Shop our great range of purple toning shampoos, which are ideal for blonde hair as they neutralise yellow and brassy tones. We have products from brands such as Olaplex, and L'Oréal Professionnel and more!

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  • Offer
    Alfaparf Milano Semi Di Lino Sublime Violet Ash Ultra Concentrated Pigment 10ml
    Alfaparf Milano
    Alfaparf Milano Semi Di Lino Sublime Violet Ash Ultra Concentrated Pigment 10ml
    € 4,70
    ex VAT
    BUY 2+ SAVE 10%
    <ul><li>Single dose pigment</li><li>Neutralise unwanted tones</li><li>Protect colour from damage</li><li>Vegan formula</li></ul>
  • Offer
    Alfaparf Milano Semi Di Lino Blonde Anti-Yellow Low Shampoo 250ml
    Alfaparf Milano
    Alfaparf Milano Semi Di Lino Blonde Anti-Yellow Low Shampoo 250ml
    € 13,75
    ex VAT
    BUY 2+ SAVE 10%
    <ul><li>Anti-pollution shield for total protection</li><li>24 hours of brightening power</li><li>UV filter and antioxidant to prolong the beauty of the colour</li><li>Recharges with vigour and hydration for bright colour</li><li>Gently cleanses and neutralises</li></ul>
  • Offer
    Alfaparf Milano Semi Di Lino Blonde Intense Anti-Yellow Low Shampoo 1000ml
    Alfaparf Milano
    Alfaparf Milano Semi Di Lino Blonde Intense Anti-Yellow Low Shampoo 1000ml
    € 32,45
    ex VAT
    BUY 2+ SAVE 10%
    <ul><li>Anti-pollution shield for total protection</li><li>24 hours of brightening power</li><li>UV filter and antioxidant to prolong the beauty of the colour</li><li>Recharges with vigour and hydration for bright colour</li><li>Gently cleanses and neutralises</li></ul>