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Mydentity by Guy Tang

Internationally renowned hairdresser Guy Tang has revolutionised the world of professional hair colour with his unique #mydentity range. Explore the collection of permanent, demi-permanent and temporary dyes, and extend your client’s colour with his matching styling and care products. Exclusive to Salon Services.

47 Products Found

Offer

Mydentity by Guy Tang

Mydentity Collagen Powder Protective Booster 90g

€ 30,05
ex VAT

FREE WEEKEND & WASH BAG SET

<ul><li>#Hairbesties, introducing #MyHero Collagen Powder Protective Booster, a revolutionary powder additive that can be used with any lightener and/or color formula to shield the hair against damage during a lightener/color service. </li><li>Protects & reinforces by creating a protective coating around the hair structure to prevent damage before it starts</li><li>Collagen & Amino Acids deliver conditioning properties for added protection </li><li>Succinic Acids forms bridges between broken Keratin chains to further strengthen hair while processing</li><li>No compromise to color/lightening results and no added processing time</li></ul>
Offer

+ More shades available

Mydentity by Guy Tang

#mydentity Guy Tang Demi-Permanent X-Press Toner Pearl 58g

1 2 3 4 5

1 2 3 4 5

(20)

€ 9,59
ex VAT

offers available

<ul><li>Breakthrough Miru-Style X-HP delivers x-treme heat protection (up to 450 degrees)</li><li>Radically reduces the damaging effects of thermal styling</li><li>Advanced VibraRiche technology for hair colour with two times the shine</li><li>Formulated by Guy Tang</li><li>Keratin and argan seed oil blend to improve the overall integrity of the hair</li></ul>

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+ More shades available

Mydentity by Guy Tang

#mydentity Guy Tang Demi-Permanent Hair Colour Sand Storm 58g

1 2 3 4 5

1 2 3 4 5

(13)

€ 9,59
ex VAT

offers available

<ul><li> I’m obsessed with mixing Naked Blush with Rose Gold, Dusty Lavender, and Silver Smoke for a variety of blushing naked tones</li><li>Formulated by Guy Tang!</li><li>Pre-blended signature shades enable stylists to easily recreate the most demanding haircolor trends of the season</li><li>Break-through mirustyle x-hp™ delivers x-treme heat protection up to 450º to radically reduce the damaging effects of thermal styling</li></ul>

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+ More shades available

Mydentity by Guy Tang

#mydentity Guy Tang Permanent Hair Colour 5NI 58g

1 2 3 4 5

1 2 3 4 5

(13)

€ 9,59
ex VAT

offers available

<ul><li>#Hairbesties, Permanent Natural Ice offers maximum gray coverage with a cool, natural result.</li><li>The NI Series gives balanced control and is great for intermixing with other #mydentity shades when a natural result is desired.</li><li>#Hairbestie Tip: When retouching gray coverage, used desired Permanent NI shade at the regrowth and refresh mids & ends with Demi-Permanent color two levels lighter.</li></ul>

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Limited Edition

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Mydentity by Guy Tang

#mydentity Guy Tang Super Power Direct Dye Magenta Magic 85g

1 2 3 4 5

1 2 3 4 5

(19)

€ 9,59
ex VAT

offers available

<ul><li>#Hairbesties, our Super Power Direct Dyes are extremely pigmented and allow you to create powerful color with maximum depth. All #mydentity Super Power Direct Dyes can be intermixed with each other to create endless possibilities.</li><li>The Super Power Direct Dyes are formulated with super power strength to last up to 30 shampoos!</li><li>#Hairbestie Tip: Use on pre-lightened hair for true to tone results. Some shades can be used over natural hair for glazing effects.</li></ul>

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Mydentity by Guy Tang

#mydentity Guy Tang Magnum8 Powder Lightener 799g

1 2 3 4 5

1 2 3 4 5

(3)

