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Mydentity by Guy Tang

Internationally renowned hairdresser Guy Tang has revolutionised the world of professional hair colour with his unique #mydentity range. Explore the collection of permanent, demi-permanent and temporary dyes, and extend your client’s colour with his matching styling and care products. Exclusive to Salon Services.

50 Products Found

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Mydentity by Guy Tang

Mydentity Collagen Powder Protective Booster 90g

€ 31,65
ex VAT

BUY 1 GET 1 HALF PRICE

<ul><li>#Hairbesties, introducing #MyHero Collagen Powder Protective Booster, a revolutionary powder additive that can be used with any lightener and/or color formula to shield the hair against damage during a lightener/color service. </li><li>Protects & reinforces by creating a protective coating around the hair structure to prevent damage before it starts</li><li>Collagen & Amino Acids deliver conditioning properties for added protection </li><li>Succinic Acids forms bridges between broken Keratin chains to further strengthen hair while processing</li><li>No compromise to color/lightening results and no added processing time</li></ul>
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+ More shades available

Mydentity by Guy Tang

#mydentity Guy Tang Demi-Permanent X-Press Toner Pearl 58g

1 2 3 4 5

1 2 3 4 5

(20)

€ 9,89
ex VAT

4+1 FREE | 7+2 FREE

<ul><li>Breakthrough Miru-Style X-HP delivers x-treme heat protection (up to 450 degrees)</li><li>Radically reduces the damaging effects of thermal styling</li><li>Advanced VibraRiche technology for hair colour with two times the shine</li><li>Formulated by Guy Tang</li><li>Keratin and argan seed oil blend to improve the overall integrity of the hair</li></ul>

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Mydentity by Guy Tang

#mydentity Guy Tang Demi-Permanent Hair Colour Naked 10 Ultra Light Blonde 58g

1 2 3 4 5

1 2 3 4 5

(13)

€ 9,89
ex VAT

4+1 FREE | 7+2 FREE

<ul><li>#Hairbesties, we are confident. We are strong. We are proud! We are comfortable in our own skin. We embrace our body and embrace everything we have grown to be and learned to be.</li><li>This Collection consists of 3 Demi-permanent shades that deliver cool tones with a warm reflection to have a soft, powder-like finish.</li><li>The primary tone in the Naked Collection is cool beige and the secondary tone is mauve. #YASSS</li><li>#Hairbestie Tip: If you want warmer naked tones, you can deposit on a level 8-9. If you want cooler naked tones, deposit on a level 9-10 varying your shade level and canvas applied on.</li></ul>

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Mydentity by Guy Tang

#mydentity Guy Tang Permanent Hair Colour 7NI 58g

1 2 3 4 5

1 2 3 4 5

(13)

€ 9,89
ex VAT

4+1 FREE | 7+2 FREE

<ul><li>#Hairbesties, Permanent Natural Ice offers maximum gray coverage with a cool, natural result.</li><li>The NI Series gives balanced control and is great for intermixing with other #mydentity shades when a natural result is desired.</li><li>#Hairbestie Tip: When retouching gray coverage, used desired Permanent NI shade at the regrowth and refresh mids & ends with Demi-Permanent color two levels lighter.</li></ul>

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Mydentity by Guy Tang

#mydentity Guy Tang Direct Dye Blue Ghost 85g

1 2 3 4 5

1 2 3 4 5

(19)

€ 9,89
ex VAT

4+1 FREE | 7+2 FREE

<ul><li>Extremely pigmented direct dyes for a powerful result</li><li>Intense depth with shocking vibrancy</li><li>Super power strength for minimal color fade </li></ul>

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Mydentity by Guy Tang

#mydentity Guy Tang Magnum8 Powder Lightener 799g

1 2 3 4 5

1 2 3 4 5

(3)

€ 44,45
ex VAT

<ul><li>Lifts up to 8 levels in a single application</li><li>Dust-free, violet powder</li><li>Superior conditioning during the lifting process</li><li>Mix #Magnum8 with #Big9 to create the most perfect, hybrid consistency</li><li>Formulated by Guy Tang</li></ul>
Mydentity by Guy Tang

#mydentity Guy Tang Big9 Crème Lightener 285g

1 2 3 4 5

1 2 3 4 5

(6)

€ 19,59
ex VAT

<ul><li>Versatile formula for precise and global application techniques</li><li>Delivers superior conditioning during the lifting process</li><li>Protective crème base soothes the scalp and reduces sensitivity</li><li>Moisturising agents for optimal protection during and after the lifting process</li><li>Formulated by Guy Tang</li></ul>
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Mydentity by Guy Tang

#Mydentity #MyRefresh Rose Gold Color Depositing Conditioner Rose Gold 256ml

1 2 3 4 5

1 2 3 4 5

(7)

