The Professional Hair & Beauty Awards are back for 2027
It’s time to have your say.
The Sally Beauty Professional Hair & Beauty Awards 2027 are back, celebrating the products, tools and brands that make a real difference to you as professionals working across the hair and beauty industry.
These aren’t just awards for the products making the most noise. They’re about recognising the professional hair and beauty products you trust to perform, the formulas you reach for again and again, the tools you rely on to deliver for your clients and the innovations changing the way you work.
And that’s why your vote matters.
Your votes matters
Every day, hair and beauty professionals put products to the test in the environments that matter most: salons, treatment rooms, nail desks and behind the chair.
You know which products deliver. You know which tools deserve a permanent place in your kit. And you know which innovations have genuinely made your working day better.
The Professional Hair & Beauty Awards give you the chance to make that expertise count.
Voting for the Professional Hair and Beauty Awards 2027 is fast and easy. Simply explore this year’s finalists across the award categories, choose the products and brands that get your vote, and submit your favourites.
VOTE NOW
Meet the 2027 categories
This year’s Awards celebrate excellence from across professional hair and beauty, giving you the chance to vote for your favourites.
This year, you can have your say across 17 categories:
| Best Damage Repair | Best Scalp Care | Best Curl Range |
| Best Colour Protection | Best Range for Blondes | Best Premium Haircare |
| Best Styling Product | Best Heat Protector | Best Smoothing & Shine Product |
| Best Permanent Hair Colour | Best Fashion Hair Colour | Best Affordable Hair Colour |
| Best in Beauty | Best in Nails | Best Hair Dryer & Straightener |
| Best Clipper, Trimmer & Shaver | Best Vegan Brand |
EXPLORE THE CATEGORIES
The professionals behind the Awards
Your votes are at the heart of the Professional Hair & Beauty Awards and they’re joined by the expertise of our professional judging panel.
Each year, we bring together an incredible panel of experts from across the industry, spanning hairdressing, colour, textured hair, nails, beauty, make-up, education, editorial and salon business.
Last year’s stellar panel included award-winning hairdresser and photographer Desmond Murray, celebrity make-up artist Pauline Briscoe, stylist and educator Rachel Valentine, hairdresser and educator Craig Purves, award-winning hair and make-up artist and educator Aarti P, and nail artist Charlotte Cliff, alongside many more leading names from across professional hair and beauty.
And for 2027, we’re doing it all again.
Our new professional judging panel will be revealed soon, so keep your eyes peeled to discover the experts helping us recognise the very best of professional hair and beauty this year.
2026 JUDGES
Celebrating last year’s winners
The 2026 Awards celebrated the products professionals told us they trusted, used and recommended in their everyday work.
Winners were recognised across Haircare, Hair Styling, Hair Colour, Beauty, Nails, Hair Styling Tools and Vegan categories, with some of the biggest professional brands taking home awards.
Want to see which products took the top spots? Explore the Professional Hair & Beauty Awards 2026 winners.
DISCOVER THE 2026 WINNERSAn awards night to remember
Of course, the Professional Hair & Beauty Awards are about more than the trophy.
In February 2026, we brought the industry together at the iconic Crystal Ballroom at The May Fair Hotel in London for an unforgettable night celebrating professional hair and beauty.
Hosted by renowned beauty journalist, broadcaster and British Beauty Council Ambassador Ateh Jewel, the evening welcomed our judging panel alongside press, creators, VIP guests and brand partners as the winning brands took to the stage.
And we brought a little Salon Services magic along for the night, too. Guests stepped inside our pink pop-up shop to browse and build their own goody bags, complete with a glamorous drag queen at the checkout.
Now, the journey to the 2027 Professional Hair & Beauty Awards begins.
Your favourites. Your expertise. Your vote.
The products you use every day help you create, transform and deliver for your clients. The Professional Hair & Beauty Awards 2027 is your opportunity to give the very best of them the recognition they deserve.
So, what gets your vote for 2027?
Voting is now open. Cast your votes today and help decide this year’s Professional Hair & Beauty Award winners.
