Better than VAT free Hair Care & Styling offers

<ul><li>Mattifying texture sea salt spray</li><li>Get voluminous, gritty, messed up and grungy </li><li>Beach style chic with flexible movement</li><li>For a long-lasting enviable finish</li><li>Vegan friendly</li></ul>

<ul><li>Reprogram hair for up to 2 weeks of frizz control¹</li> <li>Seals hair keratin for long-lasting results</li> <li>Deliver instant shine that lasts up to 5 days²</li> <li>Fights against up to 80% humidity³ with heat protection up to 230°C (450°F)⁴, controlling unwanted volume for daily styling in half the time⁵</li> <li>The fragrance is Fig Leaf, Creamy Sandalwood, Orris and violet</li></ul><br> <p>&sup1;Consumer test on 68 participants, 1 application/week for 4 weeks. Based on a 15-day break observation.</p> <p>&sup2;Instrumental test after 1 application of shampoo, mask &amp; serum.</p> <p>&sup3;Instrumental tests, with full routine after 4 uses of the Smooth Transformer.</p> <p>⁴Instrumental tests.</p> <p>⁵Instrumental tests with routine 4 times of Shampoo + Smooth Transformer + Leave-on.</p>

<ul><li>Locks in colour and shields out damage with heat protection up to 230°C</li><li>76% glass-like shine when using full-system</li><li>13x smoother hair and instant improvement in detangling*</li><li>Hair feels hydrated for up to 72 hours*</li><li>Provides intense, molecular-level shine</li></ul>

<ul><li>Lightweight styling balm </li><li>Helps strengthen and protect the hair</li><li>Delivers body, volume, shine and hold</li><li>For perfectly smooth blow dry results every time</li><li>Vegan friendly</li></ul>

<ul><li>Heat activated styling lotion</li><li>Designed to thicken and hold all styles</li><li>Reduces friction and breakages caused by heat styling</li><li>Hair is left full, static free and healthy</li><li>Vegan friendly</li></ul>

<ul><li>Extra strong hold</li><li>Long-lasting, wind-proof hold and control </li><li>Easy to brush without flakes</li><li>Helps to protect against humidity</li><li>Provides heat protection up to 230°C/450°F </li></ul>

<ul><li>Extra strong hold</li><li>Maximises hair's volume and bounce</li><li>Natural shine</li><li>Reduces static and tames frizzy hair</li><li>Heat protection up to 230°C/450°F</li></ul>

<ul><li>Suitable for colour-treated hair</li><li>Infused with avocado oil, to help keep curls feeling hydrated</li><li>Sulfate free for a gentle cleanse</li></ul>

<ul><li>Define and control unruly curls, whether permed or natural</li><li>Gives a long-lasting frizz free finish</li><li>Promotes body, movement and bounce</li><li>No stickiness</li><li>Vegan friendly</li></ul>

<ul><li>For all hair types & textures</li> <li>Seals, repairs & nourishes hair</li> <li>Controls frizz & flyaways</li> <li>Delivers a soft, high-shine finish</li> <li>Reduces blow drying time</li></ul>

<ul><li>Cleanses and resurfaces the hair </li><li>Enhance multidimensional shine of blonde hair</li><li>Help to smooth damaged hair</li></ul>

<ul><li>Extra Strong Volume mousse</li><li>Extra strong hold</li><li>For XL blowdries and volumised hair </li></ul>

<ul><li>Help repair damage & restore original hair strength. Up to 82% more strength*.*Brushing test vs sensitised hair</li> <li>Restore hair's original elasticity & movement**.**Instrumental test after 5 applications of shampoo + rinse off serum</li> <li>Sulphate-free, the formula’s luxurious texture turns into a rich foam, cleanses, detangles hair and delivers a high level of care</li> <li>Refill pouch contains 44% less plastic****. ****Compared to 1500ml bottle</li></ul>

<ul><li>Gently, yet effectively, cleanses coloured hair</li><li>Neutralises unwanted warm undertones by preserving and reviving cool tone directions</li><li>Hair reaches its optimal pH level of 4.5, achieving 90% colour retention for up to 30 washes</li><li>Adds a cendré shimmer to white hair and very light bases</li><li>Vegan formula</li></ul>

<ul><li>Brightening conditioner that neutralizes golden shades in blonde, bleached hair </li><li>Adds shine and strength, enhances the hair’s natural highlights and brightens up dull colour</li><li>Protects the hair and helps to preserve the colour from external influences</li><li>Ensures a long-lasting result</li><li>Recycled & bio-based packaging, certified with The Vegan Society</li></ul>

<ul><li>Intense repair shampoo for damaged hair</li><li>Inspired by spider silk, one of nature’s strongest fibre</li><li>Delicate formula helps to repair damaged hair, leaving the hair clean and cared</li><li>Formulated with EDDS, micronized lipids and amino acids</li><li>Helps to remove metallic impurities through antioxidant action</li></ul>

<ul><li>Neutralises yellow undertones</li><li>Instantly provides a visibly brighter result</li><li>Refreshes dull hair and helps prevent brassiness</li><li>Leaves hair feeling smooth for a luminous blonde</li><li>Strengthens the inner hair structure and reduces hair breakage by up to 80%</li></ul>

<ul><li>Gently yet thoroughly cleanse hair and scalp</li><li>Effectively remove impurities and product build-up</li><li>Can also be used as part of hair preparation for chemical treatments</li><li>Vegan formula</li></ul>

