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<ul><li>100% white hair coverage up to level 9</li><li>Natural tone directions</li><li>True to tuft with intense shine</li><li>Impressively long lasting</li><li>Shades provide depth and coverage on light bases and white hair</li></ul>

<ul><li>Integrated Anti-Metal Bond Protection Technology protects the hair bonds during processing for minimised hair breakage</li><li>No bonding additives or anti-metal treatments needed</li><li>Up to 9 levels of lift</li><li>Anti-yellow agents to counteract warm undertones for advanced neutralisation</li><li>Suitable for all techniques and hair bases</li></ul>

<ul><li>Restores and revives</li><li>For hair damaged by chemical and environmental factors</li><li>Argan oil-infused</li><li>Helps to speed up drying time</li><li>Hair has improved manageability & shine</li><li>For use on wet or dry hair</li></ul>

<ul><li>Coloured hair appears extraordinarily brilliant</li><li>With colour protecting UV-Filter</li><li>Regular use helps to protect against color fading</li><li>Formulation dries quickly and provides long last super hold</li><li>Brushes out easily</li></ul>

<ul><li>For weakened and damaged hair</li><li>Helps to restore and rebuild the hair's structural integrity</li><li>Sulfate, phosphate and paraben-free</li><li>Colour Safe</li><li>Key ingredients include argan oil, lavender, rosemary, chamomile, jojoba extracts, keratin & avocado oil</li></ul>

<ul><li>Maximum performance and care when used with BLONDME colour products</li><li>Oil Intense formula</li></ul>

<ul><li>Gently, yet effectively, cleanses coloured hair</li><li>Hair reaches its optimal pH level of 4.5, achieving 90% colour retention for up to 30 washes</li><li>Helps to protect the hair structure both inside and out</li><li>Free from SLS/SLES sulphates, silicones and artificial colourants</li><li>Vegan formula</li></ul>

<ul><li>More performance - up to 100% more shine with a new moisture protecting complex.</li><li>More convenience - the new liquid formula with 1:1 mixing ratio allows for easier formulation, faster mixing and more efficient application.</li><li>More versatility - the liquid demi that allows you to choose either a gel or a cream consistency. Experience the ease of use of a gel or the precision application only a cream can deliver.</li><li>Provides up to 40% less alkalising agents to ensure even colour results and to protect from hair breakage.</li></ul>

<ul><li>Up to 5 levels of lift</li><li>Improved formula with TrueLift Complex for more powerful lift and stronger neutralisation for cool blonde and neutral blonde tone directions</li><li>Integrated Fibre Bond Technology for reduced hair breakage</li><li>Enforces bonds for 94% less hair damage</li><li>To be used on bases 6 to 8</li></ul>

<ul><li>Dust-free lightening powder that lifts up to 7 levels</li><li>Fibre bond technology to reduce hair breakage</li><li>Anti-yellow effect with cool pigments to help neutralise warm tone</li><li>Precise application from stands to full head bleaching</li><li>Now sold without a scoop, to help save waste!</li></ul>

<ul><li>A gentle moisturising conditioner</li><li>Hair is left healthy with increased manageability and shine</li><li>Sulfate, phosphate and paraben-free</li><li>Colour Safe</li><li>Key ingredients include argan oil, red algae, vitamins A & E</li></ul>

<ul><li>A specially developed high performing peroxide</li><li>Provides ultimate colour care and amazing shine</li><li>Locks in colour for intense, long lasting results</li><li>Perfect colour equalisation and coverage</li><li>Contains miracle tree proteins to fortify the hair structure</li></ul>

<ul><li>Concentrated formula deeply nourishes and replenishes moisture</li><li>Hair texture is improved and manageability is increased</li><li>Increases shine</li><li>For medium to thick dry hair</li><li>Infused with antioxidant-rich argan oil and nourishing ingredients</li></ul>

<ul><li>A gentle moisturising conditioner</li><li>Hair is left healthy with increased manageability and shine</li><li>Sulfate, phosphate and paraben-free</li><li>Colour Safe</li><li>Key ingredients include argan oil, red algae, vitamins A & E</li></ul>

<ul><li>A demi-permanent tone-on-tone hair colour creating a cool tone direction</li><li>Moisturising demi-permanent hair colour</li><li>Balanced pigment combinations achieve a clear, but subtle pastel shade</li><li>Suitable for hair base level 10</li><li>Up to 70% fewer split ends and 75% less hair breakage* *vs. uncoloured hair.</il></ul>

<ul><li>Integrated Anti-Metal Bond Protection Technology protects the hair bonds during processing for minimised hair breakage</li><li>No bonding additives or anti-metal treatments needed</li><li>Intermixable shades for endless creativity</li><li>Ammonia-free, pH-neutral formula mixture to minimise hair stress</li></ul>

<ul><li>Protects from heat up to 450°F/230°C</li><li>Weightless, no hold</li><li>For all hair types and all hot tools</li><li>Can be used on wet or dry hair</li></ul>