€ 42,95
ex VAT

FREE WEEKEND & WASH BAG SET

<ul><li>Lifts up to 8 levels in a single application</li><li>Dust-free, violet powder</li><li>Superior conditioning during the lifting process</li><li>Mix #Magnum8 with #Big9 to create the most perfect, hybrid consistency</li><li>Formulated by Guy Tang</li></ul>
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+ More options available

Mydentity by Guy Tang

#mydentity Guy Tang Permanent Developer 10V Litre Developer 1000ml

1 2 3 4 5

1 2 3 4 5

(2)

€ 12,19
ex VAT

FREE WEEKEND & WASH BAG SET

<ul><li>Available in 473mL and 1000mL</li><li>Specially formulated with my favorite lavender fragrance for all your #mydentity haircolor needs.</li></ul>

out of stock
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Mydentity by Guy Tang

#mydentity Guy Tang Big9 Crème Lightener 285g

1 2 3 4 5

1 2 3 4 5

(6)

€ 18,29
ex VAT

FREE WEEKEND & WASH BAG SET

<ul><li>Versatile formula for precise and global application techniques</li><li>Delivers superior conditioning during the lifting process</li><li>Protective crème base soothes the scalp and reduces sensitivity</li><li>Moisturising agents for optimal protection during and after the lifting process</li><li>Formulated by Guy Tang</li></ul>
Offer

Mydentity by Guy Tang

#mydentity Guy Tang Demi-Permanent Developer 6 Vol 473ml

1 2 3 4 5

1 2 3 4 5

(1)

€ 8,59
ex VAT

FREE WEEKEND & WASH BAG SET

<ul><li>Formulated by Guy Tang</li><li>Specially formulated with Guy's favourite lavender fragrance</li><li>Available in 6 vol</li><li>For use with #Mydentity hair colour</li></ul>

out of stock
Offer

+ More shades available

Mydentity by Guy Tang

#mydentity Guy Tang Permanent Hair Colour Shadow Ash 9 58g

€ 9,59
ex VAT

offers available

<ul><li>Intense, cool shades that fade on tone</li><li>Primary Tone: Grey, Secondary Tone: Gray-Blue</li><li>Highest concentration of smoky ash dye-load</li><li>Control to combat warm tones to lower levels to deliver a cool base</li><li>Mix with NI series to cover grey hair. Mix Dark Shadows for your scalpagé formula to prevent hot roots. Mix Aqua Blue or Turquoise boosters when amplified control is needed. </li></ul>

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NEW & EXCLUSIVE

+ More options available

Mydentity by Guy Tang

#Mydentity #MyRefresh Silver Pearl Color Depositing Conditioner Silver Pearl 256ml

1 2 3 4 5

1 2 3 4 5

(7)

€ 17,95
ex VAT

FREE WEEKEND & WASH BAG SET

<ul><li>Deposits pigment into the hair while conditioning - the longer the conditioner is left on, the more intense and pigmented the hair will be</li><li>Can be used after a colour service to maintain vibrancy or as a low-commitment fashion color service</li><li>Improves shine, smoothness and manageability of hair. #thatshinetho</li><li>Available in 3 of @Guy_Tang’s most desired shades: Rose Gold, Silver Pearl and Lavender Lust</li></ul>

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NEW & EXCLUSIVE

Mydentity by Guy Tang

Mydentity #MyQuickBlow Protecting Quick Dry Spray 147ml

€ 17,19
ex VAT

FREE WEEKEND & WASH BAG SET

<ul><li>Cuts blow dry time to prevent color fade from prolonged blow drying </li><li>Reduces colour fade rate by 72%* </li><li>Heat protection up to 232°C to help colour last </li><li>Protects against damage and breakage </li><li>Adds shine & manageability to hair< /li></ul>
Offer

NEW & EXCLUSIVE

Mydentity by Guy Tang

#mydentity Guy Tang Large Brush

€ 4,20
ex VAT

FREE WEEKEND & WASH BAG SET

<ul><li>Large brush for easily blending and feathering colour </li><li>Ideal for balayage </li></ul>
Offer

