Offer New Customers SAVE 10%. Code: NEW10. Exclusions apply. Find out more
1 item added to your basket Could not add to basket, we currently only have 1 of this item in stock
global.header.statictext.start global.header.statictext.end
12 October 2020
Posted by in Nails

Halloween nail art designs your clients will love

Expert tips for getting your nail clients to book in this Halloween, plus spooky nail art inspiration.

How to attract new hair & beauty clients after lockdown

Who needs Halloween costumes with these spooky nail art designs! We’ve rounded up some of the best looks for October 31, along with advice from the experts on how to fill your appointment book in the run up to Halloween.

How to attract new hair & beauty clients after lockdown

Try this Halloween look

Be inspired by this gory but gorgeous nail art!

How can I market Halloween to my clients?

Halloween is getting more popular every year. So make the most of it when it comes to your marketing.

Salon System nail expert Karen Louise says, “In the weeks running up to October 31, start creating and showcasing different Halloween designs. Halloween doesn’t necessarily mean dark and scary nails. Sometimes if a client is getting enhancements or gel nails they can be unsure whether to get Halloween-themed nails as they will last a few weeks. Instead, try and create more subtle nail art that discreetly says ‘Halloween’!”

Jaz Moger, Salon System Nail Expert and Owner of Paint by Jaz, agrees. She says, “Since lockdown, everyone seems braver with their nail art choices and I think Halloween will be a big one for nail art this year. If you’re a salon that doesn’t usually do much nail art, Halloween is a great opportunity to showcase your skills and get clients to try something new. You could even offer a ‘free Halloween accent nail’ with every mani in October.”

“If you’re a salon that doesn’t usually do much nail art, Halloween is a great opportunity to showcase your skills and get clients to try something new.”

How to attract new hair & beauty clients after lockdown

How much should I charge for Halloween nail art?

Unsure of how to set your prices? Try these expert tips for working out how much to charge for Halloween nail art.

Jaz says, “I tend to start my nail art prices at £1 per nail and then go up in £2 tiers depending on the difficulty, number of colours used and the time taken. I would charge this on top of my normal mani price.”

Meanwhile Julie-Anne Larivière, Salon System Nail Expert and Owner of Sketched by J-A Nails, says, “Charging for nail art is very individual. I personally charge for how long a design takes me to do. I work out my hourly rate then split it into five-minute increments. The longer it takes, the more expensive it will be.”

Get the look

Karen has created this ghostly Halloween look using Gellux. Here’s her step-by-step guide to recreating the nail art design for your clients

Step 1

Prepare the nails, file to shape, push back the cuticle and gently buff the nail plate. Brush away any dust and wipe over with the Gellux Prep & Wipe.

Apply the Gellux Fast Bond to nails and let dry. Then apply a thin coat of Gellux Cover Pink Base Coat to the nails and cure.

Step 2

Using Gellux Live & Loud on a small detailing brush to create your pumpkin shape on the cuticle area of the thumb, index and pinkie finger, and cure. Then, using Gellux Purely White, create the ghost shape at the cuticle area of the remaining fingers, and cure.

Step 3

Using Gellux Black Onyx to outline the shapes and draw in faces, then cure.

Step 4

At the tips of the nails use Gellux Black Onyx to paint on the tip half way. Paint on the other half using Gellux Live & Loud then blend the two together in the middle to create the ombre effect tip.

Then do the same with Gellux Black Onyx and Gellux Purely White, and cure.

Step 5

Apply the Gellux Shiny Top Coat, making sure to cap the free edge, and cure. Finally, wipe the nails with Gellux Prep & Wipe and apply Gellux Nail & Cuticle Oil.

Stay inspired
View all (23) posts in Nails
Recent Posts
The holiday express: Express hair colour services | Salon Services
06 July 2022 | Posted by Salon Services in Hair
The holiday express: Express hair colour services | Salon Services
Read more
Rebuild client’s broken bonds with Damage Undo | Salon Services
20 June 2022 | Posted by Salon Services in Hair
Rebuild client’s broken bonds with Damage Undo | Salon Services
Read more
Boss your balayage with L’Oréal Professionnel | Salon Services
01 June 2022 | Posted by Salon Services in Hair
Boss your balayage with L’Oréal Professionnel | Salon Services
Read more