€ 17,95
ex VAT

<ul><li>Deposits pigment into the hair while conditioning - the longer the conditioner is left on, the more intense and pigmented the hair will be</li><li>Can be used after a colour service to maintain vibrancy or as a low-commitment fashion color service</li><li>Improves shine, smoothness and manageability of hair. #thatshinetho</li><li>Available in 3 of @Guy_Tang’s most desired shades: Rose Gold, Silver Pearl and Lavender Lust</li></ul>

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Mydentity by Guy Tang

#mydentity Guy Tang Permanent Hair Colour Shadow Ash 6 58g

€ 9,89
ex VAT

4+1 FREE | 7+2 FREE

<ul><li>Intense, cool shades that fade on tone</li><li>Primary Tone: Grey, Secondary Tone: Gray-Blue</li><li>Highest concentration of smoky ash dye-load</li><li>Control to combat warm tones to lower levels to deliver a cool base</li><li>Mix with NI series to cover grey hair. Mix Dark Shadows for your scalpagé formula to prevent hot roots. Mix Aqua Blue or Turquoise boosters when amplified control is needed. </li></ul>

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Mydentity by Guy Tang

#mydentity #myconfidant Guy Tang Color Securing Conditioner 1L

€ 26,15
ex VAT

<ul><li>Extra Slippage #hairbesties, this conditioner gives so much slippage!</li><li>The thick consistency, provides moisture - reducing frizz, flyaways and softening the texture of the hair</li><li>This conditioner gives so much shine to the hair for increased color reflection due to its softening effect</li><li>Formulated without sulfates, parabens and sodium chloride</li></ul>

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Mydentity by Guy Tang

#mydentity Guy Tang Permanent Hair Colour Shadow Ash 7 58g

€ 9,89
ex VAT

4+1 FREE | 7+2 FREE

<ul><li>Intense, cool shades that fade on tone</li><li>Primary Tone: Grey, Secondary Tone: Gray-Blue</li><li>Highest concentration of smoky ash dye-load</li><li>Control to combat warm tones to lower levels to deliver a cool base</li><li>Mix with NI series to cover grey hair. Mix Dark Shadows for your scalpagé formula to prevent hot roots. Mix Aqua Blue or Turquoise boosters when amplified control is needed. </li></ul>
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Mydentity by Guy Tang

#mydentity Guy Tang Comb

€ 4,20
ex VAT

<ul><li>Large brush for easily blending and feathering colour </li><li>Ideal for balayage </li></ul>
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Mydentity by Guy Tang

Mydentity #MyQuickBlow Protecting Quick Dry Spray 147ml

€ 17,75
ex VAT

<ul><li>Cuts blow dry time to prevent color fade from prolonged blow drying </li><li>Reduces colour fade rate by 72%* </li><li>Heat protection up to 232°C to help colour last </li><li>Protects against damage and breakage </li><li>Adds shine & manageability to hair< /li></ul>
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Mydentity by Guy Tang

#mydentity #myconfidant Guy Tang Color Securing Shampoo 1L

€ 24,79
ex VAT

<ul><li>Super Clean Feel! Designed with a pH of 5.7 to help remove oil and dirt from the hair while minimizing color fade</li><li>Body & Texture; nobody likes flat hair! Lightweight leaving the hair with body and fullness</li><li>Formulated without sulfates, parabens and sodium chloride</li></ul>

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Mydentity by Guy Tang

#mydentity Guy Tang Permanent Developer 10V Litre Developer 1000ml

1 2 3 4 5

1 2 3 4 5

(2)

€ 13,09
ex VAT

<ul><li>Available in 473mL and 1000mL</li><li>Specially formulated with my favorite lavender fragrance for all your #mydentity haircolor needs.</li></ul>

out of stock
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Mydentity by Guy Tang

#mydentity Guy Tang Small Brush

€ 4,20
ex VAT

<ul><li>Small brush for precise application </li><li>Ideal for use around the hair line and fine placement of balayage </li></ul>
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Mydentity by Guy Tang

#mydentity Guy Tang Demi-Permanent Hair Colour Shadow Ash 9 58g

€ 9,89
ex VAT

4+1 FREE | 7+2 FREE

<ul><li>Intense, cool shades that fade on tone</li><li>Primary Tone: Grey, Secondary Tone: Gray-Blue</li><li>Highest concentration of smoky ash dye-load</li><li>Control to combat warm tones to lower levels to deliver a cool base</li><li>Mix with NI series to cover grey hair. Mix Dark Shadows for your scalpagé formula to prevent hot roots. Mix Aqua Blue or Turquoise boosters when amplified control is needed. </li></ul>
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Mydentity by Guy Tang

