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17 February 2022
Posted by in Hair

Switch and save with XP hair colour

Discover how you can boost profits, save money and get consistent results with our EXCLUSIVE demi and permanent XP hair colour range.

Saving money and increasing profits are two of the challenges that all hairdressers face, especially freelancers, because your clients will always demand high performing products. So, finding the ones that offer value for money without compromising on quality is always the aim. That’s why XP Hair Colour is the alternative you’ve been looking for, and it’s exclusive to Salon Services. Its versatile hair colours come in three ranges and, while they may be low on price, they are high in pigment! Read our guide about this salon-favourite and discover why we’re sure that you’ll be switching.

“I absolutely love XP. The coverage and value for money are the reasons why I choose this brand time and time again.”

Jen Collison (@hairbyjencollinson)

Who is XP?

Keeping up to date on all of the new hair companies can be a massive task, and so you might not have heard of XP before. They started as a specialist hair colour brand in 2001 and, over the next 20 years, have grown to become the number one choice for hairdressers that need professional results but at affordable prices. The brand’s promise is that they will never compromise on quality for the sake of cutting costs, and that’s why you can be sure of perfect hair colour results every time.

Consistency with every service

The joy of XP’s products is that they are easy to use and they offer truly consistent results. The reason for this is that there is no variation in colour or strength between batches, and so your salon or freelance clients will always leave looking and feeling fabulous. After all, a happy client is a return client… and that’s what we all need.

Variety of ranges

Many brands only offer the most popular hair colours, but not every one of your clients will want the same. That’s why XP took the decision to create both a demi-permanent and permanent collection featuring a wide selection of intense and natural shades. This means you can create whatever style is needed, included the ever-fashionable balayage, and you’ve even got 100% grey coverage!

Boost your profits

Saving money and making more profit is what we’re all trying to do, and that is where XP really comes into its own. Each of the 100ml tubes provides up to two applications. That means 40% more product in each one. The result is a 69% saving on average when you compare it with the big brand equivalents. Whether you’re a freelancer or a salon owner, can you say no to that?

“Since using XP my profits have gone up 20%. It’s cost efficient without compromising on the outcome in any way.”

Cassandra Anderson (@hairthereandeverywheresuffolk0)

What are the XP ranges?

XP100 Light Radiance

XP100 Light Radiance’s demi-permanent colour collection is a great alternative to the regular semi-permanent, because it was created to be a low commitment option that still provides rich results. Infused with keratin, the ammonia-free colour strengthens your client’s hair while leaving a glossy finish that lasts up to 24 washes (about two months).

Who is this perfect for? Low maintenance clients wishing to refresh their natural colour with a glossy finish.

XP100 Intense Radiance

XP100 Intense Radiance permanent hair colour creams offer long-lasting vibrancy with an impressive 100% grey coverage. Its soft ammonia formula features rosemary oil to help add shine and radiance to the hair, while its Mediterranean herbal extracts provide an uplifting scent.

Who is this perfect for? Clients wanting long-lasting trending shades including vibrant copper, glossy brunette and bright golden blonde.

“I really love working with XP because it’s great value for money and a great size tube. Predictable, strong, vibrant results with fantastic grey coverage.”

Sharlene Shiels (@garageroomhair)

XP200 Natural Flair

The XP200 Natural Flair range offers a collection of gentle permanent colours and once again promises 100% grey coverage. Its nourishing ingredients increase the hair’s shine and smoothness to create glossy yet natural results, while protecting the cuticle surface during the colour process.

Who is this perfect for? Clients wanting a natural multitoned colour such as balayage, blending and express services.

Shop the full XP Hair Colour collection

Shop all the professional hair and beauty essentials for your salon or freelance business at Salon Services, and stay up to date with the latest trends on our Beauty Talk blog.
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