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  • Purple Raven
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545049 - Magenta Magic

#mydentity Super Power Direct Dye Magenta Magic 85g

€ 9,25 ex. VAT (Trade Price)
(€ 11,38 inc. VAT)
€10.88 per 100g
  • #Hairbesties, our Super Power Direct Dyes are extremely pigmented and allow you to create powerful color with maximum depth. All #mydentity Super Power Direct Dyes can be intermixed with each other to create endless possibilities.
  • The Super Power Direct Dyes are formulated with super power strength to last up to 30 shampoos!
  • #Hairbestie Tip: Use on pre-lightened hair for true to tone results. Some shades can be used over natural hair for glazing effects.
In stock for delivery
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BUY 5 TUBES, GET 1 TUBE FREE
OR, BUY 8 TUBES, GET 3 TUBES FREE

- MIX & MATCH ACROSS ALL #MYDENTITY TUBE COLOUR ONLY
- BUY MULTIPLES OF 6  (6, 12..) OR 11  (11, 22..) FOR OFFER TO APPLY
- CHEAPEST ITEM(S) FREE
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THE BETTER VALUE PROMOTION WILL BE AUTOMATICALLY CALCULATED AT BASKET

    • Magenta Magic Magenta Magic
    • Purple Raven Purple Raven
    • Blue Mystique Blue Mystique
    • Magenta Magic Magenta Magic
    • Crimson Spell Crimson Spell
    • Green Aurora Green Aurora
    • Cosmic Coral Cosmic Coral
    • Phoenix Fire Phoenix Fire
    • Lightning Bolt Lightning Bolt
    • Sheer Power
    • Mint of Steel Mint of Steel
    • Lavender Lust Lavender Lust
    • Pink Diamond Pink Diamond
    • Violet Sorcery Violet Sorcery
    • Ocean Ocean Reign Ocean Reign
    • Pink Pink Possession Pink Possession
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+

Description

Mydentity Formulated by Guy Tang! Pre-blended signature shades enable stylists to easily recreate the most demanding haircolor trends of the season.Break-through mirustyle x-hp delivers x-treme heat protection up to 450 to radically reduce the damaging effects of thermal styling.Advanced vibrariche technology enriches the vibrancy & intensity of color -- for haircolor with 2x the shine.An exclusive keratin & argan seed oil blend to improve the overall integrity of the hair while providing maximum color retention & vibrancy.Guy's favorite Lavender fragrance.

Directions for Use

#Hairbesties, I recommend wearing suitable gloves to prevent staining. Do not mix with Developer. Apply color to clean, dry hair and process for 20 minutes. For increased vibrancy and animation, use heat. Rinse hair for several minutes and finish with desired shampoo and conditioner. For maximum vibrancy and animation, I recommend pre-lightening the hair with #mydentity @Guy_Tang Lightener prior to application.

Ingredients

INGREDIENTS/INGREDIENTS : WATER/ EAU/ AQUA,CETEARYL ALCOHOL, PROPYLENE GLYCOL, CETYL ALCOHOL,CETEARETH-20, STEARYL ALCOHOL, PHENOXYETHANOL,LIMNANTHES ALBA SEED OIL, SIMMONDSIA CHINENSIS SEEDOIL, ARGANIA SPINOSA KERNEL OIL, KERATIN AMINO ACIDS,RAPESEEDAMIDOPROPYL ETHYLDIMONIUM ETHOSULFATE,CAPRYLYL GLYCOL, GLYCERIN, SODIUM LANETH-40 MALEATE/STYRENE SULFONATE COPOLYMER, DIOLEYL PHOSPHATE, TITANIUMDIOXIDE, BASIC VIOLET 2, GUAR HYDROXYPROPYLTRIMONIUMCHLORIDE, QUATERNIUM-96, DIPROPYLENE GLYCOL, OLETH-5PHOSPHATE, HELIANTHUS ANNUUS SEED OIL, PROPANEDIOL,SORBIC ACID, ASCORBIC ACID, GLYCERYL STEARATE, DIMETHICONE,POTASSIUM SORBATE, BUTYLENE GLYCOL, ALOE BARBADENSISLEAF JUICE, CI 20470, CETRIMONIUM CHLORIDE, POLYSORBATE60, ALUMINA, CELLULOSE GUM, SILICA, SORBITAN LAURATE,BENZOIC ACID, HYDROCHLORIC ACID, ETHYLHEXYLGLYCERIN,CITRIC ACID, SODIUM BENZOATE, LINALOOL, HEXYL CINNAMAL,LIMONENE, BUTYLPHENYL METHYLPROPRIONAL, CITRONELLOL

Delivery & Stock

Available for:
Home Delivery

Warnings

SAFETY INSTRUCTIONS: For professional use only. Hair colorants can cause severe allergic reactions. Read and follow instructions. This product is not intended for use on persons under the age of 16. Temporary black henna tattoos may increase your risk of allergy. Do not color your hair if: you have a rash on your face or sensitive, irritated and damaged scalp; you have ever experienced any reaction after coloring your hair; you have experienced a reaction to a temporary black henna tattoo in the past. Keep out of reach of children. Store in cool dry place, away from direct sunlight. Avoid contact with eyes. Rinse immediately if product comes into contact with them. Do not use to dye eyelashes or eyebrows. To do so may cause blindness. Rinse hair well after application. Color may temporarily stain skin and permanently stain clothing and other objects. Wear suitable gloves.

Read the reviews

1 2 3 4 5
1 2 3 4 5
94% of customers liked this product
1 2 3 4 5
1 2 3 4 5

Perfect colour great colour to choose if first time trying a more vibrant colour palette

1 2 3 4 5
1 2 3 4 5

Bright and vibrant and so easily to apply and develop exactly what I was looking for!

1 2 3 4 5
1 2 3 4 5

Magic , great colour fast delivery

1 2 3 4 5
1 2 3 4 5

Excellent

1 2 3 4 5
1 2 3 4 5

Left my hair a little dry on first use. Much brighter than I thought it would be (more like hot pink, not candy pink), but faded to a better shade after first wash. Washed out as expected, and no issues getting blonde hair white again without the aid if bleach. Mixed the colour with conditioner on the 2nd use. Hair feels better and it did not affect the brightness of the pink.

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