Exclusive

Mydentity by Guy Tang

Mydentity #MySpotlight Rose Gold Shimmer Spray 100ml

€ 17,19
ex VAT

FREE WEEKEND & WASH BAG SET

<ul><li>Adds a subtle, dimensional Rose Gold shimmer without affecting hair colour</li><li>Detangles and smooths</li><li>Light mist absorbs easily into the hair</li><li>Ideal for all hair types and colours </li><li>Heat protection up to 232°C</li></ul>
Offer

Mydentity by Guy Tang

#Mydentity #MyHero X4 External Collagen Reconstructor 473ml

€ 26,85
ex VAT

FREE WEEKEND & WASH BAG SET

<ul><li>#MyHero 4 Step Intense Restorative System works to repair and rejuvenate hair from the inside out </li><li>Powered by X-Tech, 10 Keratin and Amino Acids to help to rebuild the hair’s inner matrix and replenish lost amino acids </li><li>Hair is rejuvenated to fuller, healthier looking state</li><li>Ideal for chemically treated and/or stressed virgin hair</li></ul>
Offer

+ More options available

Mydentity by Guy Tang

#mydentity #myconfidant Guy Tang Color Securing Conditioner 1L

€ 24,69
ex VAT

offers available

<ul><li>Extra Slippage #hairbesties, this conditioner gives so much slippage!</li><li>The thick consistency, provides moisture - reducing frizz, flyaways and softening the texture of the hair</li><li>This conditioner gives so much shine to the hair for increased color reflection due to its softening effect</li><li>Formulated without sulfates, parabens and sodium chloride</li></ul>

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Mydentity by Guy Tang

#Mydentity #MyHero X3 Internal Collagen Reconstructor 473ml

€ 26,85
ex VAT

FREE WEEKEND & WASH BAG SET

<ul><li>#MyHero 4 Step Intense Restorative System works to repair and rejuvenate hair from the inside out </li><li>Powered by X-Tech, 10 Keratin and Amino Acids to help to rebuild the hair’s inner matrix and replenish lost amino acids </li><li>Hair is rejuvenated to fuller, healthier looking state</li><li>Ideal for chemically treated and/or stressed virgin hair</li></ul>
Offer

NEW & EXCLUSIVE

Mydentity by Guy Tang

#mydentity #MyStardust Guy Tang Intense Shine Spray 158g

€ 17,19
ex VAT

FREE WEEKEND & WASH BAG SET

<ul><li>Lightweight, fine mist spray helps contour the curves of your styles with intense shine bands </li><li>Formulated with watermelon extract for a high shine finish </li><li>Adds moisture to improve smoothness and manageability for “picture perfect” hair </li><li>Reduces frizz and flyaways without collapsing the style </li><li>Formulated with one of Guy’s favorite frangrances - cherry blossom</li></ul>
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NEW & EXCLUSIVE

Mydentity by Guy Tang

#mydentity #MyControl Guy Tang Medium Sculpting Spray 255g

€ 17,19
ex VAT

FREE WEEKEND & WASH BAG SET

<ul><li>Super fine mist application allows for touchable, moveable hold without collapsing the style </li><li>Quick drying formula great for layering and bulking up the style </li><li>Increases shine to give the ideal color reflection when taking photos </li><li>Increases shine to give the ideal colour reflection when taking photos </li><li>Formulated with one of Guy’s favourite frangrances - Cherry Blossom </li></ul>
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New

Mydentity by Guy Tang

#mydentity Guy Tang Color Bowl

€ 4,55
ex VAT

FREE WEEKEND & WASH BAG SET

<ul><li>Large colour tint bowl /li><li>Rose gold </li><li> </li><li>Large handle </li></ul>
Offer

