New Arrivals

<ul><li>Advanced anti-frizz formula leaves hair super glossy, glassy, ultra smooth</li><li>Groundbreaking humidity-blocking technology stops moisture from wrecking your style </li><li>Ultra-light frizz control spray feels like nothing is on the hair</li><li>Economical. Results last through 3-4 shampoos</li></ul>

<ul><li>Reduces drying time (blow-dry or air-dry) by 30%</li><li>New technology works like shrink wrap to squeeze out water without dehydrating hair</li><li>Alcohol-free</li><li>Heat protection</li><li>Suitable for all hair types, especially very long or very thick hair</li></ul>

<ul><li>Award-winning waterproofing technology blocks out humidity and locks in moisture to prevent smooth, straight styles from reverting back to naturally curly or frizzy texture</li><li>Delivers silky, glassy-smooth, super frizz-resistant styles</li><li>Heat-activated formula contains heat protectants</li><li>Ultra-light spray feels like nothing is on the hair</li><li>Economical. Results last through 3-4 shampoos</li></ul>

<ul><li>Strengthens and reduce frizz</li><li>Perfect for dry hair</li><li>Contains softening argan oil</li><li>Soften, moisturizes and strengthens hair</li><li>Reduce frizz & static electricity</li></ul>

<ul><li>For use with Elchim Hair Dryers</li><li>Simply insert the pod into your Elchim Hair Dryer and blowdry</li><li>Immediately smoother, shinier, softer hair</li><li>Uniform distribution</li><li>Made with natural nutritive principles of honey </li></ul>

<ul><li>Defensive shield for long-lasting frizz, static, and flyaway control</li><li>Thermal damage protection</li><li>Helps hydrate with argan oil</li><li>Leaves hair silky and smoth without a sticky finish</li><li>Long lasting results</li></ul>

<ul><li>Smoothing Serum</li><li>Boosts softness and adds shine</li><li>Helps hydrate</li><li>Controls frizz for up to 72 hours</li><li>Signature Moroccaoil scent</li></ul>