<ul><li>Goldwell Topchic Permanent Hair Colour</li><li>Protect while you dye</li><li>Maximum brilliance</li><li>In 6Rr Max Dramatic Red colour</li></ul>

<ul><li>A demi-permanent tone-on-tone hair colour creating a cool tone direction</li><li>Moisturising demi-permanent hair colour</li><li>Balanced pigment combinations achieve a clear, but subtle pastel shade</li><li>Suitable for hair base level 10</li><li>Up to 70% fewer split ends and 75% less hair breakage* *vs. uncoloured hair.</il></ul>

<ul><li>Ammonia-free, demi-permanent hair colour for up to 6 weeks of glossy colour*</li><li>Perfect to tone, gloss and refresh previously sensitised, lightened or coloured hair</li><li>100% true-to-tone colour with up to 70% grey coverage</li><li>Gentle acidic technology balances the hair and closes the cuticles for healthier-looking results and 3x more shine*</li><li> All shades are intermixable for personalised colour results </li></ul>

<ul><li>Natural-looking, multi-dimensional, luminous colour results</li><li>Up to 100% grey/white coverage and up to 3 levels of lift</li><li>With Microlight Technology for inside out luminosity</li><li>Built-in Metal Purifier to help prevent damage caused in the presence of metals</li><li>Intermixable shades for personalised colour results</li></ul>

<ul><li>Permanent, liquid color with fast 10 minute processing time</li><li>Up to 100% gray coverage in just 10 minutes with a mirror-like glossy shine</li><li>1:1 shade match with Redken Color Gels Lacquers with no banding between applications</li><li>Alkaline, low ammonia formula respects hair integrity</li><li>Quick, easy 1:1 mixing and application from a bottle or brush</li></ul>

<ul><li>For use with Elchim Hair Dryers</li><li>Simply insert the pod into your Elchim Hair Dryer and blowdry</li><li>3 in 1 treatment for immediately glossy, soft, frizz-free hair </li><li>Uniform distribution</li><li>Made with natural nutritive principles of honey </li></ul>

<ul><li>For use with Elchim Hair Dryers</li><li>Simply insert the pod into your Elchim Hair Dryer and blowdry</li><li>Immediately volumizes the hair in a single pass </li><li>Uniform distribution </li><li>Made with natural nutritive principles of honey</li></ul>

<ul><li>For use with Elchim Hair Dryers</li><li>Simply insert the pod into your Elchim Hair Dryer and blowdry</li><li>Immediately smoother, shinier, softer hair</li><li>Uniform distribution</li><li>Made with natural nutritive principles of honey </li></ul>

<ul><li>For use with Elchim Hair Dryers</li><li>Simply insert the pod into your Elchim Hair Dryer and blowdry</li><li>Immediately dries, styles, adds body and shine in a single pass </li><li>Uniform distribution</li><li>Made with natural Nutritive Principles Of Honey </li></ul>

<ul><li>Up to 3x more shine on bleached hair</li><li>Up to 5x better combability even on damaged hair</li><li>Lasts for up to 25 washes</li><li>Up to 75% grey blending</li><li>Repairs the hair structure for the healthiest hair feel</li></ul>

<ul><li>Boosts Shine, Strengthens & Repairs </li><li>Reduces Frizz & Flyaways </li><li>Heat Protection up to 450°f, Softens & Detangles, UV Protection, </li><li>No Residue, Color-Safe, Vegan </li><li>Extends Color & Renews Vibrancy, Shortens Drying Time</li></ul>

<ul><li>Innovative, scalp-detoxifying formula to dry cleanse and absorb oil without build-up, dryness or dullness for hair that feels soft, shiny and first day fresh</li><li>Repels odour and damaging pollutants </li><li>Light-as-air rice starch for powerhouse oil absorption is paired with skin-soothing active ingredients </li><li>Scalp feels calm and comfortable with no white powdery residue </li><li>Vegan, colour-safe formula, suitable for all hair types</li></ul>