>

<ul><li>Universal formula - Use over gel polish, acrylics, polygel and hard gels </li><li>Saves time - No need to wipe after curing </li><li>High gloss shine </li><li> Cures in an LED lamp in 60 seconds </li><li>Up to 3 weeks wear with no chipping or peeling </li></ul>

<ul><li>Get chome nails in just minutes with Gelish Chrome Stix!</li><li>The fastest and easiest way to transform your gel polish manicure into stunning, multidimensional colour </li><li>No mess, easy rub-on application </li><li>Simply finish your gel polish manicure with Gelish No Cleanse Top Coat and cure. Rub-on Chrome Stix, then seal with one more coat of No Cleanse Top Coat and cure. Easy! </li></ul>

<ul><li>Gel cleanser from Gelish</li><li>Final step at the end of manicures</li><li>Removes tacky residue</li><li>For a high-shine finish</li></ul>

<ul><li>Versatile formula for precise and global application techniques</li><li>Delivers superior conditioning during the lifting process</li><li>Protective crème base soothes the scalp and reduces sensitivity</li><li>Moisturising agents for optimal protection during and after the lifting process</li><li>Formulated by Guy Tang</li></ul>

<ul><li>Squeeze, slice, roll 3 simple steps to flawless nails</li><li>Lighter, stronger, easier</li><li>PolyGel applies fast and easy with no chasing or intense heat spike</li><li>23% lighter than acrylics</li><li>Unlimited playtime so you can work at your own speed!</li></ul>

<ul><li>A revolutionary K-Advance plus motor </li><li>Incredible 2250 watts of power </li><li>Air Ionizer Tech ionic technology</li><li>Anti-Heating of front case</li><li>2 speeds, 4 temperatures and a cold shot button</li></ul>

<ul><li>A revolutionary K-Advance plus motor </li><li>Incredible 2250 watts of power </li><li>Air Ionizer Tech ionic technology</li><li>Anti-Heating of front case</li><li>2 speeds, 4 temperatures and a cold shot button</li></ul>

<ul><li>1900 watt / AC motor</li><li>4 temperature settings, 2 speed settings and cool shot</li><li>Long-life, powerful and well-balanced for comfortable use</li><li>Impact-resistant casing and heavy duty switches</li><li>Includes 2 styling concentrators</li></ul>

<ul><li>Hybrid Electric File with the Power of 35,000 RPM</li><li>Mobile convenience with 8-10 hours of battery life</li><li>Variable speed control with Forward/Reverse switch </li><li>Drill bits sold seperately</li><li>Smooth, quiet, vibration-free hand piece</li></ul>

<ul><li>Cordless and rechargeable</li><li>Up to 60 minutes battery life</li><li>3 speeds for manicuring vs removal</li><li>Reverse rotation option</li><li>The On The Go Electric Nail File works perfectly with all of Gelish mini nail products including: Gelish Soak-Off Gel Polish, Gelish Xpress Dip N Brush and Soft Gel Nail Tips</li></ul>

<ul><li>Adds strength and structure to the natural nail</li><li>Versatile formula</li><li>Use to encapsulate nail art or between polish layers</li><li>Up to 21 days wear</li><li>Quick cure time</li></ul>

<ul><li>Gelish Lace & More Collection</li><li>Cures in LED lamp in 30 seconds</li><li>Stays on nails for up to 3 weeks with no chipping or peeling </li><li>Soaks off completely in only 10 to 15 minutes</li></ul>

<ul><li>A revolutionary K-Advance plus motor </li><li>Incredible 2250 watts of power </li><li>Air Ionizer Tech ionic technology</li><li>Anti-Heating of front case</li><li>2 speeds, 4 temperatures and a cold shot button</li></ul>

<ul><li>Deposits pigment onto the hair while conditioning - the longer the conditioner is left on, the more intense and pigmented the hair will be </li><li>Can be used for 1-5 minutes to refresh or tone the hair </li><li>Can be used for 10 minutes on pre-lightened hair for an intense colour deposit </li><li>Infused with sunflower seed oil, argan oil, and meadowfoam seed oil for enhanced softness and shine</li><li>Colour lasts up to 25 washes</li></ul>

<ul><li>Perfect for extending, or covering nail plate imperfections.</li><li>Adds strength and structure to the natural nail to promote nail growth. </li><li>Approximately 60 full set applications per bottle.</li><li>Cures for 30 seconds in 18G LED Light or 2 minutes in UV Light.</li><ul>

<ul><li>Nail the perfect selfie with these six fun new shades</li><li>With neon corals, pinks and purples, you ll need sunglasses to stare!</li><li>Cures in LED lamp in 30 seconds</li><li>Stays on nails for up to 3 weeks with no chipping or peeling</li><li>Soaks off completely in only 10-15 minutes</li></ul>