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  • Exclusive
    £19.95
    ex VAT
    <ul><li>Versatile formula for precise and global application techniques</li><li>Delivers superior conditioning during the lifting process</li><li>Protective crème base soothes the scalp and reduces sensitivity</li><li>Moisturising agents for optimal protection during and after the lifting process</li><li>Formulated by Guy Tang</li></ul>
  • Offer
    Exclusive
    £10.09
    ex VAT
    4+1 FREE | 8+3 FREE
    <ul><li>Breakthrough Miru-Style X-HP delivers x-treme heat protection (up to 450 degrees)</li><li>Radically reduces the damaging effects of thermal styling</li><li>Advanced VibraRiche technology for hair colour with two times the shine</li><li>Pre-blended shades to easily recreate the most demanding hair colour trends</li><li>Keratin and argan seed oil blend to improve the overall integrity of the hair</li></ul>
  • Offer
    Exclusive
    £10.09
    ex VAT
    4+1 FREE | 8+3 FREE
    <ul><li>Intense, cool shades that fade on tone</li><li>Primary Tone: Grey, Secondary Tone: Gray-Blue</li><li>Highest concentration of smoky ash dye-load</li><li>Control to combat warm tones to lower levels to deliver a cool base</li><li>Mix with NI series to cover grey hair. Mix Dark Shadows for your scalpagé formula to prevent hot roots. Mix Aqua Blue or Turquoise boosters when amplified control is needed. </li></ul>
  • Offer
    Exclusive
    £10.09
    ex VAT
    4+1 FREE | 8+3 FREE
    <ul><li>Intense, cool shades that fade on tone</li><li>Primary Tone: Green, Secondary Tone: Gray</li><li>Neutralizes unwanted red/brassy tones</li><li>HairBestie Tip: Mix with Shadow Ash for creative control of warmth or use Dark Shadows for a scalpagé formulation to mute the scalpagé from glowing. Amplify the control by adding Turquoise or Aqua Blue Booster if matte result is desired.</li></ul>
  • Offer
    Exclusive
    £10.09
    ex VAT
    4+1 FREE | 8+3 FREE
    <ul><li>Breakthrough Miru-Style X-HP delivers x-treme heat protection (up to 450 degrees)</li><li>Radically reduces the damaging effects of thermal styling</li><li>Advanced VibraRiche technology for hair colour with two times the shine</li><li>Formulated by Guy Tang</li><li>Keratin and argan seed oil blend to improve the overall integrity of the hair</li></ul>
  • Offer
    Exclusive
    £10.09
    ex VAT
    4+1 FREE | 8+3 FREE
    <ul><li>For warmer end results, mix the Naked Glow Series with the Copper Red Copper and Rose Gold Series</li><li>Formulated by Guy Tang!</li><li>Pre-blended signature shades enable stylists to easily recreate the most demanding haircolor trends of the season</li><li>Break-through mirustyle x-hp™ delivers x-treme heat protection up to 450º to radically reduce the damaging effects of thermal styling</li></ul>
  • Offer
    Exclusive
    £10.09
    ex VAT
    4+1 FREE | 8+3 FREE
    <ul><li> I’m obsessed with mixing Naked Blush with Rose Gold, Dusty Lavender, and Silver Smoke for a variety of blushing naked tones</li><li>Formulated by Guy Tang!</li><li>Pre-blended signature shades enable stylists to easily recreate the most demanding haircolor trends of the season</li><li>Break-through mirustyle x-hp™ delivers x-treme heat protection up to 450º to radically reduce the damaging effects of thermal styling</li></ul>
  • Offer
    Exclusive
    £10.09
    ex VAT
    4+1 FREE | 8+3 FREE
    <ul><li>#Hairbesties, Permanent Natural Ice offers maximum gray coverage with a cool, natural result.</li><li>The NI Series gives balanced control and is great for intermixing with other #mydentity shades when a natural result is desired.</li><li>#Hairbestie Tip: When retouching gray coverage, used desired Permanent NI shade at the regrowth and refresh mids & ends with Demi-Permanent color two levels lighter.</li></ul>