<ul><li>Professional setting lotion spray with a light hold</li><li>Adds volume and natural shine</li><li>Provides heat protection</li><li>Hold level 2</li></ul>

<ul><li>Silicone-free shine and a nourished hair feeling </li><li>Lightweight and non-overburdening formula </li><li>Controls flyaways</li><li>Helps to protect against humidity </li><li>Easy combing and improved manageability of frizzy hair</li></ul>

<ul><li>Professional solution for blonde hair.</li><li>The ultra-concentrated, toning-care formula is infused with vivid purple pigments to correct yellowness and create a visibly cooler, brighter colour. </li><li>In just five minutes, the hair mask works to tone and neutralise your blonde for a salon-quality finish. </li><li>Wheat protein, amino acids and glycerine combine to deliver intensive moisture, essential for colour-treated hair, which can often become dry and porous. </li><li>These nourishing ingredients form a weightless protective seal over the hair to help minimise damage caused by colouring and styling.</li></ul>

<ul><li>Professional solution to volumize fine, flat or processed hair.</li><li>Infused with a blend of volume-boosting filloxane and silicone polymers.</li><li>Provides a polished finish.</li><li>Improves body, texture and visible fullness.</li><li>Hair is left silky soft.</li></ul>

<ul><li>A versatile hair straightener</li><li>For a smooth, sleek and ultra-shiny finish</li><li>Promotes super straight frizz-free results</li><li>Aids in the protection of heat damage</li><li>Vegan friendly</li></ul>

<ul><li>Professional solution for damaged hair.</li><li>Restores internal strength.</li><li>Restores shine.</li><li> Leaving hair with increased control.</li><li>Provides deep conditioning </li></ul>

<ul><li>The ultimate in dry textured control</li><li>For powerful hold with natural matte expression</li><li>Non-greasy, lightweight texture</li><li>Suitable for daily use in the salon or at home</li></ul>

<ul><li>Versatile hair oil</li><li>Enriched with Camellia Oil and White Tea Extract</li><li>Provides long lasting hydration</li><li>Anti-frizz properties</li><li>Light-weight formulation</li><li>Designed to enhance shine and smooth hair</li></ul>

<ul><li>Nourishes and moisturises the hair</li><li>Gently cleanses the hair</li><li>Strengthens the inner hair structure and reduces hair breakage by up to 80%</li><li>Leaves the hair with a healthy-looking shine</li><li>Smoothes the hair surface</li></ul>

<ul> <li>Neutralise undesired yellow undertones in blonde hair</li> <li>Lock in your day 1 colour vibrancy for up to 100 days*</li> <li>Up to 72hr glass shine**</li> <li>Up to 72hr radiant hair**</li> <li>Tone preservation and unwanted reflects are neutralised**</li> </ul><br> <p>*instrumental test after 49 washes using the full Vitamino Color Spectrum routine</p> <p>**instrumental test after 4 weeks of application</p>

<ul><li>Professional solution to smooth frizzy hair.</li><li>Frizz-fighting shampoo for all hair types</li><li>Provides enhanced smoothness and shine</li><li>Gently cleanses while fighting frizz</li></ul>

<ul><li>Formulated with 10% Glycerin. </li><li>For professional use only to balance moisture levels of hair, up to 2X more moisture in a single use. </li><li>Visibly reverses the appearance of surface damage in a single use when used as a system with Acidic Protein Amino Concentrate and Acidic pH Sealer. </li><li>Formulated at salon expert concentration.</li><li>Helps to replenish moisture and improve softness. Suitable for color treated hair.</li></ul>

<ul><li>Heat activated straightening complex</li><li>Lock in longer lasting straightness</li><li>Protects against thermal damage </li><li>Helps retain the hair’s natural oils and moisture</li></ul>

<ul> <li>Lock in day 1 colour vibrancy for up to 100 days*</li> <li>Locks dyes in the hair fibre to protect all 5 of the colour dimensions**</li> <li>High glass shine and rich, vibrant colour</li> <li>Helps neutralise unwanted reflects</li> <li>Luxuriously rich, creamy texture intensively moisturizes for stronger, smoother hair</li> </ul><br><br>*instrumental test after 49 washes using the full Vitamino Color Spectrum routine.<br>**instrumental test after continued use of the full Vitamino Color Spectrum routine.

<ul><li>Lightweight conditioning mask formulated with pink pigments</li><li>Adds soft pink hues to blonde and lightened tones</li><li>Softens and nourishes the hair</li><li>Perfect for maintaining your in-salon pink shades.</li><li>Vegan friendly</li></ul>

<ul><li>Professional solution for blonde hair.</li><li>The ultra violet pigments help to tone and maintain blonde hair color. </li><li>The light purple conditioner helps detangle and smooth processed blonde hair. </li><li>Contains Triple Acid Protein complex and violet pigment to tone blonde hair.</li><li>Detanlges and brightens blonde hair.</li></ul>

<ul><li>Professional solution to smooth frizzy hair.</li><li>Multi-benefit smoothing cream for all hair types</li><li>Hydrates, detangles, and provides the ultimate frizz control</li><li>Protects hair from up to 230 degrees celsius</li><li>Best for unruly frizz</li></ul>

<ul><li>Nourishes and moisturises the hair</li><li>Does not weigh the hair down</li><li>Instantly detangles the hair from lengths to ends</li><li>Helps seal and smooth the surface of porous hair, reducing frizz</li><li>Hair is five times stronger after just one use**vs untreated hair</li></ul>