Mydentity #MySpotlight Rose Gold Shimmer Spray 100ml

€ 17,75
ex VAT

<ul><li>Adds a subtle, dimensional Rose Gold shimmer without affecting hair colour</li><li>Detangles and smooths</li><li>Light mist absorbs easily into the hair</li><li>Ideal for all hair types and colours </li><li>Heat protection up to 232°C</li></ul>
Mydentity by Guy Tang

#mydentity #Stroke7 Guy Tang Rose Balayage Lightener 425g

€ 28,75
ex VAT

<ul><li>Stroke it, #hairbestie! For up to 7 levels of lift in a single application</li><li>Rosé tinted powder #Extra</li><li>ElastiShell™ Technology allows for a flexible cast with minimal flaking for an even lift</li><li>Processes in 35-45 minutes (1:3)Remember #hairbestie, it all depends on their hair!</li><li>Formulated with my favourite lavender fragrance</li></ul>

out of stock
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Mydentity by Guy Tang

#mydentity Guy Tang Naked Glow 9 Demi-Permanent Hair Colour 58g

€ 9,89
ex VAT

4+1 FREE | 7+2 FREE

<ul><li>For warmer end results, mix the Naked Glow Series with the Copper Red Copper and Rose Gold Series</li><li>Formulated by Guy Tang!</li><li>Pre-blended signature shades enable stylists to easily recreate the most demanding haircolor trends of the season</li><li>Break-through mirustyle x-hp™ delivers x-treme heat protection up to 450º to radically reduce the damaging effects of thermal styling</li></ul>
Mydentity by Guy Tang

#mydentity Guy Tang Color Bowl

€ 4,55
ex VAT

<ul><li>Large colour tint bowl /li><li>Rose gold </li><li> </li><li>Large handle </li></ul>
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Mydentity by Guy Tang

#mydentity #MyStardust Guy Tang Intense Shine Spray 158g

€ 17,75
ex VAT

<ul><li>Lightweight, fine mist spray helps contour the curves of your styles with intense shine bands </li><li>Formulated with watermelon extract for a high shine finish </li><li>Adds moisture to improve smoothness and manageability for “picture perfect” hair </li><li>Reduces frizz and flyaways without collapsing the style </li><li>Formulated with one of Guy’s favorite frangrances - cherry blossom</li></ul>
Mydentity by Guy Tang

#Mydentity #MyHero X4 External Collagen Reconstructor 473ml

€ 30,05
ex VAT

<ul><li>#MyHero 4 Step Intense Restorative System works to repair and rejuvenate hair from the inside out </li><li>Powered by X-Tech, 10 Keratin and Amino Acids to help to rebuild the hair’s inner matrix and replenish lost amino acids </li><li>Hair is rejuvenated to fuller, healthier looking state</li><li>Ideal for chemically treated and/or stressed virgin hair</li></ul>
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Mydentity by Guy Tang

#mydentity Guy Tang Large Brush

€ 4,20
ex VAT

<ul><li>Large brush for easily blending and feathering colour </li><li>Ideal for balayage </li></ul>
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Mydentity by Guy Tang

#mydentity Guy Tang Naked Blush 9 Demi-Permanent Hair Colour 58g

€ 9,89
ex VAT

4+1 FREE | 7+2 FREE

<ul><li>For warmer end results, mix the Naked Glow Series with the Copper Red Copper and Rose Gold Series</li><li>Formulated by Guy Tang!</li><li>Pre-blended signature shades enable stylists to easily recreate the most demanding haircolor trends of the season</li><li>Break-through mirustyle x-hp™ delivers x-treme heat protection up to 450º to radically reduce the damaging effects of thermal styling</li></ul>
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Mydentity by Guy Tang

#mydentity #MyControl Guy Tang Medium Sculpting Spray 255g

€ 17,75
ex VAT

<ul><li>Super fine mist application allows for touchable, moveable hold without collapsing the style </li><li>Quick drying formula great for layering and bulking up the style </li><li>Increases shine to give the ideal color reflection when taking photos </li><li>Increases shine to give the ideal colour reflection when taking photos </li><li>Formulated with one of Guy’s favourite frangrances - Cherry Blossom </li></ul>
Mydentity by Guy Tang

#mydentity #Stroke7 Guy Tang Thicc Balayage Activator 40 Vol 207ml

1 2 3 4 5

1 2 3 4 5

(1)

€ 9,19
ex VAT

<ul><li>Designed for #Stroke7 to create a unique, creamy consistency</li><li>Spread it, #Hairbestie! Effortless spreadability for a flawless blend</li><li>When mixed with #Stroke7, the product rests on top of each painted section for added natural dimension. For a bolder balayage, press harder for full penetration</li><li>Formulated with my favorite lavender fragrance</li></ul>

out of stock
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Mydentity by Guy Tang