  • Offer
    Exclusive
    £10.09
    ex VAT
    4+1 FREE | 8+3 FREE
    <ul><li>Intense, cool shades that fade on tone</li><li>Primary Tone: Grey, Secondary Tone: Gray-Blue</li><li>Highest concentration of smoky ash dye-load</li><li>Control to combat warm tones to lower levels to deliver a cool base</li><li>Mix with NI series to cover grey hair. Mix Dark Shadows for your scalpagé formula to prevent hot roots. Mix Aqua Blue or Turquoise boosters when amplified control is needed. </li></ul>
  • Offer
    Exclusive
    £10.09
    ex VAT
    4+1 FREE | 8+3 FREE
    <ul><li>Intense, cool shades that fade on tone</li><li>Primary Tone: Grey, Secondary Tone: Gray-Blue</li><li>Highest concentration of smoky ash dye-load</li><li>Control to combat warm tones to lower levels to deliver a cool base</li><li>Mix with NI series to cover grey hair. Mix Dark Shadows for your scalpagé formula to prevent hot roots. Mix Aqua Blue or Turquoise boosters when amplified control is needed. </li></ul>
  • Offer
    £10.09
    ex VAT
    offers available
    <ul><li>#Hairbesties, our Super Power Direct Dyes are extremely pigmented and allow you to create powerful color with maximum depth. All #mydentity Super Power Direct Dyes can be intermixed with each other to create endless possibilities.</li><li>The Super Power Direct Dyes are formulated with super power strength to last up to 30 shampoos!</li><li>#Hairbestie Tip: Use on pre-lightened hair for true to tone results. Some shades can be used over natural hair for glazing effects.</li></ul>
  • £11.52
    ex VAT
    <ul><li>Anti-gravity volume powder</li><li>Weightless powder for gravity-defying texture</li><li>Gives hair lift, thickness and a matte finish</li><li>Retains natural moisture and softens hair</li><li>Thickens, revitalises and restores hair</li></ul>
  • £11.52
    ex VAT
    <ul><li>A rich emollient with moisturising properties</li><li>Provides a pliable hold</li><li>Gives hair a thicker and fuller appearance</li><li>Medium hold with low shine</li><li>Lanolin, Beeswax, Glycerin</li></ul>
  • £11.52
    ex VAT
    <ul><li>Naturally healing, stimulating and good for sensitive skin and scalp</li><li>Provides smoother texture with good application properties</li><li>Great conditioning for hair and scalp</li><li>Orange, peppermint, spearmint and lime oils soothe, refresh and cool</li><li>Natural fragrance</li></ul>
  • £80.00
    ex VAT
    <ul><li>Lithium-ion battery provides maximum power.</li><li>Delivers over 1 hour of runtime on a single charge - 2x longer than other shavers</li><li>Lightweight - less than 5 ounces.</li><li>Powerful and quiet rotary motor.</li><li>Gold titanium hypo-allergenic foil for irritation-free shaving.</li></ul>
  • Offer
    £11.49
    ex VAT
    BUY 1 GET 1 HALF PRICE
    <ul><li>Perfect for all eye shaped</li><li>Ideal for achieving a natural lash style</li><li>Convenient value pack</li><li>Contains 5 pairs of lashes and applicator</li><li>Can be used multiple times with proper care and cleaning</li></ul>
  • £3.99
    ex VAT
    <ul><li>Knot-free, tapered tips individuals</li><li>Versatile, easy to customize length and volume, layer, accent or fill in</li><li>20 strands per cluster</li><li>Criss-cross layering in clusters</li><li>Convenient removable adhesive strip for easy application</li></ul>
  • £3.69
    ex VAT
    <ul><li>DuraLash Knotfree by Ardell</li><li>Individual lashes for a natural look</li><li>Can be worn for up to 6 weeks at a time</li><li>Each pack contains 56 lashes</li><li>Permanently curled, waterproof and easy to apply</li></ul>
  • £3.69
    ex VAT
    <ul><li>Duralash by Ardell</li><li>Individual lashes</li><li>Closest thing to natural lashes ever</li><li>Permanent lash extension</li><li>Last up to 6 weeks</li></ul>
