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<ul><li>Fight brassiness in blonde, lightened brunette, and grey hair</li><li>Gently cleanses without drying</li><li>Paraben, Sulfate and Phosphate free</li><li>Colour Safe</li></ul>

<ul><li>Argan oil-infused formula</li><li>Leaves hair instantly cleansed and refreshed</li><li>Suitable for all hair types</li><li>For light hair tones</li><li>Contains ultra-fine rice starch that absorbs oil, build-up and odour</li><li>Subtle violet undertones to balance brassiness in blonde hair and bring out the best in light tones</li></ul>

<ul><li>Neutralising shampoo for blonde hair</li><li>Purple Chroma Crème helps to instantly neutralizes unwanted yellow reflects for a superior colour correction and care</li><li>Alternate Purple Chroma Crème with regular shampoo and adapt the leave-on time depending on desired degree of neutralization, from 2 to 5 minutes </li><li>Delivers up to 3x more shine*** </li></ul>

<ul><li>Fight brassiness in blonde, lightened brunette, and grey hair</li><li>Gently cleanses without drying</li><li>Paraben, Sulfate and Phosphate free</li><li>Colour Safe</li></ul>

<ul><li>Gentle cleansing sulphate-free shampoo and nourishing conditioner</li><li>Counteract unwanted yellow and orange hues</li><li>Helps you maintain your ideal hair colour</li><li>Infused with antioxidant-rich argan oil</li><li>Helps repair and seal the cuticles for a healthier look and feel</li></ul>

<ul><li>Lightweight, nourishing conditioner</li><li>Provides continued tone-enhancing benefits throughout the conditioning process</li><li>Deposits violet pigments to counteract unwanted yellow and orange hues in blonde, lightened brunette, and grey hair</li><li>Helps repair and seal cuticles</li><li>Colour Safe</li></ul>

<ul><li>Professional solution for breakage-prone hair</li><li>Rinse-out treatment mask powered by biotin and niacinamide</li><li>Formulated with Length Care Complex to stimulate hair growth and overall strength</li><li>Helps to promote a healthy scalp, strengthen the lengths, and visibly reduce split ends for longer and stronger hair</li><li>Immediately transforms hair without added weight</li><li>5 minute treatment time </li></ul>

<ul><li>Formulated with Vitamin C to maintain salon-quality blonde from one service to the next</li><li>The system washes away build-up and impurities on dull, darkened hair for a brighter blonde </li><li>Vitamin C and Brightening Care Complex brightens hair </li><li>Light conditioner leaves hair soft, silky and shiny without added weight</li><li>Seals cuticles and fills hair porisity to lock out dullness</li></ul>

<ul><li>Formulated with Vitamin C to maintain salon-quality blonde from one service to the next</li><li>The system washes away build-up and impurities on dull, darkened hair for a brighter blonde </li><li>Vitamin C and Brightening Care Complex brightens hair </li><li>Light conditioner leaves hair soft, silky and shiny without added weight</li><li>Seals cuticles and fills hair porisity to lock out dullness</li></ul>

<ul><li>Formulated with Vitamin C to maintain salon-quality blonde from one service to the next </li><li>Washes away build-up and impurities on dull, darkened hair for a brighter blonde </li><li>Vitamin C and Brightening Care Complex brightens hair </li><li>Cleansing balm washes away build-up </li><li>Seals cuticles and fills hair porisity to lock out dullness </li></ul>

<ul><li>Formulated with Vitamin C to maintain salon-quality blonde from one service to the next </li><li>Washes away build-up and impurities on dull, darkened hair for a brighter blonde </li><li>Vitamin C and Brightening Care Complex brightens hair </li><li>Cleansing balm washes away build-up </li><li>Seals cuticles and fills hair porisity to lock out dullness </li></ul>