4.833333333333333
4
L'Oréal Professionnel Dia Color Demi Permanent Hair Colour - 6 60ml
€ 15,00
ex. VAT
(Trade Price)
(€ 18,45 inc. VAT) | €25.00 per 100ml
(€ 18,45 inc. VAT) | €25.00 per 100ml
Offer
853190
- 6
4+1 FREE | 8+3 FREE
BUY 4, GET 1 FREE
OR, BUY 8, GET 3 FREE
- Mix & Match across L'Oréal Professionnel Dia Color 60ml & Dia Light 50ml only
- Buy multiples of 5 (5, 10..) or 11 (11, 22..) for offer to apply
- Cheapest item(s) free
- While stocks last
- Click here to shop the offer
The better value offer will be automatically calculated at basket.
BUY 5 GET A FREE TECNI ART ALL-IN-1-PERFORMER 190ML
BUY 5 TUBES, GET 1 FREE L'OREAL PROFESSIONNEL TECNI ART ALL IN 1 PERFORMER 190ML
- Mix & Match across selected L'Oreal Professionne Dia Color Tube Colour only
- While stocks last
To qualify for this promotion, add 5 units to your basket, then from the pop-up window:
1. Choose your free Item
2. Click "Select as Bonus"
3. Then, click "Add Selected to Basket"
Check that your free item(s) have been added to your basket before proceeding to payment. 1 free item per order.
FREE AIRFRYER WHEN YOU SPEND €350*
- *The required minimum spend of €350 ex.VAT must be met and entitles you to 1 free Bourgini Airfryer per transaction.
- Cannot be used in conjunction with voucher codes. The free gift will be removed from basket if a voucher code is applied.
- This offer excludes Sale items, Furniture & Equipment, and Training Courses. Other exclusions apply. Please click here to see the full terms & conditions and to find out more.
To qualify for this promotion, add €350 (ex VAT) of qualifying products to your basket, then from the pop-up window:
1. Select your free item
2. Click "Select as Bonus"
3. Then, click "Add Selected to Basket"
Check that your free item has been added to your basket before proceeding to payment.
-
-
6
-
3
3
-
4
4
-
5
5
-
6
6
-
7
7
-
8
8
-
4.15
4.15
-
6.23
6.23
-
7.13
7.13
-
8.23
8.23
-
9.13
9.13
-
8.31
8.31
-
5.8
5.8
-
6.84
6.84
-
7.8
7.8
-
9.82
9.82
-
5.71
5.71
-
4.62
4.62
-
5.5
5.5
-
6.60
6.6
-
5.4
5.4
-
6.45
6.45
-
7.44
7.44
-
8.43
8.43
-
5.35
5.35
-
6.3
6.3
-
6.34
6.34
-
8.3
8.3
-
8.34
8.34
-
4.20
4.2
-
8.2
8.2
-
5.1
5.1
-
5.18
5.18
-
6.1
6.1
-
7.18
7.18
-
8.1
8.1
-
1
1
-
9
9
-
CLEAR
CLEAR
-
9.1
9.1
-
7.1
7.1
-
6.12
6.12
-
6.8
6.8
-
7.32
7.32
-
8.13
8.13
-
Overview
- Ammonia-free, demi-permanent hair colour for up to 6 weeks of glossy colour*
- Perfect to tone, gloss and refresh previously sensitised, lightened or coloured hair
- 100% true-to-tone colour with up to 70% grey coverage
- Gentle acidic technology balances the hair and closes the cuticles for healthier-looking results and 3x more shine*
- All shades are intermixable for personalised colour results
Description
L'Oréal Professionnel Dia Color is an ammonia-free demi-permanent hair colour that delivers up to 6 weeks of glossy colour with 3x more shine*. Delivering up to 70% grey coverage, the 100% true-to-tone colour is the perfect second step after a lightening, colour or coverage service, making it perfect for neutralising lightened hair and refreshing faded lengths. Melanin Gap Filler Technology fills gaps from lost melanin and reinjects colour inside the hair fibre. Hair is balanced and 30% more conditioned for healthier-looking hair and natural looking results*. All shades are intermixable for truly personalised colour results. The acidic gel-crème texture ensures easy mixing, application and rinsing.
