• Offer
    Limited Edition
    4 + 1 | 8 + 4 FREE
    1 2 3 4 5
    1 2 3 4 5
    1 review
    • #Hairbesties, our Super Power Direct Dyes are extremely pigmented and allow you to create powerful color with maximum depth. All #mydentity Super Power Direct Dyes can be intermixed with each other to create endless possibilities.
    • The Super Power Direct Dyes are formulated with super power strength to last up to 30 shampoos!
    • #Hairbestie Tip: Use on pre-lightened hair for true to tone results. Some shades can be used over natural hair for glazing effects.
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  • 1 2 3 4 5
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    1 review
    • Proclaim Rubber Bands
    • In brown
    • Pack of 250
    • Extremely flexible
    • Soft and easy to use
    Trade Price: £1.59
    ex VAT
  • 4 + 1 | 8 + 4 FREE
    1 2 3 4 5
    1 2 3 4 5
    0 reviews
    • #Hairbesties, I named these shades "Dual Booster" because you can use in two ways - for direct application or to customize, boost, correct or neutralize any of your #mydentity formulations.
    • Incorporate desired amount of Dual Booster up to 50% to enhance any #mydentity Permanent or Demi-Permanent formulation.
    • #Hairbesties, Aqua Blue is great for concealing excess warmth when mixing into your color formulation when battling brass.
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There are certain things without which no beauty salon is complete. From hair clips and rollers to sanitiser spray and Barbicide, we proudly stock a vast selection of hairdressing accessories and essentials. Don't forget to buy your mirrors and cutting capes from our fantastic selection of hairdressing essentials.