4.5
2
L'Oréal Professionnel Dia Color Demi Permanent Hair Colour - 6.34 60ml
£12.65
ex. VAT
(Trade Price)
(£15.18 inc. VAT) | £21.08 per 100ml
(£15.18 inc. VAT) | £21.08 per 100ml
5+1 FREE | 8+2 FREE
BUY 5, GET 1 FREE
OR, BUY 8, GET 2 FREE
- Mix & Match across L'Oréal Professionnel Dia Color 60ml & Dia Light 50ml only
- Buy multiples of 6 (6, 12..) or 10 (10, 20..) for offer to apply
- Cheapest item(s) free
- While stocks last
- Click here to shop the full range
The better value offer will be automatically calculated at basket.
-
-
6.34
-
3
3
-
4
4
-
5
5
-
6
6
-
7
7
-
8
8
-
4.15
4.15
-
6.23
6.23
-
7.13
7.13
-
8.23
8.23
-
9.13
9.13
-
8.31
8.31
-
5.8
5.8
-
6.84
6.84
-
7.8
7.8
-
9.82
9.82
-
5.71
5.71
-
4.62
4.62
-
5.5
5.5
-
6.60
6.6
-
5.4
5.4
-
6.45
6.45
-
7.44
7.44
-
8.43
8.43
-
5.35
5.35
-
6.3
6.3
-
6.34
6.34
-
8.3
8.3
-
8.34
8.34
-
4.20
4.2
-
8.2
8.2
-
5.1
5.1
-
5.18
5.18
-
6.1
6.1
-
7.18
7.18
-
8.1
8.1
-
1
1
-
9
9
-
CLEAR
CLEAR
-
9.1
9.1
-
7.1
7.1
-
6.12
6.12
-
6.8
6.8
-
7.32
7.32
-
8.13
8.13
-
Overview
- Ammonia-free, demi-permanent hair colour for up to 6 weeks of glossy colour*
- Perfect to tone, gloss and refresh previously sensitised, lightened or coloured hair
- 100% true-to-tone colour with up to 70% grey coverage
- Gentle acidic technology balances the hair and closes the cuticles for healthier-looking results and 3x more shine*
- All shades are intermixable for personalised colour results
Description
L'Oréal Professionnel Dia Color is an ammonia-free demi-permanent hair colour that delivers up to 6 weeks of glossy colour with 3x more shine*. Delivering up to 70% grey coverage, the 100% true-to-tone colour is the perfect second step after a lightening, colour or coverage service, making it perfect for neutralising lightened hair and refreshing faded lengths. Melanin Gap Filler Technology fills gaps from lost melanin and reinjects colour inside the hair fibre. Hair is balanced and 30% more conditioned for healthier-looking hair and natural looking results*. All shades are intermixable for truly personalised colour results. The acidic gel-crème texture ensures easy mixing, application and rinsing.
Key benefits:
*Consumer & instrumental tests
**Maximum percentage of naturality across all shades in the range, with at least 84%
Key benefits:
- 6 weeks of gloss colour*
- 3x more shine*
- Up to 70% grey coverage
- 100% true-to-tone colour
- Up to 92% natural origin ingredients**
*Consumer & instrumental tests
**Maximum percentage of naturality across all shades in the range, with at least 84%
Directions for Use
L'Oréal Professionnel Dia Color should be mixed in a 1 to 1.5 ratio, i.e. 1 tube (50ml) Dia Color + 75ml of Dia Activateur 6 vol. (1.8%), 9 vol. (2.7%).
Open the applicator bottle immediately after mixing to avoid the bottle bursting and causing damage from the product overflowing. Wearing suitable disposable gloves, apply quickly to dry hair. Develop up to 20 minutes for all technical services: Pre-colouring, toning, refreshing lengths and ends techniques, adding shine and gloss to previously coloured hair.
Open the applicator bottle immediately after mixing to avoid the bottle bursting and causing damage from the product overflowing. Wearing suitable disposable gloves, apply quickly to dry hair. Develop up to 20 minutes for all technical services: Pre-colouring, toning, refreshing lengths and ends techniques, adding shine and gloss to previously coloured hair.
Ingredients
AQUA / WATER / EAU • CETEARYL ALCOHOL • ETHANOLAMINE • GLYCERIN • PROPANEDIOL • BUTYROSPERMUM PARKII BUTTER / SHEA BUTTER • OLEIC ACID • OLEYL ALCOHOL • TOLUENE-2,5-DIAMINE • COCO-GLUCOSIDE • m-AMINOPHENOL • HYDROXYBENZOMORPHOLINE • N,N-BIS(2-HYDROXYETHYL)-p-PHENYLENEDIAMINE SULFATE • SODIUM METABISULFITE • 2,4-DIAMINOPHENOXYETHANOL HCL • PARFUM / FRAGRANCE • HYDROXYETHYL-3,4-METHYLENEDIOXYANILINE HCL • ASCORBIC ACID • TETRASODIUM GLUTAMATE DIACETATE • XANTHAN GUM • THIOGLYCERIN • SODIUM HYALURONATE • CITRIC ACID
Delivery & Stock
Read the reviews
Recently Viewed Products
Offer
£12.65
ex VAT
5+1 FREE | 8+2 FREE
<ul><li>Ammonia-free, demi-permanent hair colour for up to 6 weeks of glossy colour*</li><li>Perfect to tone, gloss and refresh previously sensitised, lightened or coloured hair</li><li>100% true-to-tone colour with up to 70% grey coverage</li><li>Gentle acidic technology balances the hair and closes the cuticles for healthier-looking results and 3x more shine*</li><li> All shades are intermixable for personalised colour results </li></ul>
£37.15
ex VAT
<ul><li>MT8 with Bonder Inside, allows you to lighten and bond in one simple step. Highest concentration of Citric Acid and Glycine complex to protect bonds whilst lightening </li><li>Suitable for all blonde services. Creamy texture provides high adherence and low odour</li><li>Ultimate performance & condition </li><li>Provide a faster lightening service, with no extra time needed for mixing or developing of a bonding additive </li><li>For optimal results, always tone Blond Studio services with DIA by L'Oréal Professionnel</li></ul>
Offer
£11.75
ex VAT
5+1 FREE | 8+2 FREE
<ul><li>Demi-permanent colour cream for uncompromised vibrancy and shine</li>
<li>Beautifully fades over 28 washes with soft regrowth</li>
<li>Gentle formula, ideal for those who change their tone frequently</li>
<li>Built-in Metal Purifier for true-to-tone colour results no matter the hair condition</li>
<li>Vegan formula with up to 85% naturally derived ingredients, free from ammonia, silicones and mineral oil</li>
<li>Enables quick transformations for rich, intense colour results in a 15-20 minute development time</li></ul>
Offer
£12.00
ex VAT
5+1 FREE | 8+2 FREE
<ul><li>A complete semi-permanent expressive colour palette</li><li>12 specially crafted pure vibrant shades and 1 clear shade</li><li>Full intermixability, beautiful pastelisation and bespoke colouring results</li><li>Fading true-to-tone and lasting up to 20 washes</li><li>Use full head or partial application</li></ul>