Hair Care & Styling

<ul><li>Obliterates yellow tones</li><li>Delivers the utlimate silver ash blonde</li><li>Transforms brassy to beautiful in minutes</li><li>Super violet pigments = superior silver blonde</li><li>Loaded with conditioning agents for supersoft results</li></ul>

<ul><li>Designed for 1500ml Serie Expert & Metal Detox salon-sized bottles </li><li>This pump makes it easy to dispense the right amount of product </li></ul>

<ul><li>An instant, soft hold</li><li>Brilliant shine</li><li>Patented formula from haircare experts</li><li>With anti-humidity action</li></ul>

<ul><li>Perfect for creating the messed up, tousled look and feel</li><li>infused with Sea Salt Crystals to add amazing texture and definition </li><li>Helps to strengthen and protect the hair from UV rays </li><li>Packed full of vitamins to nourish the hair</li><li>No parabens and SLS free</li></ul>

<ul><li>High performance styling Gel Spray</li><li>ultra strong gel spray</li><li>amazing volume and lift</li><li>no build up or flaking</li><li>quick drying, single resin for superior results</li></ul>In a 250ml spray</li></ul>

<ul><li>Proclere Infatreat Original</li><li>Designed for all hair types</li><li>Leave in vitamin treatment</li><li>Restructures, strengthens and restores</li><li>Smoothes cuticle to lock in colour</li></ul>

<ul><li>Obliterates yellow tones</li><li>Delivers the utlimate silver ash blonde</li><li>Transforms brassy to beautiful in minutes</li><li>Super violet pigments give superior silver blonde</li><li>Loaded with conditioning agents for supersoft results</li></ul>

<ul><li>Ideal for those with grey hair. </li><li>Perfect for those with thinning hair, or suffering from hair loss.</li><li>Helps to conceal sparse areas on the scalp.</li><li>Hypoallergenic formula.</li><li>Helps to create a natural looking, densifying effect. </li></ul>

<ul><li>Ideal for those with blonde hair </li><li>Perfect for those with thinning hair, or suffering from hair loss.</li><li>Helps to conceal sparse areas on the scalp.</li><li>Hypoallergenic formula.</li><li>Helps to create a natural looking, densifying effect. </li></ul>

<ul><li>Proclere Blue Frosting Silver Shampoo</li><li>Hydrates and nourishes hair</li><li>Refreshes lightened and white hair</li><li>Kills unwanted yellow tone</li><li>Designed for blonde, grey, white and silver hair</li></ul>

<ul><li>24hr anti-frizz and anti-static hold spray</li><li>No added fragrance</li><li>Enhances Shine</li><li>For frizz-free updos and blowdries</li></ul>

<ul><li>Rootlift spray-mousse</li><li>Creates volumised hair </li></ul>

<ul><li>Directional fixing and finishing spray</li><li>Creates secured undos and defined looks</li></ul>

<ul><li>Extra Strong Professional hairspray</li><li>New hypoallergenic formulation</li><li>No fragrance and no visible residue</li><li>The finest professional diffusion with optimised comfort and brilliant shine</li><li>Immediate ultra-dry hold without stiffness</li></ul>

<ul><li>Extra Strong Volume mousse</li><li>Extra strong hold</li><li>For XL blowdries and volumised hair </li></ul>

<ul><li>Extra Strong Professional hairspray</li><li>New hypoallergenic formulation</li><li>No fragrance and no visible residue</li><li>The finest professional diffusion with optimised comfort and brilliant shine</li><li>Immediate ultra-dry hold without stiffness</li></ul>

<ul><li>Enriched with Resveratrol. Coloured hair appears more radiant and feels soft and protected.</li><li>Up to 8 weeks protection from colour fade* *instrumental test shampoo + conditioner</li><li>Hair colour lasts for up to 8 weeks, and shine is radiant *instrumental test, after application of Shampoo + Conditioner</li></ul>

<ul><li>Reinforcing formula infused with vitamin B6 and Biotin.</li><li>For more resistant, stronger looking hair.* *Brushing test. Shampoo, conditioner and mask vs classic shampoo on bleached hair</li><li>Shinier, stronger looking hair.</li></ul>

<ul><li>Enriched with an exclusive combination of FILLER-A100 and Amino Acids. Renews the look of lengths.</li><li>With the Serie Expert Pro Longer Lengths Renewing Shampoo: Up to 94% hair breakage reduction* *Instrumental test Pro Longer Lengths Renewing Shampoo + Lengths Renewing Conditioner</li><li>For visibily thicker looking lengths and ends</li></ul>

<ul><li>Adds volume </li><li>Removes oily build up </li><li>Hydrates and adds shine</li></ul>

<ul><li>Cleanses and resurfaces the hair </li><li>Enhance multidimensional shine of blonde hair</li><li>Help to smooth damaged hair</li></ul>

