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<ul><li>Goldwell Topchic Permanent Hair Colour</li><li>Protect while you dye</li><li>Maximum brilliance</li><li>In 6NN dark blonde extra colour</li></ul>

<ul><li>Nourishing hair mask with temporary colour pigments </li><li>Can be used to freshen/tone your existing hair colour or can add a temporary colour for up to 4-10 washes </li><li>Contains Argan oil which moisturises and removes frizz </li><li>Can be mixed with other colours within the range to create pastels/bespoke colours to suit you </li><li>100% vegan, sulphate and paraben-free with CO2 compensated packaging</li></ul>

<ul><li>Breakthrough Miru-Style X-HP delivers x-treme heat protection (up to 450 degrees)</li><li>Radically reduces the damaging effects of thermal styling</li><li>Advanced VibraRiche technology for hair colour with two times the shine</li><li>Pre-blended shades to easily recreate the most demanding hair colour trends</li><li>Keratin and argan seed oil blend to improve the overall integrity of the hair</li></ul>

<ul><li>#Hairbesties, our Super Power Direct Dyes are extremely pigmented and allow you to create powerful color with maximum depth. All #mydentity Super Power Direct Dyes can be intermixed with each other to create endless possibilities.</li><li>The Super Power Direct Dyes are formulated with super power strength to last up to 30 shampoos!</li><li>#Hairbestie Tip: Use on pre-lightened hair for true to tone results. Some shades can be used over natural hair for glazing effects.</li></ul>

<ul><li>Multi purpose lightener for any technique or service </li><li>Up to 9+ levels of lift </li><li>Suitable for all blonde services; the creamy texture provides high adherence and low odour</li><li>Integrated BondPro technology to respect the hair structure and protect from damage </li><li>Anti yellow system ensures the clearest and most even results </li></ul>

<ul><li>#Hairbesties, Permanent Natural Ice offers maximum gray coverage with a cool, natural result.</li><li>The NI Series gives balanced control and is great for intermixing with other #mydentity shades when a natural result is desired.</li><li>#Hairbestie Tip: When retouching gray coverage, used desired Permanent NI shade at the regrowth and refresh mids & ends with Demi-Permanent color two levels lighter.</li></ul>

<ul><li>Breakthrough Miru-Style X-HP delivers x-treme heat protection (up to 450 degrees)</li><li>Radically reduces the damaging effects of thermal styling</li><li>Advanced VibraRiche technology for hair colour with two times the shine</li><li>Formulated by Guy Tang</li><li>Keratin and argan seed oil blend to improve the overall integrity of the hair</li></ul>

<ul><li>Dandruff Relief & Hair Growth</li><li>100% Vegan & Cruelty Free</li><li>Sulphate & Paraben Free</li><li>Colour Guard Complex</li><li>Produced in Sweden</li></ul>

<ul><li>Goldwell Topform Biocurl Permenant No.1</li><li>Single pack </li><li>Contains Herbal Extracts and Vitamin C </li><li>For Normal to Fine natural hair</li></ul>

<ul><li>Maria Nila Luminous Colour Shampoo</li><li>Keeps your hair in perfect condition</li><li>Rebuilds and strengthens from within</li><li>Free from sulphates and parabens</li><li>Reduces the loss of colour</li></ul>

<ul><li>Lifts up to 8 levels in a single application </li><li>Dust-free, violet powder </li><li>Delivers superior conditioning during the lifting process.</li><li>Ideal when fast-acting lift is desired </li><li>Unique consistency offers fluid spread-ability </li></ul>

<ul><li>Original ceramic heat technology</li><li>Optimum styling temperature of 185°C: any hotter damages the hair, any cooler and the result is compromised</li><li>Floating plates: for extra control while styling</li><li>30 second heat up time: for quick and easy styling</li><li>2 years manufacturer's guarantee</li></ul>

<ul><li>Soothing effect on scalp</li><li>Anti-dandruff</li><li>Hair growth stimulating</li><li>Creates a healthy scalp</li><li>Active ingredients Piroctone Olamine & Vitamin E</li></ul>

<ul><li>Dandruff Relief & Hair Growth</li><li>100% Vegan & Cruelty Free</li><li>Sulphate & Paraben Free</li><li>Colour Guard Complex</li><li>Produced in Sweden</li></ul>

<ul><li>Maria Nila Structure Repair Conditioner</li><li>Specially formulated for dry and chemically-treated hair</li><li>Contains repairing algae extract</li><li>Protects hair and reduces the loss of colour</li></ul>

<ul><li>Soothing effect on scalp</li><li>Anti-dandruff</li><li>Reusable and sustainable beauty bag</li><li>Creates a healthy scalp</li><li>Active ingredients Piroctone Olamine & Vitamin E</li></ul>

<ul><li>Maria Nila Luminous Colour Conditioner</li><li>Easily detangles coloured tresses</li><li>Fights static electricity</li><li>Reduces the loss of colour</li></ul>

<ul><li>Maria Nila Structure Repair Shampoo</li><li>Moisturises and strengthens damaged, dry and chemically treated hair</li><li>Contains repairing algae extract</li><li>Free from sulphates and parabens</li><li>Reduces the loss of colour</li></ul>

