Redken Acidic Bonding Concentrate 24/7 Night & Day Serum 100ml

This revolutionary serum delivers unparalleled bond repair, whether it’s used as part of your next salon service, or as an at-home overnight treatment. The ground-breaking formula harnesses the power of Citric Acid, penetrating 7 layers deep to help strengthen and target both daily and nightly damage. Combined with the high leave-in concentration of Polyglutamic Acid and Squalane, the formula magnetises to the hair to prevent breakage and help repair the hair fibre, creating a long-lasting shield against aggressors.

Empower your clients to combat daily damage overnight and in-between salon visits, as they wake up to visibly healthier, stronger, 3x softer*, and 11x shinier hair** with up to 89% less breakage*.

The lightweight formula absorbs immediately into the hair upon application leaving no visible residue, with smoother and softer hair after just one use. 92% agree hair looks and feels healthy after 24 hours***.

Beyond its powerful repair properties, this serum will elevate any haircare service with its captivating fragrance. A blend of Acidic Bonding Concentrate’s signature citrus scent and soothing lavender notes creates a luxurious and relaxing experience, perfect for both daytime and night-time application.

For damaged, processed hair of all hair types and textures, Acidic Bonding Concentrate is your ultimate solution for hair that needs intense repair and protection.

*Instrumental test on shampoo, conditioner, and serum vs. non-conditioning shampoo.

**instrumental test vs. non-conditioning shampoo.

***based on consumer test results, 60 women.