<ul><li>A neutralising system, enriched with magnesium and anti-yellowing agents. Helps tone the hair by counteracting unwanted brassy tones, and also leaves your hair with a glowing halo of shine.</li><li>For neutralized & brightened grey hair.</li><li>Helps tone the hair by counteracting unwanted brassy tones, and also leaves your hair with a glowing halo of shine.</li></ul>

<ul><li>Enriched with Wheat Protein and Gold Quinoa extract. Optimal resurfacing but with a lightweight touch.</li><li>Resurfacing for dry and damaged hair.</li><li>With the Serie Expert Absolut Repair Instant Resurfacing Shampoo: Up to 77% less surface damages* Up to 7x shinier hair** *Shampoo+Instant Resurfacing Masque after 5 applications **Shampoo+Instant Resurfacing Masque </li></ul>

<ul><li>Enriched with Resveratrol. Coloured hair appears more radiant and feels soft and protected.</li><li>Up to 8 weeks protection from colour fade* *instrumental test shampoo + conditioner</li><li>Hair colour lasts for up to 8 weeks, and shine is radiant *instrumental test, after application of Shampoo + Conditioner</li></ul>

<ul><li>Deeply nourishes and conditions, leaving your hair strong and super soft.</li><li>For intense smoothing & glossy looking hair</li><li>Anti-frizz effect</li></ul>

<ul><li>Blue Frosting Silverising Shampoo from Proclere</li><li>Refreshes lightened and white hair</li><li>Calms yellowing</li><li>Adds silver tones</li><li>Two 200ml bottles supplied</li><li></li></ul>

<ul><li>Treat your hair to the smoothing benefits of L'Oreal Professionnel's Steampod Serum</li><li>A heat protective concentrate designed in line with the Steampod Vapor Hair Straightener</li><li>Enriched with strengthening ceramides and a blend of avocado, almond and apricot oil</li><li> the serum helps to protect and repair hair that is regularly styled with heat, repairing and replenishing stressed tresses to leave every strand shiny, soft and healthy</li><li>For intense shine, add 2 drops of serum to the smoothing lotion or cream before pre-drying</li></ul>

<ul><li>Formulated with violet and blue pigments, it enhances white & grey hair and helps contrast yellow undertones.</li><li>For neutralized & brightened grey hair.</li><li>Professional neutralizing and brightening conditioner for grey and white hair. Enriched with Violet Dyes and Magnesium*. A combination of an anti-yellowing and cosmetic agents to neutralize yellow tones and to provide softness and a glossy effect right down to the ends.</li></ul>

<ul><li>Enriched with Violet dyes for a purer blonde result.</li><li>For a purer blonde, neutralized from yellow undertones.</li><li>Helps to neutralise unwanted brassy tones in blonde hair.</li></ul>

<ul><li> Professional conditioner designed to make your colour last longer, for up to 8 weeks. <ul><li> Hair colour appears brighter, more radiant and shiny. <ul><li> Hair is more resistant, hydrated, easier to detangle and softer. <ul><li> Protects the fiber from damage and agressions. <ul><li> Conditioner contains resveratrol, a powerful anti-oxydant inspired by skincare for an ultimate colour protection. </ul></li> *Shampoo + ConditionerShampoo + Conditioner

<ul><li>Enriched with an exclusive combination of FILLER-A100 and Amino Acids. Renews the look of lengths.</li><li>For visibily thicker looking lengths and ends</li><li>With the Serie Expert Pro Longer Lengths Renewing conditioner: Up to 94% hair breakage reduction* Up to 5x shinier hair ** *brushing test using shampoo and conditioner on bleached hair                   **instrumental test using shampoo and conditioner             </li></ul>

<ul><li>Fortified with Biotin and Vitamin B6. The lightweight conditioner envelopes hair with moisture and nutrients.</li><li>For more resistant, stronger looking hair.* *Brushing test. Shampoo, conditioner and mask vs classic shampoo on bleached hair</li><li>Shinier, stronger looking hair.</li></ul>

<ul><li>Enriched with Wheat Protein and Gold Quinoa extract. Optimal resurfacing but with a lightweight touch.</li><li>Resurfacing for dry and damaged hair.</li><li>With the Serie Expert Absolut Repair Conditioner: the hair is shinier, smoother & more resistant.</li></ul>

<ul><li>Neutralize unwanted yellow undertones </li><li>Leaves hair soft, shiny and easy to detangle from lengths to ends.</li><li>Enhance the radiance of blonde hair</li></ul>

<ul><li>High performance styling Gel Spray</li><li>Ultra strong gel spray</li><li>Amazing volume and lift</li><li>No build up or flaking</li><li>Quick drying, single resin for superior results</li><li>In a 500ml spray</li></ul>

<ul><li>Neutralising shampoo for blonde hair</li><li>Purple Chroma Crème helps to instantly neutralizes unwanted yellow reflects for a superior colour correction and care</li><li>Alternate Purple Chroma Crème with regular shampoo and adapt the leave-on time depending on desired degree of neutralization, from 2 to 5 minutes </li><li>Delivers up to 3x more shine*** </li></ul>