Hair Dyes Hair Colour & Hair Bleach

<ul><li>Integrated Anti-Metal Bond Protection Technology protects the hair bonds during processing for minimised hair breakage</li><li>No bonding additives or anti-metal treatments needed</li><li>Intermixable shades for endless creativity</li><li>Ammonia-free, pH-neutral formula mixture to minimise hair stress</li></ul>

<ul><li>Up to 3x more shine on bleached hair</li><li>Up to 5x better combability even on damaged hair</li><li>Lasts for up to 25 washes</li><li>Up to 75% grey blending</li><li>Repairs the hair structure for the healthiest hair feel</li></ul>

<ul><li>Integrated Anti-Metal Bond Protection Technology protects the hair bonds during processing for minimised hair breakage</li><li>No bonding additives or anti-metal treatments needed</li><li>Lifting and toning and/or neutralisation in one simple step</li><li>Up to 5 levels of lift on virgin hair</li></ul>

<ul><li>High performance colour toning mask with integrated bonding technology </li><li>Perfect for at-home colour refresh and pastel effects to maintain colour between salon visits </li><li>Deeply conditions hair from within </li><li>Simple, direct application </li><li> 3-15 minute development time for results that last up to 12 washes </li></ul>

<ul><li>No-ammonia, permanent hair colour</li><li>Vibrant reds, cool modern neutral tones, and rich browns</li><li>100% grey coverage</li><li>Maximizes high-definition colour results</li><li>Minimises stress to the hair cuticle</li></ul>

<ul><li>More performance - up to 100% more shine with a new moisture protecting complex.</li><li>More convenience - the new liquid formula with 1:1 mixing ratio allows for easier formulation, faster mixing and more efficient application.</li><li>More versatility - the liquid demi that allows you to choose either a gel or a cream consistency. Experience the ease of use of a gel or the precision application only a cream can deliver.</li><li>Provides up to 40% less alkalising agents to ensure even colour results and to protect from hair breakage.</li></ul>

<ul><li>Indola Color Mousse</li><li>Shiny, even colour</li><li>Condition and style</li><li>Natural hold</li><li>One easy step</li><li>Instant results</li></ul>

<ul><li>Processing Caps from Color Trak</li><li>Bouffant-style with elastic</li><li>Clear and disposable</li><li>For developing perms, developers and conditioners</li></ul>

<ul><li>Ideal pigment load neutralizes brassiness while providing powerful lift without bleach </li><li>One step lightening and toning, up to 5 levels of lift in a single process </li><li>Formulated with integrated bond protection Inupro Technology® to hydrate the hair during the lifting process</li><li>beige with extra violet to control unwanted gold</li><li>Use with Rusk shine enhancing cream developer 30 or 40 volume</li></ul>

<ul><li>Removes all permanent & semi-permanent colour safely with ease</li><li>Free from bleach & ammonia - Does not lift natural depth or tone virgin hair</li><li>Enables you to re-colour on the same day</li><li>Includes Argan oil to help improve your hair’s condition, prevent fly-aways & improve texture</li><li>Single application kit</li></ul>

<ul><li>L'Oréal Professionnel INOA</li><li>Odourless, ammonia-free permanent hair colour</li><li>1/ black</li><li>Up to 100% grey/white coverage</li><li>Hair feels intensely nourished and hydrated with glossy shine</li></ul>

<ul><li>Blondor Soft Blonde Cream Bleach from Wella Professionals</li><li>Up to seven levels of lift</li><li>Vivid blonde results</li><li>With protecting lipids</li><li>For all applications and techniques</li></ul>

<ul><li>Wide Color Brush from Color Trak</li><li>Tail end for sectioning</li><li>Flat-edged brush for application</li><li>For use with colourants and bleaches</li><li>In black</li></ul>

<ul><li>Ammonia free permanent hair colour powered by oil</li><li>Unique ODS technology for optimal scalp comfort and sublime shine</li><li>Enriched with 60% oil concentration</li><li>Improved hair quality and a dimensional colour result</li><li>Up to 100% white hair coverage</li></ul>

<ul><li>Creates a protective barrier</li><li>Helps prevent colour staining on the skin</li><li>Avocado Oil softens and moisturises</li><li>Perfect even for the most sensitive skin</li></ul>

<ul><li>#MyHero 4 Step Intense Restorative System works to repair and rejuvenate hair from the inside out </li><li>Powered by X-Tech, 10 Keratin and Amino Acids to help to rebuild the hair’s inner matrix and replenish lost amino acids </li><li>Hair is rejuvenated to fuller, healthier looking state</li><li>Ideal for chemically treated and/or stressed virgin hair</li><li>Seals the cuticle and softens </li></ul>

<ul><li>Pre-cut and pre-folded foils that are ready when you are. No prep needed!</li><li>Embossed texture prevents foils from slipping so that you can breeze through any service.</li><li>Unique colourful foil will turn heads and have every client posing for selfies while they process.</li></ul>

<ul><li>#Hairbesties, our Super Power Direct Dyes are extremely pigmented and allow you to create powerful color with maximum depth. All #mydentity Super Power Direct Dyes can be intermixed with each other to create endless possibilities.</li><li>The Super Power Direct Dyes are formulated with super power strength to last up to 30 shampoos!</li><li>#Hairbestie Tip: Use on pre-lightened hair for true to tone results. Some shades can be used over natural hair for glazing effects.</li></ul>