#mydentity Guy Tang Dual Booster Color Max Love 58g

1 2 3 4 5

1 2 3 4 5

(1)

€ 9,89
ex VAT

4+1 FREE | 7+2 FREE

<ul><li>#Hairbesties, I named these shades "Dual Booster" because you can use in two ways - for direct application or to customize, boost, correct or neutralize any of your #mydentity formulations.</li><li>Incorporate desired amount of Dual Booster up to 50% to enhance any #mydentity Permanent or Demi-Permanent formulation.</li><li>#Hairbesties, Aqua Blue is great for concealing excess warmth when mixing into your color formulation when battling brass.</li></ul>
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Mydentity by Guy Tang

#mydentity Guy Tang Naked Glow 7 Demi-Permanent Hair Colour 58g

€ 9,89
ex VAT

4+1 FREE | 7+2 FREE

<ul><li>For warmer end results, mix the Naked Glow Series with the Copper Red Copper and Rose Gold Series</li><li>Formulated by Guy Tang!</li><li>Pre-blended signature shades enable stylists to easily recreate the most demanding haircolor trends of the season</li><li>Break-through mirustyle x-hp™ delivers x-treme heat protection up to 450º to radically reduce the damaging effects of thermal styling</li></ul>
Offer

Mydentity by Guy Tang

#mydentity Guy Tang Demi-Permanent Hair Colour Wicked Shadow 7 58g

€ 9,89
ex VAT

4+1 FREE | 7+2 FREE

<ul><li>Intense, cool shades that fade on tone</li><li>Primary Tone: Green, Secondary Tone: Gray</li><li>Neutralizes unwanted red/brassy tones</li><li>HairBestie Tip: Mix with Shadow Ash for creative control of warmth or use Dark Shadows for a scalpagé formulation to mute the scalpagé from glowing. Amplify the control by adding Turquoise or Aqua Blue Booster if matte result is desired.</li></ul>
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Mydentity by Guy Tang

#mydentity Guy Tang Balayage Meche, Pack of 10

€ 2,35
ex VAT

<ul><li>Balayage Meche </li><li>Contains 10 sheets </li></ul>
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Mydentity by Guy Tang

#mydentity Guy Tang Naked Glow 9 Permanent Hair Colour 58g

€ 9,89
ex VAT

4+1 FREE | 7+2 FREE

<ul><li> I’m obsessed with mixing Naked Blush with Rose Gold, Dusty Lavender, and Silver Smoke for a variety of blushing naked tones</li><li>Formulated by Guy Tang!</li><li>Pre-blended signature shades enable stylists to easily recreate the most demanding haircolor trends of the season</li><li>Break-through mirustyle x-hp™ delivers x-treme heat protection up to 450º to radically reduce the damaging effects of thermal styling</li></ul>

out of stock
Offer

Mydentity by Guy Tang

#mydentity Guy Tang Naked Blush 7 Demi-Permanent Hair Colour 58g

€ 9,89
ex VAT

4+1 FREE | 7+2 FREE

<ul><li>For warmer end results, mix the Naked Glow Series with the Copper Red Copper and Rose Gold Series</li><li>Formulated by Guy Tang!</li><li>Pre-blended signature shades enable stylists to easily recreate the most demanding haircolor trends of the season</li><li>Break-through mirustyle x-hp™ delivers x-treme heat protection up to 450º to radically reduce the damaging effects of thermal styling</li></ul>
Mydentity by Guy Tang

Mydentity Ultra Violet Dual Booster Color Max Ultra Violet

€ 9,55
ex VAT

<ul><li>Increase the vibrancy to Dusty Lavender or mix with any Ash Series to achieve a pearl cast.</li><li>Dual usages • Direct application. • Customize, boost, correct or neutralize any #mydentity formulation.</li></ul>

out of stock
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Mydentity by Guy Tang

#mydentity Guy Tang Hairbestie Intro Kit Semi & Permanent Hair Colour Kit

€ 279,45
ex VAT

<ul><li>Exclusive #Hairbestie Kit!</li><li>Formulated by Guy Tang</li><li>Some of Guy’s favourite formulas from #Mydentity</li><li>Recreate the most demanding colour trends this season</li><li>Includes a <b>FREE</b> Big9 Creme Lightener, Magnum8 Power Lightener & Swatch-Ring </li></u>

out of stock
Mydentity by Guy Tang

#mydentity Guy Tang Paddle

€ 11,05
ex VAT

<ul><li>Supports when painting or highlighting </li><li>Perfect when working with multi-length hair </li><li>Rose gold </li></ul>

50 Products Found