Mydentity by Guy Tang

#mydentity Guy Tang Permanent Hair Colour Shadow Ash 7 58g

€ 9,59
ex VAT

offers available

<ul><li>Intense, cool shades that fade on tone</li><li>Primary Tone: Grey, Secondary Tone: Gray-Blue</li><li>Highest concentration of smoky ash dye-load</li><li>Control to combat warm tones to lower levels to deliver a cool base</li><li>Mix with NI series to cover grey hair. Mix Dark Shadows for your scalpagé formula to prevent hot roots. Mix Aqua Blue or Turquoise boosters when amplified control is needed. </li></ul>
Offer

NEW & EXCLUSIVE

Mydentity by Guy Tang

#mydentity Guy Tang Small Brush

€ 4,20
ex VAT

FREE WEEKEND & WASH BAG SET

<ul><li>Small brush for precise application </li><li>Ideal for use around the hair line and fine placement of balayage </li></ul>
Offer

+ More options available

Mydentity by Guy Tang

#mydentity Guy Tang Permanent Developer 6% 20 Vol 473ml

1 2 3 4 5

1 2 3 4 5

(4)

€ 7,75
ex VAT

FREE WEEKEND & WASH BAG SET

<ul><li>Formulated by Guy Tang</li><li>Specially formulated with Guy's favourite lavender fragrance</li><li>Available in a range of 10 vol to 40 vol</li><li>For use with #Mydentity hair colour</li></ul>

out of stock
Offer

NEW & EXCLUSIVE

Mydentity by Guy Tang

#mydentity Guy Tang Comb

€ 4,20
ex VAT

FREE WEEKEND & WASH BAG SET

<ul><li>Large brush for easily blending and feathering colour </li><li>Ideal for balayage </li></ul>
Offer

Mydentity by Guy Tang

#mydentity Guy Tang Demi-Permanent Hair Colour Shadow Ash 9 58g

€ 9,59
ex VAT

offers available

<ul><li>Intense, cool shades that fade on tone</li><li>Primary Tone: Grey, Secondary Tone: Gray-Blue</li><li>Highest concentration of smoky ash dye-load</li><li>Control to combat warm tones to lower levels to deliver a cool base</li><li>Mix with NI series to cover grey hair. Mix Dark Shadows for your scalpagé formula to prevent hot roots. Mix Aqua Blue or Turquoise boosters when amplified control is needed. </li></ul>
Offer

Mydentity by Guy Tang

#Mydentity #MyHero X1 Cleanser 473ml

€ 26,85
ex VAT

FREE WEEKEND & WASH BAG SET

<ul><li>#MyHero 4 Step Intense Restorative System works to repair and rejuvenate hair from the inside out </li><li>Powered by X-Tech, 10 Keratin and Amino Acids to help to rebuild the hair’s inner matrix and replenish lost amino acids </li><li>Hair is rejuvenated to fuller, healthier looking state</li><li>Ideal for chemically treated and/or stressed virgin hair</li></ul>
Offer

+ More options available

Mydentity by Guy Tang

#mydentity #myconfidant Guy Tang Color Securing Shampoo 1L

€ 23,59
ex VAT

offers available

<ul><li>Super Clean Feel! Designed with a pH of 5.7 to help remove oil and dirt from the hair while minimizing color fade</li><li>Body & Texture; nobody likes flat hair! Lightweight leaving the hair with body and fullness</li><li>Formulated without sulfates, parabens and sodium chloride</li></ul>

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Mydentity by Guy Tang

#mydentity Guy Tang Dual Booster Color Max Love 58g

1 2 3 4 5

1 2 3 4 5

(1)

€ 9,59
ex VAT

offers available

<ul><li>#Hairbesties, I named these shades "Dual Booster" because you can use in two ways - for direct application or to customize, boost, correct or neutralize any of your #mydentity formulations.</li><li>Incorporate desired amount of Dual Booster up to 50% to enhance any #mydentity Permanent or Demi-Permanent formulation.</li><li>#Hairbesties, Aqua Blue is great for concealing excess warmth when mixing into your color formulation when battling brass.</li></ul>
Offer