<ul> <li>Exquisite rose gold fade design</li> <li>Generous dimensions</li> <li>Premium-quality material</li> <li>User-friendly design</li> <li>Versatile application<br /><br /></li> </ul>

<ul><li>Angled Color Brush from Color Trak</li><li>Slanted, straight brush for applying hair dye</li><li>Use dyes and bleaches</li><li>Tail end aids sectioning</li><li>In black</li></ul>

<ul><li>Perfect tool set for achieving optimum colouring application</li><li>Slightly curved board on two sides to better suit head shape</li><li>Shorter brush bristles for precise colouring</li><li>Board handle provides comfort and stability</li><li>One textured and one smooth side</li></ul>

<ul><li>Blue dust-free Powder Lightener</li><li>Delivers 7 levels of lift</li><li>With integrated Fibre Bond Technology to enforce bonds within the hair fibre and reduce hair breakage significantly</li><li>Maximum neutralisation performance thanks to cool pigments</li></ul>

<ul><li> Blended with Bond-Protecting Concentrate to help protect the inner hair structure, colour after colour* </li><li> Formulated to deliver full-bodied, tone-on-tone, blended colour with no ammonia that lasts up to 20 shampoos </li><li> Pre-blended with background and reflect to ensure all underlying pigments and warmth are neutralized </li><li> Pre-Paired with Matrix SoColor Pre-Bonded Permanent Colour range </li><li> Each tube of Matrix SoColor Sync is 90ml meaning on average, there are 2 applications per tube </li><li> Up to 20 minute processing time</li></ul>

<ul><li>White dust-free Powder Lightener<br. Delivers 8 levels of lift</li><li>With integrated Fibre Bond Technology to enforce bonds within the hair fibre and reduce hair breakage significantly</li><li>High neutralisation performance</li></ul>

<ul><li>100% Vegan and Cruelty Free</li><li>Climate Compensated Packaging</li><li>Sulphate and Paraben Free</li><li>Produced in Sweden</li><li>With creativity, diversity and perfect formulas in mind we have developed and produced our developers in our own production in Sweden.</li></ul>

<ul><li>Ideal for mobile use</li><li>Cost effective machine saves your salon wastage</li><li>Perfect for all colouring techniques</li><li>Easy to use</li><li>High quality</li></ul>

<ul><li>Processing developer lotion for Goldwell Colorance </li><li>Suitable for up to 50% grey coverage</li><li>Strength: 2% </li></ul>

<ul><li>#MyHero 4 Step Intense Restorative System works to repair and rejuvenate hair from the inside out </li><li>Powered by X-Tech, 10 Keratin and Amino Acids to help to rebuild the hair’s inner matrix and replenish lost amino acids </li><li>Hair is rejuvenated to fuller, healthier looking state</li><li>Ideal for chemically treated and/or stressed virgin hair</li></ul>

<ul><li>Customisable longevity with our long lasting shades available in both Direct and Tone-on-tone for a complete spectrum of colour longevities.</li><li>True-to-tone fade for all vibrancies via our highest ever concentration of dyes, featuring our pure violet dye.</li><li>Infinite palette with our 9 intermixable shades including a clear to dilute for a more patellised look</li><li>Superior conditioning formula built into every shade with ceramides for strength and powerful conditioning agents</li><li>Gel Cream texture, easy to apply for even and consitent results</li></ul>

<ul><li>Colour Whisk from Color Trak</li><li>Solution mixing tool</li><li>Creates smooth and even formulas</li><li>Sturdy metal construction</li></ul>

<ul><li>Unique soft-to-solid formula</li><li>Up to 7 levels of lift</li><li>Integrated bonding technology</li><li>No Foils! No Mess! No Problem!</li><li>Easy and precise application</li></ul>

<ul><li>ColourTrak Double Bowl</li><li>In black</li><li>Essential for mixing and applying products</li><li>Create great shades and styles</li></ul>

<ul><li>Luocolour Permanent Hair Colour from L'Oréal Professionnel</li><li>Lightens up to two and a half to three levels</li><li>Grey/white coverage of up to 70%</li><li>Contains grape seed oil</li><li>10.12 Beige</li></ul>

<ul><li>Single use sachet of Blondor Multi Blonde Powder from Wella Professionals</li><li>With Tri-Lightening Complex</li><li>Up to seven levels of lift</li><li>Non-yellowing, blue bleach formula</li></ul>

<ul><li>More performance - up to 100% more shine with a new moisture protecting complex.</li><li>More convenience - the new liquid formula with 1:1 mixing ratio allows for easier formulation, faster mixing and more efficient application.</li><li>More versatility - the liquid demi that allows you to choose either a gel or a cream consistency. Experience the ease of use of a gel or the precision application only a cream can deliver.</li><li>Provides up to 40% less alkalising agents to ensure even colour results and to protect from hair breakage.</li></ul>

<ul><li>XP100 Light Radiance Shade Chart</li><li>Compact range of 32 shades</li><li>High quality hair swatches</li><li>XP100 Light Radiance delivers long-lasting, rich, fade resistant results</li></ul>