Wella Professionals Perm Straight Neutralizer 1000ml

<ul><li>Our new and improved products for permenant curls + straightening services</li><li>New technology and fragrance</li><li>New services with Wellaplex</li><li>New Creatine Complex: a combination of high conditioning agents</li></ul>

<ul><li>Rich, permanent hair colour</li><li>Provides perfect coverage of grey hair</li><li>Wide palette of rich tones and shades</li><li>Enriched with Ionéne G and Incell</li><li>Helps strengthen and reinforce the hair fibre</li></ul>

<ul><li>Instant frizz reduction & lightweight smoothness</li><li>Deeply penetrates the hair to restore strength using an adapative technology to repair the hair according to its damage level</li><li>Suitable for all hair types and textures</li><li>6x easier detangling</li><li>For best results and healthy looking hair, use together with step 1, 3 and 4 of the Ultimate Repair routine</li></ul>

<ul><li>Translucent permanent hair colour</li><li>Neutralised finish and extreme luminosity </li><li>Provides up to 3 levels of lift boosted in cool reflects</li><li>+50% light reflection*, 4X more translucency* *vs Majirel Core </li><li>18 intermixable shades for natural-looking colour results</li></ul>

<ul><li>Unique acid-gel cream technology with no ammonia to enhance, tone and neutralise any previously coloured hair </li><li>Intermix the Violet Booster with any Dia Light for infinite colour possibilities and personalised results </li><li>Create bronzed glossy lengths to keep on top of the trend</li><li>Helps boost neutralisation </li><li>Boost cool reflect visibility on dark bases </li></ul>

<ul><li>Demi-permanent colour cream for uncompromised vibrancy and shine</li> <li>Beautifully fades over 28 washes with soft regrowth</li> <li>Gentle formula, ideal for those who change their tone frequently</li> <li>Built-in Metal Purifier for true-to-tone colour results no matter the hair condition</li> <li>Vegan formula with up to 85% naturally derived ingredients, free from ammonia, silicones and mineral oil</li> <li>Enables quick transformations for rich, intense colour results in a 15-20 minute development time</li></ul>

<ul><li>Tool organiser</li><li>Hard wearing</li><li>Two main compartments</li><li>Additional six storage pouches</li><li>In black</li></ul>

<ul><li>100% Plant Based</li><li>Moisturising</li><li>Hydrating</li><li>Anti-ageing</li><li>Nourishing</li></ul>

<ul><li>Colour Fresh from Wella Professionals</li><li>Hydrating complex</li><li>Get fabulous shine</li><li>Semi-permanent hair colour</li><li>Dark blonde 6/0</li></ul>

<ul><li>Designed for optimal weight, balance, and all-day use</li><li> Will unlock greater visibility when lining, trimming, and detailing in the tightest areas of the face, beard and hairline </li><li>Three hours of cordless power on a single full charge </li><li> Zero in on tiny lines </li><li>Can switch from cordless to corded in seconds with barely a pause in your workflow </li></ul>