  • £3.49
    ex VAT
    <ul><li>Ardell adhesive lash remover</li><li>Aids with easy removal</li><li>Safe for eyes</li></ul>
  • £3.49
    ex VAT
    <ul><li>Dark Ardell Adhesive Lashtite</li><li>Salon quality individual lash dark adhesive</li><li>Holds lashes in place for weeks</li><li>Quick drying</li><li>Easy to use</li></ul>
  • £3.99
    ex VAT
    <ul><li>Ultra-wide flares for fuller, more dramatic lashes</li><li>26 strands per individual lash cluster</li><li>Create customized depth and dimension</li><li>Knot free</li><li>Each box contains 56 Ardell Mega Flare Individual Lashes</li></ul>
  • £3.29
    ex VAT
    <ul><li>Ardell Natural Lash 105</li><li>Natural look and feel</li><li>Long, luscious, lightweight lashes</li><li>Reusable</li><li>Synthetic hair</li></ul>
  • £3.29
    ex VAT
    <ul><li>Ardell Natural Lash 108</li><li>Natural look and feel</li><li>Long, luscious, lightweight lashes</li><li>Reusable</li><li>Synthetic hair</li></ul>
  • £3.29
    ex VAT
    <ul><li>Ardell Natural Lash 110</li><li>Natural look and feel</li><li>Long, luscious, lightweight lashes</li><li>Reusable</li><li>Made of 100% human hair</li></ul>
  • £3.29
    ex VAT
    <ul><li>Ardell Natural Lash 111</li><li>Natural look and feel</li><li>Long, luscious, lightweight lashes</li><li>Reusable</li><li>Made of 100% human hair</li></ul>
  • £3.29
    ex VAT
    <ul><li>Ardell Natural Lash 120</li><li>Natural look and feel</li><li>Long, luscious, lightweight lashes</li><li>Reusable</li><li>Made of 100% human hair</li></ul>
  • £3.49
    ex VAT
    <ul><li>Natural look eyelashes</li><li>Easy to apply</li><li>Hand-made from European human hair</li><li>Unique design for an instant fit</li><li>One pair supplied, black</li></ul>
  • £3.49
    ex VAT
    <ul><li>Natural look eyelashes</li><li>Easy to apply</li><li>Hand-made from European human hair</li><li>Unique design for an instant fit</li><li>One pair supplied, black</li></ul>
  • £3.49
    ex VAT
    <ul><li>Natural look and feel</li><li>Invisible band</li><li>Hand-made European human hair</li><li>Instant fit</li><li>Adds volume and length</li></ul>
  • Offer
    £11.49
    ex VAT
    BUY 1 GET 1 HALF PRICE
    <ul><li>Perfect for large and deep set eyes</li><li>Achieve a natural yet glamorous lash style</li><li>Convenient value pack</li><li>Contains 5 pairs of lashes</li><li>Can be used multiple times with proper care and cleaning</li></ul>
  • Offer
    Exclusive
    £14.35
    ex VAT
    3 FOR 2
    <ul><li>Argan Secret Hair Oil</li><li>Smoother and shinier hair</li><li>Used on all hair types</li><li>Mends split ends</li><li>Protects from heat styling and aids straightening</li></ul>
  • Offer
    Exclusive
    £12.05
    ex VAT
    BUY 1 GET 1 FREE
    <ul><li>Magic 3 from Argan Secret</li><li>For three days of sleek and manageable hair</li><li>Deep repair treatment</li><li>Calms frizz and flyaways</li><li>With argan and hemp oils and keratin proteins</li></ul>
  • Offer
    Exclusive
    £12.45
    ex VAT
    3 FOR 2
    <ul><li>10 in one treatment styling spray</li><li>Detangles and conditions</li><li>Smoothes and softens</li><li>Paraben free</li></ul>
  • Offer
    Exclusive
    £3.05
    ex VAT
    BUY 1 GET 1 FREE
    <ul><li>Argan Secret Miracle Masque Deep Conditioning Treatment</li><li>Rebuild hair to its prime state</li><li>Restore shine, strength and health to damaged, dry, brittle hair</li><li>A unique combination of argan oil and hempseed oil</li></ul>
  • Offer
    Exclusive
    £9.59
    ex VAT
    BUY 1 GET 1 FREE
    <ul><li>Shada Luxury Smoothing Conditioner from Argan Secret</li><li>Daily conditioner with argan oil</li><li>Smoothes and strengthens damaged hair</li><li>For all hair types</li><li>In a 236ml bottle</li></ul>
956 Products Found