<ul><li>Please note this product is part of the ghd Professional use range which comes in simple no frills packaging and are exclusive to trade customers. These products cannot be resold through your own salon to retail customers.</liProven to deliver sleeker, smoother & healthier looking hair</li><li>New dual-zone technology for consistent heat regulation at the optimum styling temperature of 185 C</li><li>Sleek design: smooth, contoured, floating plates and round barrel make it easy to create a range of looks</li><li>Heats up in just 25 seconds</li><li>Automatic sleep mode, professional-length 2.7m cable, universal voltage, 2 year warranty</li></ul>

<ul><li>Air-fusion™ technology dries and styles hair with one tool and no damage to the hair</li><li> Shine Shot™ mode turns the Duet into an air-free 185°C ghd styler</li><li>Low-temperature floating plates are ultra-gloss coated to ensure smooth and snag-free styling</li><li>Heat resistant protective guard allows you to cover the heated plates immediately after use</li><li>Automatic sleep mode switches unit off if not used for 30 minutes</li><li>45% Less Energy Consumption, low sound level, 2 year warranty</li></ul>

<ul><li>Nourishing treatment masque</li><li>Non-permanent colour with Colour Guard Complex</li><li>Applies in less than 10 minutes</li><li>Sulphate/paraben-free, 100% vegan</li><li>Gives hair a little extra vitality and colour</li></ul>

<ul><li>Pure Volume Shampoo from Maria Nila</li><li>For fine hair</li><li>Adds body and shine</li><li>With vitamin B5</li><li>Bottle size 1l</li><li></li></ul>

<ul><li>Maria Nila True Soft Shampoo</li><li>Reduces frizz and fight static electricity</li><li>Gentle formula</li><li>Contains smoothing argan oil and colour guard complex</li><li>Reduces the loss of colour</li></ul>

<ul><li>Please note this product is part of the ghd Professional use range which comes in simple no frills packaging and are exclusive to trade customers. These products cannot be resold through your own salon to retail customers.</li><li>Patented Tri-Zone technology locks in curls with even heat</li><li>Advanced ceramic coating designed for smoother curling</li><li>Spring-activated lever for securing the tips of the hair</li><li>Creates consistent medium size curls</li><li>For classic style and volume, even on shorter hair</li></ul>

<ul><li>6V developer to be used in conjunction with #Mydentity Demi-Permanent shades</li><li>Specially formulated with my favourite lavender fragrance for all your #mydentity hair colour needs</li></ul>

<ul><li>A nourishing leave-in treatment to promote shine, softness and eliminate frizz</li><li>Absorbs quickly and gently without weighing hair down</li><li>Rich in antioxidants and fatty acids to nourish, soften and strengthen hair</li><li>Colour Guard Complex</li><li>Climate Compensated Packaging</li><li>100% vegan and PETA approved</li></ul>

<ul><li>Sheer Silver Shampoo from Maria Nila</li><li>For blonde hair with warm, yellow and brassy tones</li><li>With violet pigments and blackberry extract</li><li>For added shine and strength</li><li>Bottle size 350ml</li></ul>

<ul><li>Please note this product is part of the ghd Professional use range which comes in simple no frills packaging and are exclusive to trade customers. These products cannot be resold through your own salon to retail customers.</li><li>Advanced ceramic technology for enhanced shine and versatility</li><li>Glides effortlessly to make straightening even quicker and easier</li><li>Contoured edges help to create perfect curls and waves</li><li>Smooth gold plates for salon shine and snag-free styling</li><li>Perfect for styling longer or thicker hair</li></ul>

<ul><li>Goldwell Colorance Tube</li><li>Semi-permanent hair colour</li><li>Lipid emulsive action</li><li>Repairs damaged hair</li><li>In 7N mid-blonde colour</li></ul>

<ul><li>Maria Nila True Soft Conditioner</li><li>Reduce frizz and fight static electricity</li><li>Gentle formula</li><li>Contains smoothing argan oil and colour guard complex</li><li>Reduces the loss of colour</li></ul>

<ul><li>100% vegan nourishing heat protecting cream spray</li><li>Sulphate & Paraben free</li><li>Prevents split ends and adds shine to the hair</li><li>Colour Guard Complex protects against UV-rays</li><li>Co2 Compensated Packaging</li></ul>

<ul><li>Strengthens and reduce frizz</li><li>Perfect for dry hair</li><li>Contains softening argan oil</li><li>Soften, moisturizes and strengthens hair</li><li>Reduce frizz & static electricity</li></ul>

<ul><li>Goldwell Topform Herbs Biocurl Permanent 2</li><li>Single Pack</li><li>Contains herbal extracts and vitamin C</li><li>For Coloured / TintedHair</li></ul>

<ul><li>Strengthens and reduce frizz</li><li>Perfect for dry hair</li><li>Contains softening Argan oil</li><li>Soften and moisturises hair</li><li>Reusable and sustainable beauty bag</li></ul>

<ul><li>Please note this product is part of the ghd Professional use range which comes in simple no frills packaging and are exclusive to trade customers. These products cannot be resold through your own salon to retail customers.</li><li>Patented Tri-Zone technology locks in curls with even heat</li><li>Advanced ceramic coating designed for smoother curling</li><li>Spring-activated lever for securing the tips of the hair</li><li>Creates big hair volume and tumbling soft waves</li><li>Healthier-looking curls that stay locked in day and night</li></ul>

<ul><li>Available in 473mL and 1000mL</li><li>Specially formulated with my favorite lavender fragrance for all your #mydentity haircolor needs.</li></ul>