Key benefits:
*Consumer & instrumental tests
**Maximum percentage of naturality across all shades in the range, with at least 84%
Key benefits:
- 6 weeks of gloss colour*
- 3x more shine*
- Up to 70% grey coverage
- 100% true-to-tone colour
- Up to 92% natural origin ingredients**
*Consumer & instrumental tests
**Maximum percentage of naturality across all shades in the range, with at least 84%
Directions for Use
L'Oréal Professionnel Dia Color should be mixed in a 1 to 1.5 ratio, i.e. 1 tube (50ml) Dia Color + 75ml of Dia Activateur 6 vol. (1.8%), 9 vol. (2.7%).
Open the applicator bottle immediately after mixing to avoid the bottle bursting and causing damage from the product overflowing. Wearing suitable disposable gloves, apply quickly to dry hair. Develop up to 20 minutes for all technical services: Pre-colouring, toning, refreshing lengths and ends techniques, adding shine and gloss to previously coloured hair.
Open the applicator bottle immediately after mixing to avoid the bottle bursting and causing damage from the product overflowing. Wearing suitable disposable gloves, apply quickly to dry hair. Develop up to 20 minutes for all technical services: Pre-colouring, toning, refreshing lengths and ends techniques, adding shine and gloss to previously coloured hair.
Ingredients
AQUA / WATER / EAU • CETEARYL ALCOHOL • ETHANOLAMINE • GLYCERIN • PROPANEDIOL • BUTYROSPERMUM PARKII BUTTER / SHEA BUTTER • OLEIC ACID • OLEYL ALCOHOL • TOLUENE-2,5-DIAMINE • COCO-GLUCOSIDE • m-AMINOPHENOL • HYDROXYBENZOMORPHOLINE • N,N-BIS(2-HYDROXYETHYL)-p-PHENYLENEDIAMINE SULFATE • SODIUM METABISULFITE • 2,4-DIAMINOPHENOXYETHANOL HCL • PARFUM / FRAGRANCE • HYDROXYETHYL-3,4-METHYLENEDIOXYANILINE HCL • ASCORBIC ACID • TETRASODIUM GLUTAMATE DIACETATE • XANTHAN GUM • THIOGLYCERIN • SODIUM HYALURONATE • CITRIC ACID
Delivery & Stock
Read the reviews
Recently Viewed Products
Offer
Exclusive
€ 14,65
ex VAT
<ul><li>10 in one treatment styling spray</li><li>Detangles and conditions</li><li>Smoothes and softens</li><li>Paraben free</li></ul>
MEGA DEAL
€ 12,95
ex VAT
4+1 FREE | 8+3 FREE
<ul><li>NEW Koleston Perfect Professional permanent colour</li><li>Unique technology for the ultimate salon experience - better colour, condition and ingredients</li><li>Even, pure colour results with natural depth and shine</li><li>Significantly reduces hair damage, colour after colour</li><li>Up to 100% grey coverage and up to 3 levels of lift</li></ul>
Exclusive
€ 8,60
ex VAT
BUY 5 SAVE 25% | BUY 10 SAVE 40%
<ul><li>12cm wide silver aluminium foil on a roll </li><li>For highlighting and colouring techniques</li><li>Versatile and adapatable to a range of colouring uses </li><li>Economical 100m roll</li><li>12µm thick</li></ul>
Offer
Offer
€ 15,00
ex VAT
4+1 FREE | 8+3 FREE
<ul><li>Demi-permanent colour cream for uncompromised vibrancy and shine</li>
<li>Beautifully fades over 28 washes with soft regrowth</li>
<li>Gentle formula, ideal for those who change their tone frequently</li>
<li>Built-in Metal Purifier for true-to-tone colour results no matter the hair condition</li>
<li>Vegan formula with up to 85% naturally derived ingredients, free from ammonia, silicones and mineral oil</li>
<li>Enables quick transformations for rich, intense colour results in a 15-20 minute development time</li></ul>