This highly concentrated formula combines the Omega 7–enriched Obliphica berry, reconstructive keratin and wheat protein restoring elasticity, moisture and manageability. The sulfate–free formula envelopes hair in a luxurious, creamy lather and rinses clean. Won’t fade or strip colour–treated hair. Free of sulfates, sodium chloride, parabens and artificial colours. This Triple Rx Shampoo is formulated to strengthen and soften hair that has been weakened of damaged by colour, chemical processing or heat styling.