• BULK BUY
    Exclusive
    € 13,09
    ex VAT
    4 FOR €28
    <ul><li>Blue Powder Bleach</li><li>Non-drying, non-flaking, dust-free</li><li>For all off-the-scalp bleaching techniques</li><li>Fast, extra-light results</li><li>Gently maintains hair condition</li></ul>
  • Offer
    € 12,15
    ex VAT
    5+1 FREE | 8+2 FREE
    <ul><li>#Hairbesties, our Super Power Direct Dyes are extremely pigmented and allow you to create powerful color with maximum depth. All #mydentity Super Power Direct Dyes can be intermixed with each other to create endless possibilities.</li><li>The Super Power Direct Dyes are formulated with super power strength to last up to 30 shampoos!</li><li>#Hairbestie Tip: Use on pre-lightened hair for true to tone results. Some shades can be used over natural hair for glazing effects.</li></ul>
  • BULK BUY
    Exclusive
    € 13,09
    ex VAT
    4 FOR €28
    <ul><li>White Powder Bleach</li><li>Non-drying, non-flaking, dust-free</li><li>For all off-the-scalp bleaching techniques</li><li>Fast, extra-light results</li><li>Gently maintains hair condition</li></ul>
  • Offer
    € 45,50
    ex VAT
    BUY 1 GET 1 HALF PRICE
    <ul><li>Lighten up to 9 levels and bond in one simple step for ultimate performance and condition </li><li>L'Oréal's highest concentration of Citric Acid and Glycine complex to protect bonds whilst lightening </li><li>Suitable for all blonde services; the creamy texture provides high adherence and low odour</li><li>Provide a faster lightening service, with no extra time needed for mixing or developing of a bonding additive </li></ul>
  • Offer
    New
    € 40,00
    ex VAT
    BUY 1 GET 1 HALF PRICE
    <ul><li>Up to 9 levels of lift​</li><li>Built-in bonding power, no additive needed</li><li>Helps protect disulfide (strong) bonds​</li><li>Break through red, orange, and yellow undertones​</li><li>Powerful, clean, even lift ​</li></ul>