NEW & EXCLUSIVE

Mydentity by Guy Tang

#Mydentity #MyPower Firm Design Control Spray 256g

€ 16,65
ex VAT

FREE WEEKEND & WASH BAG SET

<ul><li>High hold sculpting spray </li><li>Provides all day hold </li><li>Touchable, buildable and flake-free</li><li>Humidity resistant for up to 24 hours</li><li>#hairbestie tip: After styling, lift up the hair and spray to give extra elevation where desired</li></ul>

out of stock
Offer

Mydentity by Guy Tang

#mydentity Guy Tang Naked Glow 9 Demi-Permanent Hair Colour 58g

€ 9,59
ex VAT

offers available

<ul><li>For warmer end results, mix the Naked Glow Series with the Copper Red Copper and Rose Gold Series</li><li>Formulated by Guy Tang!</li><li>Pre-blended signature shades enable stylists to easily recreate the most demanding haircolor trends of the season</li><li>Break-through mirustyle x-hp™ delivers x-treme heat protection up to 450º to radically reduce the damaging effects of thermal styling</li></ul>
Offer

NEW & EXCLUSIVE

Mydentity by Guy Tang

#Mydentity #MyDirtySide Clean Bulk Dry Shampoo 170g

€ 16,65
ex VAT

FREE WEEKEND & WASH BAG SET

<ul><li>Prolongs colour by reducing the frequency of shampoos /li><li>Absorbs excess oil and sweat that weigh hair down </li><li>Refreshes scalp and hair while adding bulk </li><li>#hairbestie tip: spray through mid-lengths to absorb oil that may have transferred from your hands and add volume back to hair </li></ul>
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NEW & EXCLUSIVE

Mydentity by Guy Tang

#mydentity Guy Tang Balayage Meche, Pack of 10

€ 2,35
ex VAT

FREE WEEKEND & WASH BAG SET

<ul><li>Balayage Meche </li><li>Contains 10 sheets </li></ul>
Offer

Mydentity by Guy Tang

#mydentity Guy Tang Demi-Permanent Hair Colour Wicked Shadow 7 58g

€ 9,59
ex VAT

offers available

<ul><li>Intense, cool shades that fade on tone</li><li>Primary Tone: Green, Secondary Tone: Gray</li><li>Neutralizes unwanted red/brassy tones</li><li>HairBestie Tip: Mix with Shadow Ash for creative control of warmth or use Dark Shadows for a scalpagé formulation to mute the scalpagé from glowing. Amplify the control by adding Turquoise or Aqua Blue Booster if matte result is desired.</li></ul>
Offer

Mydentity by Guy Tang

#mydentity Guy Tang Naked Glow 8 Permanent Hair Colour 58g

€ 9,59
ex VAT

offers available

<ul><li> I’m obsessed with mixing Naked Blush with Rose Gold, Dusty Lavender, and Silver Smoke for a variety of blushing naked tones</li><li>Formulated by Guy Tang!</li><li>Pre-blended signature shades enable stylists to easily recreate the most demanding haircolor trends of the season</li><li>Break-through mirustyle x-hp™ delivers x-treme heat protection up to 450º to radically reduce the damaging effects of thermal styling</li></ul>
Offer

Mydentity by Guy Tang

#mydentity Guy Tang Naked Glow 7 Demi-Permanent Hair Colour 58g

€ 9,59
ex VAT

offers available

<ul><li>For warmer end results, mix the Naked Glow Series with the Copper Red Copper and Rose Gold Series</li><li>Formulated by Guy Tang!</li><li>Pre-blended signature shades enable stylists to easily recreate the most demanding haircolor trends of the season</li><li>Break-through mirustyle x-hp™ delivers x-treme heat protection up to 450º to radically reduce the damaging effects of thermal styling</li></ul>
Offer

New

Mydentity by Guy Tang

#mydentity Guy Tang Paddle

€ 11,05
ex VAT

FREE WEEKEND & WASH BAG SET

<ul><li>Supports when painting or highlighting </li><li>Perfect when working with multi-length hair </li><li>Rose gold </li></ul>

47 Products Found