<ul><li>A gentle moisturising shampoo</li><li>Hair is left healthy with increased manageability and shine</li><li>Sulfate, phosphate and paraben-free</li><li>Colour Safe</li><li>Key ingredients include argan oil, red algae, vitamins A & E</li></ul>

<ul><li>For weakened and damaged hair</li><li>Helps to restore and rebuild the hair's structural integrity</li><li>Sulfate, phosphate and paraben-free</li><li>Colour Safe</li><li>Key ingredients include argan oil, lavender, rosemary, chamomile, jojoba extracts, keratin & avocado oil</li></ul>

<ul><li>Permanent hair colour</li><li>Up to 100% white hair coverage</li><li>Up to 3 levels of lift</li><li>Extra care for mature hair: Pro-Age Complex with Siliamine and Collagen</li><li>True-to-tuft colour results</li></ul>

<ul><li>A gentle moisturising shampoo</li><li>Hair is left healthy with increased manageability and shine</li><li>Sulfate, phosphate and paraben-free</li><li>Colour Safe</li><li>Key ingredients include argan oil, red algae, vitamins A & E</li></ul>

<ul><li>Strong hold</li><li>Incredible, instant volume and root lift</li><li>Intense hair grip</li><li>Matte finish</li><li>Strong hair texture </li></ul>

<ul><li>Blended with Essential Oils, plant extracts and Tea Tree Oil</li><li>Penetrates deep into the skin to condition and restore moisture.</li><li>Helps replenish the skin</li><li>Leaves feet with a youthful softness</li><li>No parabens, sulphates or mineral oil</li></ul>

<ul><li>Ready to style in 20 seconds with a new modern design</li><li>Automatically switches off after 10 minutes of inactivity</li><li>Professional length 2.7m cable</li><li>24-hours superior results</li><li>Suitable for all hair types</li></ul>

<ul><li>Create undone styles with effortless volume</li><li>A perfectly imperfect finish</li><li>Long-lasting, textured hold</li><li>Infused with argan oil</li><li>No slip, gritty finish</li></ul>

<ul><li>Specifically formulated for hair with delicate needs</li><li>For light-coloured (including platinum and white) and fine hair</li><li>Argan oil-infused</li><li>Helps to speed up drying time</li><li>Hair has improved manageability & shine</li><li>For use on wet or dry hair</li></ul>

<ul><li>For invisible long-lasting hold</li><li>For elastic volume</li><li>Without overburdening the hair</li><li>For super shine</li><li>Quick drying</li><li>Brushes out easily</li></ul>

<ul><li>A lightweight shampoo that provides a boost of volume</li><li>Linden bud extract plumps hair with moisture</li><li>Sulfate, phosphate and paraben-free</li><li>Colour Safe</li><li>Key ingredients include argan oil, glycerin & Linden bud extract</li></ul>

<ul><li>Dust-free lightening powder that lifts up to 8 levels</li><li>Fibre bond technology to reduce hair breakage</li><li>Anti-yellow effect with cool pigments to help neutralise warm tone</li><li>Precise application from stands to full head bleaching</li><li>Now sold without a scoop, to help save waste</li></ul>

<ul><li>The Moroccanoil Discovery kits feature a selection of bestselling products in a deluxe cosmetics bag</li><li>Features a FREE Moroccanoil Hand Cream 40ml</li><li>Infuse dry, damaged hair with antioxidant-rich argan oil, keratin, fatty acids, proteins, and other nutrients</li><li>Help moisturise the follicle and increase elasticity- resulting in manageable, healthy-looking hair</li></ul>

<ul><li>Neutralises yellow and brassy tones</li><li>No visible re-growth</li><li>Flexible tone intensity mixing</li><li>White enhancement</li><li>Salt and Pepper blending</li></ul>

<ul><li>Blended with Essential Oils, plant extracts and Tea Tree Oil</li><li>Helps penetrate deep into the skin to condition and restore moisture</li><li>Will leave feet feeling refreshed and revitalised</li><li>No parabens, sulphates or mineral oil</li></ul>

<ul><li>Nourishes and softens hair for up to 72 hours</li><li>Increases hair strength</li><li>Suitable for all hair types</li><li>Multitasking leave in spray</li><li>Protects hair against breakage and thermal damage</li></ul>

<ul><li>Specifically formulated for hair with delicate needs</li><li>For light-coloured (including platinum and white) and fine hair</li><li>Argan oil-infused</li><li>Helps to speed up drying time</li><li>Hair has improved manageability & shine</li><li>For use on wet or dry hair</li></ul>

<ul><li>Natural, true-to tone colour result</li><li>Zero ammonia. Zero compromise.</li><li>Enriched with Phytolipid Technology for long-lasting colour results</li><li>100% white hair coverage</li></ul>

<ul><li>Ideal for soft, natural everyday styles</li><li>Lightweight and workable formula</li><li>Brushes out with no flakes</li><li>Fights frizz, imparts luminous shine</li><li>For all hair types</li></ul>