L'Oréal Professionnel Majicontrast Permanent Hair Colour - Magenta 50 ml

<ul><li>High Croma colourant provides results without need to pre-lighten</li><li>Vibrant red highlights for brown hair</li><li>4 shades (Magenta Red, Pure Copper and Red)</li><li>Enriched with Ionéne G and Incell</li><li>Helps strengthen and reinforce the hair fibre</li></ul>

<ul><li>The XP100 Intense Radiance Mix shades are true multi-talents and can be used for a whole range of colour applications including: correcting, boosting & to create fashion shades.</li><li>Innovative high quality pigments</li><li>Rosemary oil aids optimum coverage, shine and condition</li><li>Nine essential herbs preserve hairs natural beauty and health</li></ul>

<ul><li>protects radiance of coloured hair </li><li>look of shine and colour brillance are beautifully boosted</li><li>makes hair easier to detangle and feeling smoother</li><li>enriched with Keratin, Hyaluron and Safflower Oil</li><li>with UV filter</li></ul>

<ul><li>Liquid, acidic demi-permanent toners with built in bonder technology</li> <li>Tones and helps to strengthen sensitised hair in 1 step. No additive needed</li> <li>Bonder is predosed in formula for fast formulation and no compromise on colour results</li> <li>Formulated with Citric Acid & Taurine to help protect the strength of sensitised hair in 1 step and help reduce alkalinity after a lightening service</li> <li>Perfect for clients of all hair types with sensitised to very sensitised hair</li></ul>

<ul><li>Features 11 shades</li><li>High quality hair swatches</li><li>Adhesive strip to attach to your XP100 Intense Radiance Shade Chart</li></ul>

<ul><li>Contains no nasties</li><li>100% pure gel</li><li>Hema free</li><li>2AM is 100% vegan friendly!</li></ul>

<ul><li>Ammonia free permanent hair colour powered by oil</li><li>Unique ODS technology for optimal scalp comfort and sublime shine</li><li>Enriched with 60% oil concentration</li><li>Improved hair quality and a dimensional colour result</li><li>Up to 100% white hair coverage</li></ul>

<ul><li>Helps repair molecular level hair damage</li><li>Hair is instantly smooth, shiny, healthy-looking and protected against external aggressions</li><li>Heat protection up to 230°C/450°F</li><li>Formulated with Peptides bonder + 5 Amino acids</li><li>Suitable for all damaged hair textures, colour-treated, lightened & natural hair</li></ul>