Hair Offers

<ul><li>#Hairbesties, our Super Power Direct Dyes are extremely pigmented and allow you to create powerful color with maximum depth. All #mydentity Super Power Direct Dyes can be intermixed with each other to create endless possibilities.</li><li>The Super Power Direct Dyes are formulated with super power strength to last up to 30 shampoos!</li><li>#Hairbestie Tip: Use on pre-lightened hair for true to tone results. Some shades can be used over natural hair for glazing effects.</li></ul>

<ul><li>Gently cleanses colour-treated hair</li><li>Moisturises, strengthens and boosts shine</li><li>Sunflower extract provides intense UV protection</li><li>Conditioning agents hydrate and add shine</li><li>Paraben fee, vegan formula</li></ul>

<ul><li>Detangles and smoothes colour-treated hair</li><li>Conditioning extracts moisturize and boost shine </li><li>Provides UVA and UVB protection to help prevent colour fading </li><li>Sunflower extract protects hair from sun damage</li><li>Paraben free, vegan formula </li></ul>

<ul><li>Superior control Ultra-Matte styling clay.</li><li>Can be applied to damp or dry hair.</li><li>Long-lasting matte finish.</li><li>No messy build up.</li></ul>

<ul><li>Adds texture and definition</li><li>Strong, flexible styling power</li><li>Long lasting hold</li><li>Leave hair smelling great</li><li>Dries down to a clean, matte finish</li></ul>